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Designing Rhetorical Situation

               Christian Park   I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Issue                                                                                      One way relationship

                                                                                               The influence fade out

On-going problems with current church space.
                                                                                               as the distance goes.




                                                                                                                                            100m




Current worshipping spaces are able to give seatings for many
audiences. In fact, some could actually provide a space where more
than ten thousand people can interact. However, whenever it comes to
actual interaction, the role of the space seems quite limited. The
influence that the speaker creates and the level of communication in                                                                        200m
between the participants are not reaching its full potential.




                                                                       Christian Park   I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Prompt
Nurturing influence, nurturing leadership.

                                                              “It seems clear that rhetoric is situational...
                                                              situation as a natural context of persons,
                                                              events objects, relations, and an exigence
                                                              which strongly invites utterance...”


                                                                        Bitzer. The Character of the Rhetorical Situation




http://www.youtube.com/watch?v=fW8amMCVAJQ




                                             Christian Park    I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Prompt                                                                                               Nurturing relationship

                                                                                                         The influence is spread out

Nurturing influence, nurturing leadership.
                                                                                                         similar to a web.




                                                                                                                                                      100m




Involvement and participation comes when leadership is nourished.
When it comes to nurturing leadership, creating and raising sub-leaders,
serving them and teaching them how to serve become significant. All                                                                                   200m
participants will create mutual interaction and will eventually help the group
to reach its to full potential.




                                                                                 Christian Park   I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Research
Thinking about relationships.                                                                                            Workers are clung up
                                                                                                                         with each other in a
                                                                                                                         restricted section. They
                                                                                                                         might be too busy with
     The Speaker                                                                                                         their work to influence
                                                                                                                         others.
     Providing sermons and discussions, leading
     the interaction.

                                                                                                                         The observers suffer from
                                                                                                                         one-way relationship, not
                                                                                                                         getting any interaction
     Participant                                                                                                         but constantly looking at
                                                                                                                         the speaker.
     Willing to participate, contribute and interact.




                                                                                                                         The observers are able to
                                                                                                                         interact with each other
     Observer                                                                                                            by seeing their faces.
                                                                                                                         They however are still
     Would rather observe and refrain                                                                                    distant from the speaker.
     than participate.
                                                                                                                         The workers are still
                                                                                                                         excluded in the
                                                                                                                         interaction.
     Worker

     Works with the speaker. Choir, engineer, etc.




                                                        Christian Park   I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Approach
Designing the situation.



                                    The speaker can freely move
                                    around the audience,
                                    encouraging greater feedback
                                    and mutual interaction.




         Workers are clung up                People sitting around the speaker would
         with each other in a                not only observe the speaker but would
         restricted section. They            also observe each other. The level of
         might be too busy with              interaction would become greater this
         their work to influence             way.
         others.


                                        Christian Park   I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Approach
Designing the situation.




                                                                                                                                                                            100m




  1.   Workers are placed evenly throughout the seating, willing to receive input from the speaker and share                                                                200m
       the experience with the other workers.




                                                                                           Christian Park      I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Approach
Designing the situation.




                                                                                                                                                                         100m




  2.   Speaker moves and speaks. Workers help out the influence. The closest person will keep a certain                                                                  200m
       attentiveness level and will follow the pace of the whole experience.




                                                                                           Christian Park   I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Approach
Designing the situation.




                                                                                                                                                                            100m




  3.   The influenced observers eventually participate, and that participation also inlfuences other observers.                                                             200m
       The reactions and feedback the observers would provide implies that they are already starting to interact
       with the center group.




                                                                                            Christian Park    I    Information & Rhetoric in Design   I   Carnegie Mellon University
The Approach
Designing the situation.




                                                                                                                                                                           100m




  4.   Repeat: The influenced observers eventually participate, and that participation also inlfuences other                                                               200m
       observers. The reactions and feedback the observers would provide implies that they are already starting
       to interact with the center group.




                                                                                           Christian Park    I    Information & Rhetoric in Design   I   Carnegie Mellon University
The Approach
Designing the situation.




                                                                                                                                                                             100m




  5.   When the process reaches its tipping point, the momentum inself will create interactive atmosphere                                                                    200m
       which introduces more active, willing-to-participate environment that will bring out the full potential of
       the group inside the space.




