Rohit Kanwar, Managing Director & Board Member at Bistip.com spoke with the Cloud South East Asia team ahead of the event where he will be speaking at. He gave exclusive insight into how cloud infrastructure is helping to transform Indonesians’ shopping habits by enabling the innovative new start-up! He gives great details into: - How technology is helping Bistip.com to grow and reach new customers - How established, global technology vendors are supporting start-up companies in Indonesia - What role cloud computing plays in Bistip.com's success - What is next for Bistip? Download Rohit's interview here: http://goo.gl/cL9Gcx

1. Rohit Kanwar
CEO
Bistip.com
“Cloud based
technology is a
boom to start-ups
as it reduces high
CAPEX spending on
IT infrastructure.”
Lucy Ashton, Head Of Production Spoke With Rohit Kanwar, CEO, Bistip.com
Rohit: Bistip is Peer to Peer market place for social delivery through
which item seekers and travellers are connected.
Bistip travellers can post their trips in the
platform visible to everyone and item
seekers offer them extra money for
bringing them their desired
items. Currently Bistip has close to
35,000 customers and more than
100,000 web visits per month.
We are analogous in the
logistics industry, like Uber or
AirBnB. Social couriers existed in most of
the Asian countries before, but they were
limited to close friends and families. However,
with the adoption of smartphone and cloud based technologies it’s faster
and easier to scale and roll out services to more people now. Indonesians
love buying high value goods, which are often expensive to purchase
locally; with the help of Bistip they are now accustomed to getting
"Anything from anywhere globally " within Indonesia, at affordable
prices. Our mission is reduce overseas travel cost by providing travellers
with extra money. We are adding 1000 customers per month, with a
revenue over 250K USD and plan to achieve 1 million registered
customers by 2017.
Lucy: How is technology helping you grow and reach new customers?
Rohit: Our customer acquisition strategy is 100% digitally focussed; we
are also using online advertising tools to reach out to new customers. We
are actively using digital technology and analytics to reach our target
audience and demography based on respective products. We also use
social media listening technology to
understand the sentiments of
customers about our product and
services. Modification of products
based on customer insight helps us
to reach new customers and better
serves existing members.
Lucy: What role does cloud
computing play in your business?
Rohit: All our web and app based platforms are on cloud based
technology. Its subscription based model (Pay as you go) helps to scale up
capacity in a cost effective way.
Lucy: Who are Bistip and how are you
shaking up the Indonesian market?

2. Our Cloud vendors provide us with features such as managed services,
Web Performance dashboards and analytics integrated platforms, which
enable us to focus on our Business KPIs instead of day to day network
operations.
Cloud base technology is a boom to start-ups as it reduces high capex
spending on IT infrastructure.
Lucy: How do you think established, global technology vendors are
supporting start-up companies in Indonesia?
Rohit: Indonesia currently has 70 million smartphones and more than 100
million Internet users. Jakarta generates more tweets than any other city
in the world. There is huge paradigm shift among technology vendors
towards Indonesia due to the growing, successful start-up ecosystem in
the country. Global technology vendors such as Google, Cloudera, IBM,
Microsoft, etc. are showing a keen interest in understanding business
requirement for start-ups.
Tech Vendors have dedicated support teams assisting start-up
companies with solving their problems. Global technology vendors
regularly arrange boot camps, Hackathons and networking seminars in
the country in order to support start-ups with fund raising and other
mentorship activities. A few technology vendors have venture funds to
support start-ups as well. Overall the atmosphere and ecosystem is
developing faster than ever before in Indonesia.
Lucy: What is next for Bistip?
Rohit: Bistip is coming up with a mobile application, along with new
features and services, to reduce the shipping time and provide more
security to our customers. It will also have an integrated payment system.
Bistip aims to achieve 1 million customers by end of 2017.
Bistip is also exploring the opportunity to start operations in other
countries. We have signed two partnerships with Uber in Indonesia,
Aramex and are likely to sign a few more with online travel portal and
retail stores in the near future. We are also in final level talks with a VC
for raising further funds. Hopefully our execution plans will follow our
strategy and we can provide our travellers with more benefits and our
buyers with a better service.
Hear Rohit present and learn more about Bistip’s impressive operations at
Cloud South East Asia, 7 & 8 October 2015, Connexion @ Nexus, KL,
Malaysia
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For speaking opportunities please contact:
Lucy Ashton
E: lucya@cloudworldseries.com
T: +44 (0) 207 017 6089
For sponsorship opportunities please contact:
Matt Williamson
E: matt@cloudworldseries.com
T: +44 (0) 207 017 5450