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“How to be successful in the ITalian market” GET Italy Matteo Del Corno CEO sidentand CEO www.getitaly.net ©getITaly 2010
The Italian Market Opportunity Italy represents a major growth opportunity for EVERY technology company Like any other country - to ensure appropriate penetration - major investments are usually required: Country & Channel management  Sales and Pre Sales professionals  Channel development  Management and training  Bureaucracy and strict labour laws  Location and Premises www.getitaly.net ©getITaly 2010
The ITalian Market Opportunity Our offer: YOUR person in Italy! You’ll be 100% present in the Italian market with in-devepomnetmanager: REPORTING into you like any other employee of your company PUSHING for your SALES building-up YOUR revenues only. The money you invested in the country is ALL invested in pure revenues, and you have the TOTAL control on it. ,[object Object]
 … avoiding ALL the connected problems and issues,[object Object]
The Italian Market Opportunity             Which Problems Do We Solve? www.getitaly.net ©getITaly 2010
The Italian Market Opportunity Client portfolio www.getitaly.net ©getITaly 2010
Case Studies: Varonis Ltd. VaronisLTDVaronisdoes data governance solutions giving organizations total visibility and control over their data getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared January 2010 Partner Recruited : 8Target Revenues 2010: 450.000K € and for 2011: 1.100.000€ www.getitaly.net ©getITaly 2010
Case Studies: Sentrigo Ltd. Sentrigo  Ltd. Sentrigo Lt.d  is the global leader in database security. getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts.  Stared September 2010 Partner Recruited : 4Target Revenues 2010: 250.000K € and for 2011: 800.000€ www.getitaly.net ©getITaly 2010
Case Studies: Crescendo Networks Ltd. Crescendo network Ltd. Crescendo network Ltd.  is the global leader in high performance application delivery solution getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts.  Stared March 2010 Partner Recruited : 6Target Revenues 2010: 350.000K € and for 2011: 850.000€ www.getitaly.net ©getITaly 2010
Case Studies: Jetro Platforms Ltd. Jetro Platforms Ltd. Jetro Platforms Ltd.is an enterprise software developer specializing in best of breed server-based computing solutions for application management getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened the local distributor & certified VARs and SI accounting of very large end users and SME Implementation of local sales training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts Stared October 2009 Partner Recruited : 4Target Revenues 2010: 200.000K € and for 2011: 450.000€ www.getitaly.net ©getITaly 2010
Case Studies: InContinuum Ltd. InContinuum InContinuumis an innovative provider of cloud computing software that controls and automates your virtualized managed services and associated SLAs getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened the local distributor & certified VARs and SI accounting of very large end users and Service Providers creation of trusted partnership with Software Vendor such as VMware e Citrix Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared June 2010 Partner Recruited : 3 and 1 DistributorTarget Revenues 2010: 150.000K € and for 2011: 450.000€ www.getitaly.net ©getITaly 2010
Case Studies: N-Trance Global Ltd. N-Trance Global Ltd.   N-Trace Global Ltd. Is devoted to development, manufacturing and distribution of biometric software and hardware products for information security, data protection, encryption and portable solutions getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts Stared September 2010 Partner Recruited : 1Target Revenues 2010: 150.000K € and for 2011: 350.000€ www.getitaly.net ©getITaly 2010
Case Studies: Babylon Enterprise Ltd. Babylon Enterprise Ltd. Babylon Enterprise is an innovative solution to Access enterprise information in a single click getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts Stared September 2010 Partner Recruited : 1Target Revenues 2010: 50.000K € and for 2011: 250.000€ www.getitaly.net ©getITaly 2010
Case Studies: Wyse Technologies Ttd. WYSE Technology Ltd Wyse Technology is the global leader in thin computing and client virtualization. getITaly: outsourced the entire country business and operations, the country manager function and technical manager grew the operations from 800k to over 2M in two years, closing one of the company's largest accounts (Generali Assicurazioni) selected, identified and opened the second local distributor & certified 15 VARs accounting of very large end users, closed one of the company's largest accounts (Generali Assicurazioni) creation of trusted partnership with  Software Vendor such as VMware e Citrix Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared July 2007 Partner Recruited : >20 www.getitaly.net ©getITaly 2010
Case Studies: iPass Ltd. iPass Ltd iPass is a long-time leader in providing mobility services. getITaly: - Outsourced the entire country business and operations, the country manager function - Managed the strategic business relationship with Sparkle (Telecom Italia) ,[object Object]
 Accounting of very large end users
 Demo units & room management- Implementation of local sales and technical training at our local premises -  Implemented marketing and communications activities to support brand perception and sales efforts. Stared September 2008 Partner Recruited : 1 exclusive Telecom Italia Sparkle www.getitaly.net ©getITaly 2010
Case Studies: Optenet Ltd. Optenet Ltd Optenet, is a Pioneer And Global Leader Of Enabling SaaS Offerings And Delivering “On-premise” Security Solutions getITaly: - Outsourced the entire country business and operations, the country manager function   ,[object Object]
 Demo units & room management- Implementation of local sales and technical training at our local premises -  Implemented marketing and communications activities to support brand perception and sales efforts. Stared September 2008 Partner Recruited : 1 Distributor and >20 Resellers and 1 MSP Telecom Italia SPA www.getitaly.net ©getITaly 2010
