What Is An Attitude

What is an Attitude? ,[object Object],[object Object],[object Object]

Measuring Attitudes: Thurstone’s Equal Appearing Intervals (1928) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measuring Attitudes: Likert’s Summated Ratings (1932) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Issues with Likert Scales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measuring Attitudes: Guttman’s Scalogram (1944) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measuring Attitudes: Osgood’s Semantic Differential Scale ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is Job Satisfaction? ,[object Object],[object Object],[object Object],Work characteristics Job Satisfaction(s)

Simple Discrepancy Models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Perceived characteristics Job Satisfaction(s) Objective characteristics Needs/ Values

Frame of Reference Models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Perceived characteristics Job Satisfaction(s) Objective characteristics Needs/ Values Frame of Reference

Questioning the Situational View ,[object Object],[object Object],[object Object]

Alternative Models of JS: Social Information Processing Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Event Generalized Arousal Cues JS

Alternative Models of JS: Dispositional Approach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Caveats re: Dispositional Approach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Temperament and Job Satisfaction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Primacy of Affect or Judgment Events Affect JS Weiss & Cropanzano (1996) Disposition Mood at work JS Weiss et al. (1999) Disposition Interpretations JS Brief (1998)

Primacy of Affect or Judgment Disposition Interpretations JS Brief & Weiss (2002) Mood Stress events Strain JS Fuller et al. (2003) Mood

Subjective Norm Attitude: Act Behavior Intent Behavior Theory of Reasoned Action (Fishbein & Ajzen) Attitudes and Behavior

Evaluation Behavior beliefs Normative beliefs Motivation to Comply Subjective Norm Attitude: Act Behavior Intent Behavior Theory of Reasoned Action (Fishbein & Ajzen) Attitudes and Behavior

Evaluation Behavior beliefs Normative beliefs Motivation to Comply Subjective Norm Attitude: Act Behavior Intent Behavior Theory of Reasoned Action (Fishbein & Ajzen) Constraints Attitudes and Behavior

What Is An Attitude

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What Is An Attitude