Rethinking Social Media Marketing [Episode 9] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less
This week's episode tries to address and overcome some of the common notions of social media marketing like it’s just a fad, it’s for kids or there is no return on investment. We also recommend how to use traditional marketing methodologies with social media as a channel. Lastly, we define social media as a content distribution channel and emphasize the importance of content with any online campaign. Video and additional commentary are available here: http://www.kunocreative.com/blog/bid/75038/Rethinking-Social-Media-Marketing-Tuesday-s-Tips-Tactics-Video Tuesday’s Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by Kuno Creative’s Director on Inbound Marketing, Chad Pollitt (@CPollittIU). The series is designed to instruct viewers on how to deploy inbound marketing tactics in order to maximize campaign ROI.
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Rethinking Social Media Marketing [Episode 9] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less
- 1. Rethinking Social Media Marketing Twitter: #Kuno - @CPollittIU
- 2. Rethinking Social Media Marketing Twitter: #Kuno - @CPollittIU
- 3. Rethinking Social Media Marketing Question Your Assumptions. . . • Just for Kids? • Just a Fad? • Waste of Time? • Let the Intern do it? • No ROI Twitter: #Kuno - @CPollittIU
- 4. Rethinking Social Media Marketing What social media isn’t. . . Twitter: #Kuno - @CPollittIU
- 5. Rethinking Social Media Marketing What social media is. . . Twitter: #Kuno - @CPollittIU
- 6. Rethinking Social Media Marketing What social media is. . . Twitter: #Kuno - @CPollittIU
- 7. Rethinking Social Media Marketing Good Social Media Twitter: #Kuno - @CPollittIU
- 8. What Does this Mean? Have realistic expectations Set goals Develop a strategy Deploy tactics Twitter: #Kuno - @CPollittIU
- 9. Social Media Expectations What social media is. . . Twitter: #Kuno - @CPollittIU
- 10. What Does this Mean? Social media is a content distribution platform Twitter: #Kuno - @CPollittIU
- 11. What Does this Mean? Delivering high-quality, valuable content in social media drives profitable consumer engagement Twitter: #Kuno - @CPollittIU
- 12. The Content Marketing Manifesto Facebook.com/kunocreative Twitter: #Kuno - @CPollittIU
- 13. Thanks for Watching! Slides are available at Twitter: #Kuno - @CPollittIU