Case Studies: SkyBox Security Ltd. SkyBox Security Ltd. Whitebox Security, an enterprise security solutions provider, is the first company to focus on a purpose built Identity & Access Intelligence platform getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. StaredJanuary 2011 Partner Recruited : 3 and 1 DistributorTarget Revenues 2011: 500.000K €  www.getitaly.net ©getITaly 2010
Case Studies: ActiveBaseLtd. Active Base Ltd. ActiveBase is a software manufacturer offering products for securing sensitive data and improving performance in large data centers. Our security solution provide a new approach for securing sensitive information - Dynamic Data Masking. Our performance suite automates the task of fixing performance with minimal labor and expertise required getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. StaredApril 2011 Partner Recruited : 4 resellersTarget Revenues 2011: 150.000K € and for 2012: 350.000€ www.getitaly.net ©getITaly 2010
Case Studies: WhiteBox Security  Ltd. Whitebox Security Whitebox Security, an enterprise security solutions provider, is the first company to focus on a purpose built Identity & Access Intelligence platform getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. StaredJune 2011 Partner Recruited : 1 ResellerTarget Revenues 2011: 100.000K € and for 2012: 350.000€ www.getitaly.net ©getITaly 2010
The Italian Market Opportunity getITaly can introduce you to top END USERS … as well as to the entire Italian channels world! ©getITaly 2010 www.getitaly.net
The Italian Market Opportunity getITaly’s benefits:location & premises You can use getITaly’s office locations    or rent/lease your own premises  At our site, you can choose from basic shared-desk facilities to fully   dedicated office space www.getitaly.net ©getITaly 2010

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Get Italy Corporate 2011

  • 1. “How to be successful in the ITalian market” GET Italy Matteo Del Corno CEO sidentand CEO www.getitaly.net ©getITaly 2010
  • 2. The Italian Market Opportunity Italy represents a major growth opportunity for EVERY technology company Like any other country - to ensure appropriate penetration - major investments are usually required: Country & Channel management Sales and Pre Sales professionals Channel development Management and training Bureaucracy and strict labour laws Location and Premises www.getitaly.net ©getITaly 2010
  • 3.
  • 4.
  • 5. The Italian Market Opportunity Which Problems Do We Solve? www.getitaly.net ©getITaly 2010
  • 6. The Italian Market Opportunity Client portfolio www.getitaly.net ©getITaly 2010
  • 7. Case Studies: Varonis Ltd. VaronisLTDVaronisdoes data governance solutions giving organizations total visibility and control over their data getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared January 2010 Partner Recruited : 8Target Revenues 2010: 450.000K € and for 2011: 1.100.000€ www.getitaly.net ©getITaly 2010
  • 8. Case Studies: Sentrigo Ltd. Sentrigo Ltd. Sentrigo Lt.d is the global leader in database security. getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared September 2010 Partner Recruited : 4Target Revenues 2010: 250.000K € and for 2011: 800.000€ www.getitaly.net ©getITaly 2010
  • 9. Case Studies: Crescendo Networks Ltd. Crescendo network Ltd. Crescendo network Ltd. is the global leader in high performance application delivery solution getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared March 2010 Partner Recruited : 6Target Revenues 2010: 350.000K € and for 2011: 850.000€ www.getitaly.net ©getITaly 2010
  • 10. Case Studies: Jetro Platforms Ltd. Jetro Platforms Ltd. Jetro Platforms Ltd.is an enterprise software developer specializing in best of breed server-based computing solutions for application management getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened the local distributor & certified VARs and SI accounting of very large end users and SME Implementation of local sales training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts Stared October 2009 Partner Recruited : 4Target Revenues 2010: 200.000K € and for 2011: 450.000€ www.getitaly.net ©getITaly 2010
  • 11. Case Studies: InContinuum Ltd. InContinuum InContinuumis an innovative provider of cloud computing software that controls and automates your virtualized managed services and associated SLAs getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened the local distributor & certified VARs and SI accounting of very large end users and Service Providers creation of trusted partnership with Software Vendor such as VMware e Citrix Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared June 2010 Partner Recruited : 3 and 1 DistributorTarget Revenues 2010: 150.000K € and for 2011: 450.000€ www.getitaly.net ©getITaly 2010
  • 12. Case Studies: N-Trance Global Ltd. N-Trance Global Ltd. N-Trace Global Ltd. Is devoted to development, manufacturing and distribution of biometric software and hardware products for information security, data protection, encryption and portable solutions getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts Stared September 2010 Partner Recruited : 1Target Revenues 2010: 150.000K € and for 2011: 350.000€ www.getitaly.net ©getITaly 2010
  • 13. Case Studies: Babylon Enterprise Ltd. Babylon Enterprise Ltd. Babylon Enterprise is an innovative solution to Access enterprise information in a single click getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts Stared September 2010 Partner Recruited : 1Target Revenues 2010: 50.000K € and for 2011: 250.000€ www.getitaly.net ©getITaly 2010
  • 14. Case Studies: Wyse Technologies Ttd. WYSE Technology Ltd Wyse Technology is the global leader in thin computing and client virtualization. getITaly: outsourced the entire country business and operations, the country manager function and technical manager grew the operations from 800k to over 2M in two years, closing one of the company's largest accounts (Generali Assicurazioni) selected, identified and opened the second local distributor & certified 15 VARs accounting of very large end users, closed one of the company's largest accounts (Generali Assicurazioni) creation of trusted partnership with  Software Vendor such as VMware e Citrix Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. Stared July 2007 Partner Recruited : >20 www.getitaly.net ©getITaly 2010
  • 15.
