Have a product or service to offer to the Real Estate Investment Community in Kansas City, this booklet gives you some options for doing so at MAREI. Visit our website at http://www.MAREInet.com
Advertising at Mid-America Association of Real Estate Investors
1. Serving Members since 2003. National REIA Award of Excellence Honor of Merit Winner 2011 & 2012.
MID-AMERICA ASSOCIATION OF REAL ESTATE INVESTORS
Advertising
Options NETWORKING : EDUCATION : COMMUNITY : GOVERNMENT
January 2013
M
A
R
E
YOUR
I’S
M
E
M
B
ESSAGE
E
R
B
M
Y
O
E
N
U
A
E
R
FI
T
M
HERE
T
P
-A
E
S
M
a P
B
ge
-G
R
E
O
R
G
6
B
L
R
E
A
&
A
N
M
E
F
N
7
IT
C
S
E
2. Some Stats
Incorporated 2003
350 Current Paid Members
North Meeting Attendance: 50
South Meeting Attendance:
100
180 Website Page Views a Day
Most Views from US, Canada
and Philippines - total 105
countries
Email Database 5000+
Facebook Page: 2446 Likes
Photo Caption
Facebook Group: 1131 Mem-
bers
Business Membership
LinkedIn Group: 721 Members
By far the best bang for your buck when targeting the Real Estate Professional for your
product or service in the Kansas City Metro would be a Business Membership with Mid-
America Association of Real Estate Investors.
The business membership includes all the access to our website and all the discounts
that our Standard Investor Membership. However, unlike the Investor Membership that
is for the person, the Business Membership follows the Business. So as a Business you
receive two guest passes to every monthly meeting (20+ meetings a year) that can be
used by the same two people or interchanged among several people each month.
Advertise in our Newsletter
Also included in a Business Membership is an advertisement in our monthly newsletter,
the Investment News. This is published once a month and posted on our website, our
social media pages, several online file sharing sites and emailed out to our 5000+ data-
base. You can see our latest Newsletters Online at: http://mareinet.com/resources/
newsletter/.
Advertise on our Website
Our website has a Service Provider Section that provides you with a home on our website
where you can create a full page advertisement of your choosing and link it to your web-
site. Some examples of ad pages might include: a photograph, two or three short para-
graphs, an embedded video, contact information and a sign up page for your product or
service. We can make it as elaborate or as simple as you would like. See our current
Service Provider Page: http://mareinet.com/library/service-providers/
@
Check out our Website
Host a Vendor Table MAREInet.com
While you can do all the advertising in the world in our Newsletter and on our Website, Contact us by Phone
meeting members face to face at our monthly meetings allows you to get face to face 913-815-0111
with the members, build rapport and explain your product or service in person. To help Email US
you facilitate the face to face interaction, we have Vendor Tables available for a fee from info@MAREInet.com
6:00 to 7:00 before each meeting. These can be reserved for $25 for one night or $50
Join The Conversation
for 3 different nights. A Business Membership includes 3 free annually. Available on a MAREInet.com/Blog
first-come first-served basis.
Join Association
MAREInet.com/Membership
Page 2 MAREInet.com
3. SERVICES THAT PUT PROS
AND INVESTORS FIRST
With our FIRST for Pro initiative, The Home Depot is taking
Even better care of our best customers.
FAST IN AND OUT
Time is money — we’ll get you back to work quickly.
Dedicated Pro Desk Associates.
Two hour advance order pulling.
In Store Hands On—How To
Workshops
Want to learn How a project is completed. Check out our
workshops.
In store workshops each month, check out our website
and your local store.
Access step by step video 24-7 on our website—look for
our Project Guide Library
10% Price Guarantee
If you find a lower price on identical in-stock item
We will match the price & beat it by 10%.
Excludes special orders & bid pricing and others—see
website for complete details.
GREAT PRICES JUST FOR PROS
We Offer everyday low prices, plus more ways to save on
larger orders.
You can count on competitive pricing on everything in
every department
Volume pricing discounts available on purchases as low
as $2,500.
Instant bulk price savings available 1000s of items.
SPECIAL DISCOUNTS FOR MAREI
MAREI members receive special discounts at The
Home Depot nationwide.
Two percent rebate paid twice a year on all purchases
made through all registered accounts.
Twenty percent discount on selected paint brands.
Exclusive to members of National REIA.
EXCLUSIVE PROJECT ESTIMATOR APP
Coming in 2013, the Home Depot Project Estimator App for
iPad, a business changing tool for National REIA Chapter
members nationwide. Watch your local REIA Chapter for
Investment News Page 3
more information.
