John Willis - Cloud Computing Use Case Group - Cloud Computing Use Cases

1. Cloud Computing Use Cases
Johnmwillis.com
@botchagalupe

2. Cloud Computing Definition
“Cloud computing is a model for enabling convenient, on-demand network access to a
shared pool of configurable computing resources (e.g., networks, servers, storage,
applications, and services) that can be rapidly provisioned and released with minimal
management effort or service provider interaction. This cloud model promotes
availability and is composed of five essential characteristics, three delivery models,
and four deployment models”.
NIST
Definition of Cloud Computing, Draft version 14
http://csrc.nist.gov/groups/SNS/cloud-computing/index.html

3. Cloud Computing Defined
Five Characteristics:
 On Demand Service
 Ubiquitous Network Access
 Location Independent Resource Pooling
 Rapid Elasticity
 Measured Service
Delivery Models
 Software as a Service (SaaS)
 Platform as a Service (PaaS)
 Infrastructure as a Service (IaaS)
Deployment Models
 Private Cloud
 Community Cloud
 Public Cloud
 Hybrid Cloud
NIST
Definition of Cloud Computing, Draft version 14

4. Cloud Computing Defined
Base Definition of a Cloud
Abstraction of the
infrastructure

5. Cloud Computing Defined
OS Virtualization
Hypervisor Virtualization
Micro Hypervisors

6. Cloud Computing Defined
What Should a Cloud Be?
• Provide zero touch services to cloud
customers
• Run a data center like a modern factory
• Reduce headcount
• Provide the appearance of unlimited
resources
• An environment resources no servers
• Provides ephemeral thinking
• Governs and brokers resources

7. Cloud Computing Use Cases
Is this a cloud?
Server-A01
Server-101 Server-201 Server-901
Server-A01
Server-102 Server-201 Server-903
Server-103 Server-800 Server-990

8. Cloud Computing Use Cases
Is this a cloud
Server-A01
Server-101 Server-201 Server-901
Server-A01
Server-102 Server-201 Server-903
Server-103 Server-800 Server-990

9. Cloud Computing Use Cases
Is this a cloud?
Cloud Front End Nodes

10. Cloud Providers
• IaaS
• Amazon
• Rackspace
• Canonical (UEC)
• PaaS
• Google App Engine
• Azure
• Force
• SaaS
• Sales Force
• Google Apps
• NetSuite

11. Cloud Computing Use Cases
Open Source Clouds (IaaS)
• Eucalyptus
• NASA, UEC (Canonical), Eli Lilly
• OpenNebula
• Cloud provisioning
• Nimbus
• UK National Cloud, Science Clouds

12. Cloud Computing Use Cases
Open Source Clouds (PaaS)
• Apscale
• UCSB (same folks as Eucalyptus)
• Webappvm
• Java

13. Cloud Computing and Open Source
Server Virtualization
• XEN - External Hypervisor
• Amazon EC2
• Oracle VM
• Citrix XenServer
• KVM – Part of Linux
• Ubuntu
• Red Hat (Qumranet)
• IBM
• OpenSolaris - Zones - OpenVZ
• Containers

14. Cloud Computing and Open Source
Open Source Cloud Tools
• OpenVPN
• CloudNet
• Chef from Opscode
• Puppet
• Nanite
• ControlTier
• rPath
• CohesiveFT
• RightLink (RightScale)
• PoolParty
• Scalr

15. Cloud Computing Use Cases
Topics
1. Go Big or Go Home
2. End User Cloud
3. Enterprise to Cloud to End User
4. Enterprise to Cloud
5. Enterprise to Cloud to Enterprise
6. Private Cloud
7. Changing Cloud Vendors
8. Hybrid Cloud

16. Cloud Computing Use Cases
Go Big of Go Home
• Google
• Big Data
• Animoto
• NY Times
• DOD

17. Cloud Computing and Open Source
Sort Benchmarks (10B 100 byte records)
• 2007 – 1TB 5 minutes (400 nodes)
• 2008 - 1TB 3.48 minutes (910 nodes)
• 2009 - 1/2TB 1 minute (1406 nodes)
• 2009 – 100TB 173 minutes (3452 nodes)

