This document summarizes a guest lecture by Kevin Dean on social business leadership. It discusses 5 qualities of a social business leader: understanding technology, being collaborative, being a learner, being a communicator, and having business acumen. It also outlines 5 processes needed to drive business results: business alignment, people, conversation, platform, and internal. The document provides resources and information on educational opportunities for social media strategies.

1. Online
Digital
Media
and
Social
Technology
Educa5on
Program
Guest Lecture
Social Business Leadership
Kevin Dean
Social Business Strategist
@kevinjdean

2. Social
Business
Leadership
Processes
and
quali5es
needed
for
driving
business
results.
Kevin Dean
Social Business Strategist

3. How businesses are impacted by
social technologies
Kevin Dean
Social Business Strategist

4. Kevin Dean
Social Business Strategist
Infographic
via
Jive
So1ware

5. Social technology
inside and out
Kevin Dean
Social Business Strategist

6. Kevin Dean
Social Business Strategist

7. 5 qualities of a social
business leader
Kevin Dean
Social Business Strategist

8. Understand Tech
Collaborative
Learner
Communicator
Business Acumen
Kevin Dean IDC
Releases
Chief
Marke:ng
Officer
Top
10
Social Business Strategist
Predic:ons
for
2013
hDp://bit.ly/idcrptr

9. 5 processes needed
to drive business
results
Kevin Dean
Social Business Strategist

10. Business Alignment
People
Conversation
Platform
Internal
Kevin Dean
Social Business Strategist

11. BE A SOCIAL
ROCK STAR
Kevin Dean
Social Business Strategist

12. Kevin Dean
Social Business Strategist

13. Resources dalton-­‐educa:on.com
manobyte.com
al:metergroup.com
hubspot.com
Kevin Dean
Social Business Strategist

14. Connect
Kevin Dean
Twitter: @kevinjdean
Facebook:kevinjamesdean
Email : kevin@manobyte.com
Blog: manobyte.com/social-strategy-blog
Kevin Dean
Social Business Strategist

15. Education Social
Media
Professional
Cer:ficate
Opportunities Social
Media
Strategist
Cer:ficate
Social
Business
Architect
and
Manager
For
more
info:
Text
chat
your
email
address
and
we
will
send
you
more
info.
socialmedia@dalton-­‐educa:on.com
(866)
828-­‐3310
Kevin Dean
Social Business Strategist

16. THANK YOU
Kevin Dean
Kevin Dean
Social Business Strategist