4. Educational
Advertorials
As a member of MAREI,
we have several opportu-
nities for you to share
your expertise by helping
us to Educate the mem-
bership. By sharing your
knowledge you establish
yourself as a known ex-
pert in your field and
when a member needs a
service provider, they will
usually call the expert
they know first. And as a
business member, you are
the expert with the easy
to find phone number.
Write Educational Arti-
cles for the Blog part
of our website
Write Articles for the
Investment News, our
monthly newsletter.
Volunteer to teach a Photo Caption
specific topic or to
serve on a panel at
monthly meetings.
We are always looking Advertising Rates
for experts in a wide Your headline is an important part of the newsletter and should be considered carefully.
range of topics. Rate Schedule
Partner with MAREI to Size Non-Member Member Business Associate
create a training webi-
Full Page Newsletter $175 $140 $115
nar or workshop to
teach the members 1/2 Page Newsletter $145 $105 $85
and showcase your 1/4 Page Newsletter $75 $65 $50
expertise.
1/8 Page Newsletter $55 $35 $25
Respond to questions
posted on the member List on Calendar $55 $35 $25
forum. Property Posting $50 FREE FREE
Be an active partici-
eBlast: Send Once $55 $35 $25
pate on our social me-
dia pages. eBlast: Send Twice $75 $55 $45
A 10% discount is given on ads pre-paid for 6-12 months. Any changes to a pre-paid ad will
incur a minimum charge of $20. The deadline to submit ad copy is the 1st of each month. All
ads must be prepaid. Contact to verify ad format can be accepted. PDF preferred. There is an
additional charge of $25 to typeset a business card ad or 1/4 page ad layout, $60 for a 1/2
page or full page lay-out. Opportunities also exist for advertising on www.MAREInet.com. Call
913-815-0111 for more information. Email ad copy to info@MAREInet.com. Mail payment to
MAREI, PO Box 8685, Prairie Village, KS 66208 or request an online payment for to use credit
or debit card.
Page 4 MAREInet.com
5. LET US HELP
KEEP PROPERTIES MARKETABLE
Keep Costs Under Control & Meet Tight Deadlines
Dedicated to your Success, With Solutions for Every Surface & All the Essentials
National Account Services LEED® & VOC Coatings Color Services Flooring Products &
Installation
Our strategic account teams can Download the latest guide on Find out about our color design
simplify processes and maximize our products that meet LEED® services for properties and read Wide variety of name brands,
efficiencies with centralized and low VOC specs. about the latest color trends. 24-hour turnaround and reliable
account management. installation.
Commercial Wallpaper Commercial Floor Coverings HomeScapes® Finishing Touch™ Builder
Support Program
Sherwin-Williams is your From carpeting to sheet vinyl, Enhance curb appeal and make
one-stop source for commercial select the right floorcovering selection easier with pre- Comprehensive Program for
wall covering. Over 5,000 specific to your needs. Fully selected exterior color schemes. your Home Buyers: Welcome
residential and commercial stocked national network, fast Kits, Discount Cards, and Model
wallpaper collections available. turnaround and reliable service. Home Programs.
EXCLUSIVE MEMBER DISCOUNT
MAREI as a member of National REIA is able to bring our
members the exclusive Sherwin William Discount Card that
offers unbeatable savings on paint, applicators, floorcov-
ering, paint sundries, wall covering, spray equipment,
and even window treatments!
Members look for your discount card in your members
Benefit Package or download from the Member’s Dis-
count Section of the MAREI Member Library.
ASK SHERWIN WILLIAMS
Find out more about all these products
and services offered by Sherwin Wil-
liams plus their Chip It Online Color
Matcher, ColorSnap Studio for iPad
and their Paint Pro Alerts by Text at
www.Sherwin-Williams.com .
6. MAREI’S MEMBER BENEFITS PROGRAM
YOUR MEMBER BENEFITS
AT-A-GLANCE
USE THIS PAGE AS A GUIDE TO VALUE ADDED DISCOUNTS TOOLS AND SAVINGS CREATED JUST
FOR YOU ON GOODS AND SERVICES YOU USE EVERY DAY.
Landlord Services Suppliers News & Information
E-Update
MAREI’s award winning weekly email
update with what’s happening in real
estate including properties for sale, gov-
Screening for tenants & workers with ernment affairs and local market data.
20% discount for members. Learn how to save money at Home De-
pot and register for a 2% Rebate for all Investment News
purchases & rentals across the US.