  • 16. Accounting of very large end users
  • 17. Demo units & room management- Implementation of local sales and technical training at our local premises - Implemented marketing and communications activities to support brand perception and sales efforts. Stared September 2008 Partner Recruited : 1 exclusive Telecom Italia Sparkle www.getitaly.net ©getITaly 2010
  • 18.
  • 19. Demo units & room management- Implementation of local sales and technical training at our local premises - Implemented marketing and communications activities to support brand perception and sales efforts. Stared September 2008 Partner Recruited : 1 Distributor and >20 Resellers and 1 MSP Telecom Italia SPA www.getitaly.net ©getITaly 2010
  • 20. Case Studies: SkyBox Security Ltd. SkyBox Security Ltd. Whitebox Security, an enterprise security solutions provider, is the first company to focus on a purpose built Identity & Access Intelligence platform getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. StaredJanuary 2011 Partner Recruited : 3 and 1 DistributorTarget Revenues 2011: 500.000K € www.getitaly.net ©getITaly 2010
  • 21. Case Studies: ActiveBaseLtd. Active Base Ltd. ActiveBase is a software manufacturer offering products for securing sensitive data and improving performance in large data centers. Our security solution provide a new approach for securing sensitive information - Dynamic Data Masking. Our performance suite automates the task of fixing performance with minimal labor and expertise required getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. StaredApril 2011 Partner Recruited : 4 resellersTarget Revenues 2011: 150.000K € and for 2012: 350.000€ www.getitaly.net ©getITaly 2010
  • 22. Case Studies: WhiteBox Security Ltd. Whitebox Security Whitebox Security, an enterprise security solutions provider, is the first company to focus on a purpose built Identity & Access Intelligence platform getITaly: outsourced the entire country business and operations, the country manager function selected, identified and opened certified VARs and SI accounting of very large end users Implementation of local sales and technical training at our local premises demo room and units management Implemented marketing and communications activities to support brand perception and sales efforts. StaredJune 2011 Partner Recruited : 1 ResellerTarget Revenues 2011: 100.000K € and for 2012: 350.000€ www.getitaly.net ©getITaly 2010
  • 23. The Italian Market Opportunity getITaly can introduce you to top END USERS … as well as to the entire Italian channels world! ©getITaly 2010 www.getitaly.net
  • 24. The Italian Market Opportunity getITaly’s benefits:location & premises You can use getITaly’s office locations or rent/lease your own premises At our site, you can choose from basic shared-desk facilities to fully dedicated office space www.getitaly.net ©getITaly 2010
  • 25. The Italian Market Opportunity getITaly’s benefits:additional services You can pick and choose additional optional services: toll free number Telemarketing direct marketing partner marketing CRM … www.getitaly.net ©getITaly 2010
  • 26. Management Team Matteo del Corno, CEOCo founder of getITaly, Matteo has a long career in sales in the high technologyindustry, spentprimarily in Italy working for IT multinationals, amongwhich Compaq and Sun Microsystems. In the last tenyears, he’s been serving as Country Manager in Italy for different start-up companies such as Access Graphics, Netscape Communication and Check Point Software Technologies. Mariacarla Millone, VP Operations MariaCarlais in charge of the planning and coordination of all the operationalaspectsactivities of getITaly, includingfinance and administration. Hercarrer started at Gruppo Millone, and progressedserving as Operations Director in the high technologyfield for companies such as Sun Microsystems, Oracle Corporation, Compaq and HP. Mauro Cicognini, CTO Professional and Manager with fifteen years of experience in high technology and security, has gained a strong know-how in management consulting, marketing, sales and IT through experiences in multinational and national companies (British Telecom, I.NET (Italy), Visiant).He serves in the Board, and formerly in the Technical Committee, of Clusit - the Italian Association for Information Security, on behalf of which he has given numerous speeches and seminars. He has published various articles and interviews, both in general-public and technology specific press. www.getitaly.net ©getITaly 2010
  • 27. GET Italy getITaly srl Headquarters Via Papa Giovanni XXIII, 4 21020 Brebbia (VA) Italy Ph. +39.0332 1851 340 Fax +9.0332-1851316 info@getitaly.net getITaly srl Israel Office Ha Mered St. 29 -Industry Huse P.O.BOX 50132 Tel Aviv 6151 Israel Ph.   +972 3 5109991 Fax   +972 3 5109995 Matteo Del Corno President and CEO www.getitaly.net ©getITaly 2010