1. Kelsey Wheeler.
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Research and analysis four front covers, contents pages and double page spreads.

2. ‘Free’ advertisement are Mast Head line is
shown within the whole written in a big bold
magazine. font to catch the
readers eye.
Latest music and must have
Text relates to main image. lists inside. This makes the
This will be featured reader want to buy the
throughout the magazine, magazine as they want to be
until the double page spread up to date with all the latest
story is shown. songs.
Shock stories!
Engages the audience to read
Majority of the text is in more. Also the drop quote
the left thirds of the shows the tone of the
cover, this is a stereo interview.
typical feature.
The magazine itself is of a
‘Pop’ genre. You can tell
this by the colours and by
the cover stories shown on
Celebrities are used to the cover, as if it was a
make the audience want rock genre magazine it
to read about their lives would have a darker colour
therefore more people scheme. Also it’s target
will buy their magazine, audience is aimed at
more so than others. majority of the teenage
population, mainly girls as
by the main image chosen
Advice. most girls aspire to be Katy
‘Greatest” Perry but also the male
population as they adore
her.
Colour scheme of white
black and pink. Also
The price of the magazine is shown by the date
thepink colour used
issue, £1.75 is the price of this particular issue.
matches the same shade
This is relatively cheap for a music magazine,
of pink in Katy Perry’s
this is because its target audience is for working
clothing.
class/average people, and the quality of the
Date of Issue number this will also be shown on a number magazine isn’t of the highest.
Front cover-Blender of pages to show that the magazine is up to date with
everything.

3. The typography
used for this title will be
shown throughout the The pages title has been
magazine as it matches the written in a different font
typography on the front to the usual weekly
cover, this is a form of magazine as this
synergy particular magazine is
featuring Katy Perry more
so than other artists.
Main image is very
different to others.
Supposed to interest the
readers as to why it is
show differently. The Not all of the pages
way the image is have been
represented is relating mentioned, only the
to ‘Katy Perry’s’ top four stories, to
personality as she is a make the reader
very independent want to look through
person. the whole magazine.
Date of the issue is shown
here in a thinner font as it is Web address is
not to be confused with the represented on
‘Features’ heading, which is nearly every page
shown with the similar font to within the magazine
the mast head of the as it is a form of
magazine keeping with the advertisement.
colour scheme.
Page number and
issue number is
Direct quote from an shown here in a little
interview, making the sized font as the
reader want to continue editors of the
reading through the magazine do not think
magazine to find the it should take any
interview itself.. attention away from
the main image.
Contents page- Blender

4. Web address is shown on every page
as an additional advertisement to gain Unusual how the text
more readers.. goes of the page, this Typography used is This image
connotes that Katy Perry continued throughout relates to the
is an unusual individual the magazine itself. main image on
Direct quote (2) the front page.
Featuring Katy
Perry. The
image denotes
of Katy Perry
showing her
more ‘tougher’
side which
connotes that
she is showing
The text is laid that she is not a
out as stereotypical
newspaper ‘girly girl’ by
article as the having her fists
magazine is clenched into a
doing an ball high up
interview with shows that she
Katy Perry. The is ready to
amount of text stand her
that has been ground and will
showed, shows not be a push
us that the over like other
magazine have stars, also it
a high connotes that
expectation of she is ready to
the reader. This fight until she
also shows us gets what she
that the wants.
magazine is for
more mature
people
The colour scheme of
black, white, blue and
pink has been used
Directors quotes are usually represented on the bottom of the article or on the consistently throughout
contents page, but this particular article has two, this is to engage the readers the magazine.
Double page spread- Blender making them want to read on more so.

5. •Date
•Issue number
The masthead is •Web address
written in a
distinctive font to
catch the readers
eye line and is in the The price of the
same blue tone as magazine is also stated
the rest of the here as £2 the price
magazine matching range for music
the colour scheme. magazines are roughly
around this price due
to the quality of the
materials used.
The text here is shown
of the left third of the
cover, therefore being Pug has been used
in its stereo typical here to catch the
position as majority of target audiences eye.
magazines are laid out The fact that it is in
one on top of the black and white and
other therefore only doesn’t look ‘classy’
seeing the left hand would relate to the
third of the magazine. image of Amy
Winehouse as most
people see her as a
Shock story very independent
relates to main individual.
image.
Main image a mid close up
Colour scheme is shown Featuring Amy Winehouse.
through the front cover and This feature engages us to read
is shown consistently on this also relates to the shock
throughout the magazine story line.
Barcode is in its The genre of this magazine is not clearly shown in
stereotypical placement ways, for example the main image of Amy
on the cover at the Winehouse, her music in particular is in between
bottom in either corner. jazz styled and pop music but the colours used
Front cover-Rolling stones such as the black and white pug suggests its aimed
at ‘grunge’ ‘dark’ ‘rock/pop’ audiences as well.

