SlideShare une entreprise Scribd logo
1  sur  17
How You Can
Reach Millions
   of Targeted
    Customers
      Introduction to the
 Facebook Advertising
              Guide

                DigPublish©
Social Media Marketing
Featured in Chapter 2




                  What is Social Media Marketing and how you can
                  use it in your business?
Facebook Advertising
Featured in Chapter 3




                                What is Facebook
                                    Advertising?

                        What advertising options
                                  are available?

                           What are the Facebook
                        Presence Options for your
                                        business?
Facebook Advertising Campaign
Featured in Chapter 4




                             Running your first
                          Facebook Advertising
                                    Campaign

                            How to design your
                               Facebook Ads?

                        How to target your Ads?

                          Effective Facebook Ad
                                         pricing
Campaign Management
Featured in Chapter 5




         How to use the Facebook Ads Manager and create & report
         campaign results.
Effective Landing Pages
Featured in Chapter 6




         How to create better landing pages for your Facebook and other
         online advertising campaigns.
Facebook Pages
Featured in Chapter 7




                              What are Facebook
                                Business Pages?

                        Creating a Facebook Page
                                for Your Business

                        Advertising your Facebook
                                             Page

                          Using Facebook Insights
Facebook Offers
Featured in Chapter 8




                        What are Facebook Offers?

                              How you can create a
                                   Facebook Offer

                        How to use Facebook Offers
                                 for your Business?
Facebook News Feed Ads
Featured in Chapter 9




                           What is Facebook News
                                Feed Advertising?

                        How to create a News Feed
                             Ad for your business?

                          Facebook News Feed Ad
                                        samples
Facebook Groups
Featured in Chapter 10




                               How to create a
                             Facebook Group?

                         How to advertise your
                            Facebook Group?

                          Using Groups in your
                           business marketing.
Facebook Events
Featured in Chapter 11




                          What are Facebook Events
                           and how to use them in
                                   your marketing?

                         Creating your first Facebook
                                                 Event

                             Advertising your Events
Facebook Places
Featured in Chapter 12




        Creating and advertising your own Facebook Places.
Facebook Notes
Featured in Chapter 12




                         What are Facebook Notes
                          and how to use them in
                                 your marketing?

                          Creating and advertising
                                  Facebook Notes
Facebook Badges
Featured in Chapter 14




        Creating your own Facebook Badges.
Facebook Social Plugins
Featured in Chapter 15




                         What are Facebook Social
                           Plugins and how to use
                         them in your marketing?

                            Creating the Facebook
                                       Like button

                            How to use Facebook
                            Social Plugins on your
                                   website or blog
Improving Ad Performance
Featured in Chapter 16




                           Learn simple techniques
                              how to improve your
                         Facebook Ad performance.

                             How to write effective
                           Facebook Ads and avoid
                                  costly mistakes?

                             Lots of great Facebook
                                        Ad samples!
Now You Know
                You Too Can
              Reach Millions
                 of Targeted
                  Customers
               This Book Will Show You How.
                   Facebook Advertising Guide is
                   available here: www.fbag.info

DigPublish©

Contenu connexe

En vedette

FACEBOOK Advertising for Small Business
FACEBOOK Advertising for Small BusinessFACEBOOK Advertising for Small Business
FACEBOOK Advertising for Small BusinessMari Connor
 
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)Dan Olsen
 
Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...
Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...
Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...Asif Anwar
 
2016 Facebook is like 1960's TV on steroids (for advertisers)
2016 Facebook is like 1960's TV on steroids (for advertisers)2016 Facebook is like 1960's TV on steroids (for advertisers)
2016 Facebook is like 1960's TV on steroids (for advertisers)Guillaume Rigal
 
Digital marketing ppt
Digital marketing pptDigital marketing ppt
Digital marketing pptrohitsinha99
 
Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...
Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...
Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...Earley Information Science
 
Google Adwords Introduction
Google Adwords IntroductionGoogle Adwords Introduction
Google Adwords IntroductionMick Gibson
 
Facebook Ads Manager Tutorial
Facebook Ads Manager TutorialFacebook Ads Manager Tutorial
Facebook Ads Manager TutorialEric Eldon
 
Evolution in Mobile Advertising - Targeting, Creative & Media Buying
Evolution in Mobile Advertising - Targeting, Creative & Media BuyingEvolution in Mobile Advertising - Targeting, Creative & Media Buying
Evolution in Mobile Advertising - Targeting, Creative & Media BuyingNanigans
 
TV vs. Online in Indonesia 2013
TV vs. Online in Indonesia 2013TV vs. Online in Indonesia 2013
TV vs. Online in Indonesia 2013Nanda Ivens
 

En vedette (12)

FACEBOOK Advertising for Small Business
FACEBOOK Advertising for Small BusinessFACEBOOK Advertising for Small Business
FACEBOOK Advertising for Small Business
 
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)How to be a Web 2.0 Metrics Jedi  (Web 2.0 Expo, April 2009)
How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)
 
Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...
Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...
Essence of Facebook Marketing and Advertising: Introduction, Strategies, Stag...
 
