My slides from a workshop I gave on personal branding at the Monterey Institute of International Studies on April 30, 2010.

1. Personal Branding
Who are you and what are you doing on the Internet?

2. Branding is good for you

3. Have you Googled yourself lately?

5. Kristen’s brand
• Portfolio
• Blog
• Twitter
• Resume

6. Other examples
• Ryan Gonzalez
• Jacob Wayne Smith
• Sarah Percoulis
• Nubby Twiglet

7. Know thyself

8. Know thyself
• Distill to a sentence
down
your essence

9. Know thyself
• Distill to a sentence
down
your essence
• ...and down to 3 words

10. Know thyself
• Distill to a sentence
down
your essence
• ...and down to 3 words

11. Choosing a platform

12. Branding on the web = cheap

13. Consistency is key

14. Finding your authentic voice

15. •
Differentiating yourself

16. Photo Credits
http://www.delicious.com/kristenbyers/dmcbranding