6. Colour scheme is
shown through the
front cover and
featured The typography that
throughout the has been is shown
magazine to show consistently
a form consistent throughout the
of synergy magazine as a form
of synergy.
List of contents and
numbered pages are
presented in the
middle of the page as
this ia a stereotypical
Numbers have been convention.
placed on the images here
to indicate the location of
the articles in the
magazine as well as the
list of contents itself.
The columns of text down here
are not part of the list of
contents but it shows a list of
events happening and what is
happening on the website
online. Almost a type of
The main image is The main cover story that advertisement/notification to
shown below the list of links to the front cover keep the audience up to date.
contents larger than the featuring Amy WInehouse.
others to make it stand
out against the others
as it is listed in the
‘MUSIC’ column there Web address bottom right
is a interview featuring corner. Again this is shown
the stars. throughout the magazine as
it is a form of advertisments
and also gains more
readers from their online
Contents page- Rolling stones blogs.

7. The coloured lines around the double page
On the contents page it states which page this double page spread spread itself bring back the blue in the original
story is but unusually the pages themselves do not have any numbering colour scheme and it also doesn’t make the
on them to indicate which page the reader is on as you can see below double page spread look dull, and also the colours
there is a small marking in the corner of each page but it actually just used contrast with each other in such a way that
has the initials ‘R.S’ standing for RollingStones. as the reader you can not help but look.
The text colour used
here was featured on
This image is the
the cover but has
main image making
been used here to
the double page
contrast with the black
spread condensed
and white layout and
onto one page,
image to catch the
which is unusual as
readers attention as
a stereotypical
the typography is of
convention of a
such a large size,
double page spread
leading to a smaller
is to have a variety
and thinner font style
of images spread
in the same colour, to
out across the
then showing the
pages and have the
actual article is its
text split up so it is
professional layout.
usually easier for
the audience to
read.
To begin the text there is
a ‘Drop cap’ which is a
stereotypical convention
for columns of texts like
this as it catches the
readers attention.
Editors note, opinion Text has been laid out as a newspaper The image itself has a double meaning, for example as the
on the story, actually article, to show the importance of the story, article is about how Amy has changed as a person the fact
ends with a rhetorical The amount of text that has been showed, that she has her back to the text within the image
question leaving the shows us that the magazine have a high connotes that she is ashamed of her life story and wants
readers still engaged expectation of the reader. This also shows us to change. The image also denotes her walking into the
with the story. that the magazine is for more mature people shadows with her head down, connoting that she is going
to the ‘dark side’ within life and she has given up on all
hope.
Double page spread- Rolling stones

8. Masthead is written in lower
Strip line-includes buzz words making case and appears to look more
readers want to purchase the magazine informal than others giving the
more so than others as it makes the impression that it is not as posh
magazine seem more interesting and more as it has been represented.
appealing.
•Barcode By having majority of the text down
•Price the right hand side is unusual as
normally the text is on the first third
•Website (left hand side) due to the fact that
•Date and issue number magazines are usually stacked on top
of each other, the reason as to why
These are all put together closely in the the text is on the left so that if they
bottom right hand corner as these types are piled up you can read the main
of magazines layout their magazines to parts of the story without having to
have the less important and eye catching pick up the magazine itself.
conventions at the bottom, as most
companies believe that the audience
readers from top to bottom so if they
loose interest throughout the page they
have got all the more important The big writing in the middle stating
information out there. ‘Dance Act’ would suggest that the
genre of this magazine is more of a
pop/dance style rather than a
Rock/Indi genre. The Typography
itself for the “A” as it is italic it makes
This particular magazine cover so happens to be a the A’s look like a road in such a way
monthly limited edition. Usually there font covers connoting a road to holly wood. As it
would be very different and more outrageously states ‘Who is the greatest…’ making
colored and laid out where as this one has been the readers want to read on.
made to look more ‘classy’
Below I have inserted a few of the more regular
covers. The colour scheme of black,
white and gold, makes the
magazine look more expensive,
hence why customers don’t mind
paying £4.20. This is priced
higher than usual as it is a limited
edition and the quality is very
good and is of a high standard for
Front cover-Mixmag presentation.