                                                                                              Christian Park    I   Information & Rhetoric in Design   I   Carnegie Mellon University
The Approach
Designing the situation.




                                                                                                                                                                               100m




  6.   Disscussion, input, feedback, and etc. Everything would be on a different conversation level. Rhetorical                                                                200m
       situation occurs by designing the system within the space.




                                                                                             Christian Park       I   Information & Rhetoric in Design   I   Carnegie Mellon University
Overview
Using Rhetorical Situation.
Nurture your leaders.

Let the leaders nurture others.

Design the level of interaction.




Future Considerations
Developing the clarity of the concept.
Effort distribution between the speaker and the workers.
What about color, sound and other external factors?




                                                           Christian Park   I   Information & Rhetoric in Design   I   Carnegie Mellon University

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6

  • 1. Designing Rhetorical Situation Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 2. The Issue One way relationship The influence fade out On-going problems with current church space. as the distance goes. 100m Current worshipping spaces are able to give seatings for many audiences. In fact, some could actually provide a space where more than ten thousand people can interact. However, whenever it comes to actual interaction, the role of the space seems quite limited. The influence that the speaker creates and the level of communication in 200m between the participants are not reaching its full potential. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 3. The Prompt Nurturing influence, nurturing leadership. “It seems clear that rhetoric is situational... situation as a natural context of persons, events objects, relations, and an exigence which strongly invites utterance...” Bitzer. The Character of the Rhetorical Situation http://www.youtube.com/watch?v=fW8amMCVAJQ Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 4. The Prompt Nurturing relationship The influence is spread out Nurturing influence, nurturing leadership. similar to a web. 100m Involvement and participation comes when leadership is nourished. When it comes to nurturing leadership, creating and raising sub-leaders, serving them and teaching them how to serve become significant. All 200m participants will create mutual interaction and will eventually help the group to reach its to full potential. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 5. The Research Thinking about relationships. Workers are clung up with each other in a restricted section. They might be too busy with The Speaker their work to influence others. Providing sermons and discussions, leading the interaction. The observers suffer from one-way relationship, not getting any interaction Participant but constantly looking at the speaker. Willing to participate, contribute and interact. The observers are able to interact with each other Observer by seeing their faces. They however are still Would rather observe and refrain distant from the speaker. than participate. The workers are still excluded in the interaction. Worker Works with the speaker. Choir, engineer, etc. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 6. The Approach Designing the situation. The speaker can freely move around the audience, encouraging greater feedback and mutual interaction. Workers are clung up People sitting around the speaker would with each other in a not only observe the speaker but would restricted section. They also observe each other. The level of might be too busy with interaction would become greater this their work to influence way. others. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 7. The Approach Designing the situation. 100m 1. Workers are placed evenly throughout the seating, willing to receive input from the speaker and share 200m the experience with the other workers. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 8. The Approach Designing the situation. 100m 2. Speaker moves and speaks. Workers help out the influence. The closest person will keep a certain 200m attentiveness level and will follow the pace of the whole experience. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 9. The Approach Designing the situation. 100m 3. The influenced observers eventually participate, and that participation also inlfuences other observers. 200m The reactions and feedback the observers would provide implies that they are already starting to interact with the center group. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 10. The Approach Designing the situation. 100m 4. Repeat: The influenced observers eventually participate, and that participation also inlfuences other 200m observers. The reactions and feedback the observers would provide implies that they are already starting to interact with the center group. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 11. The Approach Designing the situation. 100m 5. When the process reaches its tipping point, the momentum inself will create interactive atmosphere 200m which introduces more active, willing-to-participate environment that will bring out the full potential of the group inside the space. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 12. The Approach Designing the situation. 100m 6. Disscussion, input, feedback, and etc. Everything would be on a different conversation level. Rhetorical 200m situation occurs by designing the system within the space. Christian Park I Information & Rhetoric in Design I Carnegie Mellon University
  • 13. Overview Using Rhetorical Situation. Nurture your leaders. Let the leaders nurture others. Design the level of interaction. Future Considerations Developing the clarity of the concept. Effort distribution between the speaker and the workers. What about color, sound and other external factors? Christian Park I Information & Rhetoric in Design I Carnegie Mellon University