2016 Facebook is like 1960's TV on steroids (for advertisers)
2016 Facebook is like 1960's TV on steroids (for advertisers)2016 Facebook is like 1960's TV on steroids (for advertisers)
2016 Facebook is like 1960's TV on steroids (for advertisers)
 
Digital marketing ppt
Digital marketing pptDigital marketing ppt
Digital marketing ppt
 
Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...
Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...
Meaningful Metrics - Aligning Operational Metrics with Marketing & Customer E...
 
Google Adword Guide
Google  Adword  GuideGoogle  Adword  Guide
Google Adword Guide
 
Google Adwords Introduction
Google Adwords IntroductionGoogle Adwords Introduction
Google Adwords Introduction
 
Facebook Ads Manager Tutorial
Facebook Ads Manager TutorialFacebook Ads Manager Tutorial
Facebook Ads Manager Tutorial
 
Evolution in Mobile Advertising - Targeting, Creative & Media Buying
Evolution in Mobile Advertising - Targeting, Creative & Media BuyingEvolution in Mobile Advertising - Targeting, Creative & Media Buying
Evolution in Mobile Advertising - Targeting, Creative & Media Buying
 
Mobile Users in Indonesia
Mobile Users in IndonesiaMobile Users in Indonesia
Mobile Users in Indonesia
 
TV vs. Online in Indonesia 2013
TV vs. Online in Indonesia 2013TV vs. Online in Indonesia 2013
TV vs. Online in Indonesia 2013
 

Dernier

Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdftbatkhuu1
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetDenis Gagné
 
Best Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in IndiaBest Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in IndiaShree Krishna Exports
 
HONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsHONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsMichael W. Hawkins
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Lviv Startup Club
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...Any kyc Account
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...amitlee9823
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 DelhiCall Girls in Delhi
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMRavindra Nath Shukla
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora
 

Dernier (20)

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdf
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
 
Best Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in IndiaBest Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in India
 
HONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsHONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael Hawkins
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 

Facebook Advertising Guide

  • 1. How You Can Reach Millions of Targeted Customers Introduction to the Facebook Advertising Guide DigPublish©
  • 2. Social Media Marketing Featured in Chapter 2 What is Social Media Marketing and how you can use it in your business?
  • 3. Facebook Advertising Featured in Chapter 3 What is Facebook Advertising? What advertising options are available? What are the Facebook Presence Options for your business?
  • 4. Facebook Advertising Campaign Featured in Chapter 4 Running your first Facebook Advertising Campaign How to design your Facebook Ads? How to target your Ads? Effective Facebook Ad pricing
  • 5. Campaign Management Featured in Chapter 5 How to use the Facebook Ads Manager and create & report campaign results.
  • 6. Effective Landing Pages Featured in Chapter 6 How to create better landing pages for your Facebook and other online advertising campaigns.
  • 7. Facebook Pages Featured in Chapter 7 What are Facebook Business Pages? Creating a Facebook Page for Your Business Advertising your Facebook Page Using Facebook Insights
  • 8. Facebook Offers Featured in Chapter 8 What are Facebook Offers? How you can create a Facebook Offer How to use Facebook Offers for your Business?
  • 9. Facebook News Feed Ads Featured in Chapter 9 What is Facebook News Feed Advertising? How to create a News Feed Ad for your business? Facebook News Feed Ad samples
  • 10. Facebook Groups Featured in Chapter 10 How to create a Facebook Group? How to advertise your Facebook Group? Using Groups in your business marketing.
  • 11. Facebook Events Featured in Chapter 11 What are Facebook Events and how to use them in your marketing? Creating your first Facebook Event Advertising your Events
  • 12. Facebook Places Featured in Chapter 12 Creating and advertising your own Facebook Places.
  • 13. Facebook Notes Featured in Chapter 12 What are Facebook Notes and how to use them in your marketing? Creating and advertising Facebook Notes
  • 14. Facebook Badges Featured in Chapter 14 Creating your own Facebook Badges.
  • 15. Facebook Social Plugins Featured in Chapter 15 What are Facebook Social Plugins and how to use them in your marketing? Creating the Facebook Like button How to use Facebook Social Plugins on your website or blog
  • 16. Improving Ad Performance Featured in Chapter 16 Learn simple techniques how to improve your Facebook Ad performance. How to write effective Facebook Ads and avoid costly mistakes? Lots of great Facebook Ad samples!
  • 17. Now You Know You Too Can Reach Millions of Targeted Customers This Book Will Show You How. Facebook Advertising Guide is available here: www.fbag.info DigPublish©