18. Cloud Computing Use Cases
End User Cloud
• Digital Chalk
• Universities, Enterprise, Local Govt
• Soasta
• TurboTax, 2k servers, 120 hrs, 300k eFile
• VDI
• Cloud based virtual desktop
• Storage
• Killer app, Jungle Disk, CloudBerry
• Google Apps
• DC Local Gov, GE

19. Cloud Computing Use Cases
Enterprise to Cloud to End User
• Eli Lilly
• Amazon WEB Services
• Virgin Atlantic
• Just like their planes
• Google App Engine
• Resurgence of the ISV
• Force
• RFP, Recruiting, Time Tracking

20. Cloud Computing Use Cases
Enterprise to Cloud
• General Electric
• Outsorced bakups to EMC
• Wall Street
• Monte Carlo Simulation
• General Electric
• Marketing Campaign
• Manufacturing
• Oracle-Siebel
• Closing the Books
• DB2 – 4 Days to one night

21. Cloud Computing Use Cases
Enterprise to Cloud to Enterprise
• Harvard Medical School
• Oracle
• Working with Multiple Hospitals
• Filtering data
• Avatar Data
• Deidentification

22. Cloud Computing Use Cases
Private Cloud
• Large News Agency
• Big Data Analysis
• Hadoop
• Myspace/Facebook

23. Cloud Computing Use Cases
Hadoop
• Pioneered by Google
• Parallel processing of large data sets
• Processed across many computers
• Highly fault tolerant
• Splits work into two steps
Map
Reduce

24. Cloud Computing Use Cases
Hadoop
• Map translates to Keys and Values
[K1,V1]  [K2,V2]
• System Sorts the keys and groups
[K2,V2]  [K2,{V2,V2,…}]
• Reduce translates the values of each key
[K2,{V2,V2,…}]  [K3,V3]

25. Cloud Computing Use Cases
Word Count
• Map translates to Keys and Values
[0,”when in the …]  [“when”,1] [“in”,1] […,1]
• Group
[“when”,{1,1,1,1,1}]
• System Sorts the keys and groups
[[“when”,{1,1,1,1,1}]  [“when”,5]

26. Cloud Computing and Open Source
Examples
• Rackspace Mailtrust
• Silverpop

27. Cloud Computing and Open Source
Flightcaster
• Heruko (UI)
• Cloudera Hadoop
• Cascading
• Clojure (JVM)
• Lisp (parsing)

28. Cloud Computing Use Cases
Changing Cloud Vendors
• Amazon to Rackspace

29. Cloud Computing and Open Source
Hybrid Cloud
• Cloud Brokers
• Bridging
• Motion
• Brokers

30. Cloud Computing and Open Source
Hybrid Cloud
• Cloud Brokers
• Elastra
• CloudSwitch
• enStratus

31. Cloud Computing and Open Source
Cloud Broker Baseline
• Network Overlays
• VPC, Isolation, Containment
• Security
• Federated ID, Crypto, Key Mgmt
• Application
• Application Templates
• Self Service
• Resource registration, broadcasting
• Process
• ITSM, ITIL

32. Cloud Computing and Open Source
Cloud Broker’s Stage 1
• Network Overlays
• VPC L3 mostly, Virtual Switches
• Security
• Federated ID, Crypto, Key Mgmt
• Application
• Application Templates
• Self Service
• Resource registration, broadcasting
• Process
• Administration

33. Cloud Computing and Open Source
Cloud Broker’s Stage 2
• Network Overlays
• VPC L2
• Security
• Micro Virtualization Containment
• Application
• Application Templates Movement
• Self Service
• Application resource registration/b
• Process
• ITSM/ITIL/COBIT

34. Cloud Computing and Open Source
Cloud Broker’s Stage 3
• Network Overlays
• Complete Isolation, Quatum Security
• Security
• Complete Isolation, Homomorphic Encryption
• Application
• Interchngle Service Exchnge
• Self Service
• Arbitrage
• Process
• Geopolitics, International Currencies

35. Cloud Computing Use Cases