FORMS & DOCS Plus 20% Discount on Paint in Kansas The award winning newsletter for Mid-
Member Library is packed with forms City. And coming in 2013 the New America Association of Real Estate In-
and docs, plus 15 % discount at EZ Home Depot App for iPad exclusively for vestors: published monthly and distrib-
Landlord Forms for premium forms. Chapter Members to use in project esti- uted both in print at our meetings and
mation on home repair and remodel.
digitally to our database of over 5000
people. One of the best ways to get
your message in front of a targeted
group of real estate professionals.
Market your rentals on the nations top
ranked rental site. Member discount All members receive a discount card
is 20% off Regular Prices. to access our exclusive discounts up
to 40% off all paint, supplies, and
flooring—nationwide.
Office Solutions
Marketing Magazine for the real estate investor.
With discount subscriptions for MAREI
members and FREE copies available
at our monthly meetings.
Save on select FedEx Office copy and
print services up to 20% and on Fed-
Ex Shipping up to 22%. Websites for investors, landlords, and
other services. FREE trial.
Receive discounts up to 65% on over Free issues of both magazines
12,000 products you use the most available at the monthly
online and in store. Email and Social Media Marketing, Free meetings of MAREI.
Trial and Discounts for paying in ad-
vance.
Page 6 MAREInet.com
7. Other Discounts Member Service
We have several services as part
of our website to help you grow
MAREI’s Political Advocacy Group
your business.
actively monitors national legisla-
tion and rule-making that im-
pacts the real estate industry and
harnessing the strength of MAREI
Nearly 70% of QuickBooks users say members at the grassroots level.
that it makes their business more prof-
itable. Get your Accounting on track.
Buy at a 20% discount our special MAREI mem-
links from the MAREI Web Site. bers also re-
ceive timely
Calls to Action
REAL ESTATE BOOKS Calendar of Events to stay up to
when there is a
date with all of our activities.
The nation’s largest provider of time for our
real estate training materi- members to
als, DEARBORN is America’s take action on
Premier Real Estate Publish- an important vote.
er. Members receive up to 40%
off.
Members also
have access
to the latest
Browse the member properties to in Market Da-
find your next deal. Take the ta.
time to post your investment op-
portunities for other members
Special member discounts for and site visitors to browse.
members at Avis, Budget, and
Enterprise Rentals.
VISIT
ww.MAREInet.com
The Member Library is packed Look under Resources &
and ever growing with pdf ver- Members Only
The Local Market Monitor tracks
real estate sales and economic sions of entire books, EBooks,
trends nation wide. Offering Articles, Forms, and Documents.
25% Discount for Members.
Investment News Page 11
8. Property
Postings
Included with every
MAREI membership is a
username and password
to access our Property
Marketing Page.
Members can post
individual properties for
sale that are owned,
controlled by contract or Photo Caption
have a Realtor Listing
Agreement.
Market YOUR Business
All properties posted
will appear at least
once on our 1. Become a student of your business.
e-Update that we
send out usually 2 Study your customer, your competitors, and trends in the industry.
times a month. You need to have a goal in this stage of top ten tips to become an ex-
All properties posted pert in your business so you how your customers think. You will find
will appear at least that when you are the expert it will be easier to know what your cus-
once in our monthly tomer wants, how to give it to them and how to share your product
Investment News, with them.
our digital and print 2. Get some outside advice
Newsletter.
Find a friend or associate who is outside of your business and have
All postings will be
them place themselves in their customer’s shoes. Work with them to
deleted after 30
find at least 10 new ways to promote your business. You want the in-
days, although
put from someone outside of your business because, sometimes you
members are free to
are just too close and need to get some fresh new outside ideas.
update posting date
to keep postings live. 3. Remember not everything you do is not just to get customers
You will be doing some things to bring in new clients and some things
By combining the invest-
to keep current clients. You will also be taking steps to build a good
ment opportunity listings
reputation and credibility with your potential clients, so that when they
of all members in one
are in the market for your product or service they will remember that
location we attract more
YOU are the expert in that area.
attention than each
member would do sepa- 4. You don’t have to do it yourself
rately. There are numerous different marketing tactics. Work the ones you
enjoy, but if there is one you just hate, skip it and work on the others.
Members may also post Or better yet, hire someone to do it.
properties for sale or
investment opportunities 5. You do have to do it
on the member forum Most small businesses are awesome at offering the product or service.
and our social media They may not be so good at or excited about the marketing of that
pages for extra product or service. Ideally if you ask any small business coach you
exposure. should be spending about 30% of your time marketing your business.