9. There is insert of a small version of the front cover, this is showing the
The different fonts used have been shown design synergy between the pages therefore explaining the difference
consistently to show the contrast between between the two shown through the fonts, layout and the style of The color scheme is still used
the colours used and the different tones images that have been used. throughout the magazine this is a
shown within the magazine. form of synergy besides the images.
Name of the
magazine/logo is
represented on The images shown
the left hand in the bottom
third of the right hand corner
pages all have numbers
reinforcing the on them as an
media indication of
ownership. where they are in
the magazine
itself. This is a
popular
convention as the
readers will
recognize well
‘Free CD’
known stars and
advertisments
want to continue
on every
reading the
pages. Usually
magazine to find
advertisements
out more.
like this would
be represented
on the front
page and this
would have
been a form of
synergy.
List of contents and page numbers on both pages. This is a stereo typical
convention for every magazine, but is a very popular way of indicating where
the images used are featured in the magazine itself.
Contents page- Mixmag

10. Logo of the
magazine is The different fonts used have been shown consistently to
The color scheme is still used throughout the
shown on every contrast with the colours used within the text.
magazine besides the images.
article to represent
media ownership.
Columns of text
never cross the
centre line. White
Directors text is used to
quote is used contrast against the
to engage the black background.
readers about These colours have
what is been used
included within throughout the
the article. whole magazine but
more so on articles
like this to get the
readers attention.
To begin the text
there is a ‘Drop
cap’ which is a
stereotypical Also the drop quote
convention for that is shown is a
columns of texts random position
like this as it shows the tone of the
catches the interview. I believe it
readers attention. has been placed here
as the reader will be
attracted to them
main image before
They have used they begin to read
a small image therefore they will
that relates to the know a bit about the
article as it story.
makes the article
easier to read
with more visual
aids.
The small bursts of lights here could be a form of synergy from the image in the bottom
left hand corner from the coloured lights of the sound board surrounded by a huge crowd,
being used, which connotes that the band the article is about is very popular.
Double Page spread-Mixmag

11. Colour scheme is shown
through the front cover and
the magazine itself and also Sky lines are shown usually on the
the companies top of a magazine to engage the
website.(Synergy) readers with a shock story. Most
magazines the strap lines are
shown in the colour scheme that is
shown throughout the magazine
itself.
Pugs are featured on the
front covers of magazine to
gain the audiences attention
The masthead denotes broken up
capitals for the name of the magazine
and connotes loud music shattering
glass or even a strong emotion of
List of certain contents with images anger.
that look like they have been printed
off and stuck on afterwards similar to
a pug but are known as polaroid
which are shown down here to give Text relates to main image. This will
the readers an idea of what is in the be featured throughout the
magazine before purchasing it. magazine, until the double page
spread story is shown.
The cover of the magazine instantly
shows us in a range of techniques
which genre it is. By the colours and
typography used, the celebrities and
bands shown and also the use of •Barcode
colours shows us that this magazine is •Date
not the pop/dance genre but is a •Issue number
rock/heavy metal genre. •Web address
‘Plugs’ have been used
here instead of a ‘pug’
to show other stories The price of the magazine is also stated
featured in the here at £1.95 as the magazine is not of
magazine. a high quality and the target audience is
of a lower class standard with an
average wage.
Front cover-Kerrang

12. The main image denotes the person singing
passionately and heavily into the microphone
therefore connoting that it is to do with rock
music which is also suggested by the way he is
represented throughout his choice of clothing and
tattoos.
The masthead is featured on the contents page
in the same font style as this represents their Issue number and date of the
company and many people would recognize this magazine is again repeated
logo/font. throughout the magazine in the
same font style and size.
List of contents and page
numbers is a stereotypical
Again the same colours scheme has convention for magazines and this
been kept throughout the magazine as layout is very popular due to the
a form of synergy. Readers will also way you can locate stories
recognize the magazine through the through the images.
title and the colours.
Website address is shown on
nearly every page in the
Numbers have been placed on the magazine as it a form of
images here to indicate the location of advertisments in a way to get
the articles in the magazine as well as their readers to visit their web
the list of contents itself. page.
Editors note. These are usually
shown on the contents pages of These advertisements are
magazines, its just a little message shown throughout the
from the editor normally thanking magazine offering deals about
the readers and giving them subscription of the magazine
information on up coming issues and great free gifts and
ect. discounts you’ll be able to get.
Contents page-Kerrang

13. This double page spread unusually does not follow the colour scheme shown throughout the
front cover and the contents page. This article has a strict colour scheme of black white and The same font style has been used throughout the
red, this could be that the artists could have specifically asked for these colours, as from magazine so far, but within this particular double page
research shown their latest album around this time the cover was black white and red, this is a spread the editor has used italics so show the
form of cross media convergence as the discuss their album within the article. difference between the main body text.
The images that have been used
are of a close long shot and have
been positioned in unusual
positions but this makes the
article more striking, as the
readers will see the images more
so than the text knowing they
would recognize the artists
wanting to read on more.
These bubbles of texts are also known
as ‘starbursts of text’ which highlights
parts of the text so the audience can
Double page spread-Kerrang read parts and then want to read on.
Again they have been kept to the
colour scheme of black white and red.
The article itself has been laid out as a question and answer format, this makes the article/interview seem easier for the
readers to relate to the artists. This particular lay out is very popular within double page spreads.