1. Case Analysis Laura Arana Juan Javier Sanchez KourtneySisneros Sergio Rodriguez

2. Our Mission To attract and attain customers with high-valued products and services and the most satisfying ownership experience in America.

3. Vision Statement To be the most successful and respected car company in America.

4. Strengths Toyota has created through the years great customer support and loyalty with its high quality vehicles and affordable costs. Toyota cars include all the major features that the higher end vehicles, such as Lexus or Mercedes, have. Toyota’s world wide reputation has evolved throughout the years creating strong customer satisfaction.

5. Performance Toyota Motor Corporation’s vehicle production system uses “lean manufacturing system” or “Just-in-Time (JTT) System” with the objective of making the vehicles ordered by customers in the quickest and most efficient way.

6. Company Size Toyota Company is created of 35,838 direct employees and 156,958 indirect employees. The direct employees that are involved right here in Texas are that of 2,040 and 12,510 indirect employees

7. How was this possible?

8. It all starts with the designer, developers, suppliers, and ends with the team members that make it all happen.

9. Recently, Toyota has been experiencing a recall that affects each and every Toyota owner as well as the reputation of its company.

10. Factors Concerning El Paso The worldwide recall of Toyota will touch about 20,000 car owners in El Paso. Camry Corolla Avalon and Highlander cars Matrix Hatchback Tundra PickUp RAV4 Sequoia SUVs

11. The Problem Toyota Faces Eight Toyota models having the same problem with the gas pedal. Criticism made by the news media and competitors. Lack of communication between the company and Toyota owners.

12. Solution Getting in touch with every customer. . . . .

13. Improving the communication channels with the parent company.

14. Create and monitor a database of repairs and concerns. . . . .

15. Call to Action All these parts of the solution are needed to keep in line with the vision statement.