6. Start with one Marketing Method
(Continued on page 10)
9. Avoid the Problems that many Landlord Real Estate Investors Encounter. Don't let land-
lording eat up all your hard earned profits and stress you out! Discover Simple Steps that
you must learn to be more Profitable and Effective.
Yes, there are steps to learn so you select the right properties, fix the right things, fill your va-
cant properties with the best tenants, and maintain and manage those tenant relations for a very
valuable asset that will make you wealthy over time.
Workshop taught by MAREI’s Own
Landlording 101: the Basics
Larry Myer: Landlord & Property Manager
Finding Your Niche
Finding the Right Property
Getting the Property Rent Ready
Filling Vacancies, where to find Tenants
Keeping Tenants Happy – Tenant Management
Evictions: What to do when you get a bad Apple
Don’t Go it Alone, Hiring a Property Manager
Learn from Larry’s many years of experience!
Registration Information for Saturday Workshop
1 Workshop Member $30 Workshop Non-Member $45 Add Member $30 / Non-Member $45
________________________________________ ____________________________________
Attendee 1 Email
________________________________________ ______________________________________
Address City State Zip
________________________________________ ______________________________________
Phone Fax
________________________________________ _________________ Expire Date
Credit Card Number
Scan & Email to info@MAREInet.com
___________________________________
Fax: 1-201-574-2969 (email first)
Signature
Call 913-815-0111 Online www.MAREInet.com/WorkShop
10. Extra
Exposure
Many of our Business Mem-
bers take it one step further
and offer a discount or bonus
to our members.
Some examples of bonuses
might be a discount on your
pricing, sample forms & con-
tracts, free trial or something
educational.
We work with you to create a
discount, create a flyer and
Photo Caption
then get the word out. WE
include your discount on our
discount page and in our
(Continued from page 8) member benefit brochure.
And we are working on an app
Select one way to market your business that you are comfortable with, for member discounts too!
implement it, systematize it. Then add another one, get it working well
and on a system. Then add another till you have at several marketing
methods that are continually generating new business.
7. Follow Up
Most small business owners are great at following up on a business lead
that is going to give them business right now. For example a client
calls a contractor to ask them to do a bid for a rehab job. But not
many follow just to build a relationship with that person who may be
your next customer or who may refer you a lot of business.
8. Get a Marketing Buddy
Remember marketing it like meeting that New Years Resolution—you
work really hard the first week and then let it slack off more and more
till you have to get in to summer clothes and you have another heavy Photo Caption
week of activity. Instead get a buddy and work with them to determine
a marketing plan for the next week for both of you. Then hold each
other accountable.
9. Scripts and Systems
It always helps to know exactly step by step what you are going to do
and say in your marketing. You may want to check with in your indus-
try if there are training materials that can help you know what to say .
. . scripts . . . that you can practice till you know exactly what to say
when. And create a system for each step of the way.
10. Schedule it
You need to embrace your scheduler. Mark off blocks of time that add
up to about 30% of your work week, just for marketing activities.
When you are first starting out it may be more than 30%, but as you
perfect your techniques you may find ways to automate some tasks and
save time.
11. MEMBERSHIP
OPTIONS
INTERNET MEMBER INVESTOR MEMBER BUSINESS MEMBER
MAREI Member Forum
Online Member Library
Post Properties
Submit Blog Posts
Reduced Entrance Fees
2 Complimentary Monthly Meetings
Discounts (See list pages 6 & 7)
Member’ s Included 1 1 2
Add Additional Members $50 $50
Pricing $50 Annual $99 Annual $499 Annual
Auto Renewal* $45 $90 $450
Quarterly Pricing NA
Monthly Pricing
Service Provider Listing
Ad in Monthly Newsletter
3 Vendor Tables **
* Credit or Debit Card Required for Auto Renewal Discounts, ** 3 Vendor Tables with Annual Payment
12. informed MAREI targeted group
Professionals Of Clients
From Motivation to How To Optimization of Your
MAREI members are above the MAREI sets the standard for real
crowd. They participate in an in- estate investor networking and
formative newsletter, blog, and education, drawing the type of cli-
social media experience. They ent you want to do business with.
connect, ask questions, and share Our meetings and online presence
opportunities through our interac- gathers targets the qualified leads
tive website and live meetings. your business needs. But there is
Plus they save $100s using the only one way to get in front of
many member discounts. them . . become a Business Mem-
ber today!
$99.00 / year $499.00 / year
Additional Member $50 Includes Advertising
INVESTOR BUSINESS
MEMBERSHIP MEMBERSHIP