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OpenStack Summit Fall 2012
April Event Feedback
April Event Feedback - Programming
‣   Desire for more Design Summit sessions, and more time
    per session, but not more sessions running parallel
‣   Workshops well-received and standing room only.
    Requests for more workshops
‣   Conference felt short (1 ½ days + ½ day workshops) for
    traveling long distance. Should be at least two full days
‣   General session felt too long – break it over two days
April Event Feedback - Logistics
‣   A/V needs improvement; took too long to get the videos online
‣   Most did not favor capped Design Summit registration and that
    invitations were first sent to previous contributors
‣   Schedules and maps need to be more prominent in the venue
‣   Internet worked very well and is critical for a successful event
‣   Sponsors interested in more visibility, especially booth size
‣   Received many walk-up requests for registration, but lacked
    ability to process payments on-site. Also need to monitor badges
    more closely
‣   Need for more space overall – general session, breakout
    rooms and hallways full – also made it noisy in
    breakout rooms – hotel rooms sold out / got expensive
OpenStack Summit Plans
Fall 2012
Dates
‣   Folsom Release | September 27
‣   Design Summit & Conference | October 15-18
Proposed Format




‣   Design Summit runs Monday – Thursday with four blueprint-driven tracks
    + Related Projects + DevOps

‣   Conference runs Tuesday & Wednesdays with 3-4 tracks, followed by
    workshops Thursday

‣   General session for all attendees Tuesday & Wednesday mornings

‣   Potential to add workshops Monday or Friday, or more Conference tracks
    Thursday

‣   Space to organize development sprints Friday if anyone is interested
Lunch




Evening
                                             Morning




                  Afternoon
              Design Summit

                 DevOps
                                             Kickoff


            Related Projects
                                          Design Summit
                                                          Monday




             Design Summit
                                                                               OpenStack Summit




                DevOps
          Commercial Ecosystem
                                          Session
                                          General




            Getting Started
                                                          Tuesday




              Design Summit
                DevOps
          Community Building
                                          Session
                                          General




          OpenStack in Action


               Design Summit
              Design Summit

          Deployment Workskops

           Developing For OSAPI
                                                          Wednesday Thursday
Location Search
‣   Broad search for venue to accommodate 1,200
    plus addition meeting space for parallel events
‣   National search for venues including Anaheim,
    Denver, Los Angeles, Miami, New Orleans, San
    Diego, Seattle and Vegas
‣   Based on requirements (budget, space, etc.),
    best option is San Diego
San Diego
‣   San Diego Manchester Grand Hyatt
    ‣   Best meeting space and ample hotel rooms – entire event can
        comfortably fit in one venue

    ‣   Comparable network infrastructure to San Francisco

    ‣   Great hotel room price, and more options nearby
Floor Plans
General Session
Conference Sessions


              Exhibitor Area   Second Floor

                                              Design Summit Sessions




      Main Floor
Registration
‣   One registration system for both Design Summit &
    Conference
‣   Discount or free registration for all code contributors
‣   Fee waved for attendees that qualify for scholarship –
    non-profit, students, individual contributors
‣   No invitation required or cap for Design Summit
‣   Programming designed to route attendees to sessions
    that are the best fit rather than register for separate
    events
Speakers
‣   Design Summit session topics still selected by
    technical leads through a specific website
‣   Conference will again have call for presentations
‣   More Conference breakout sessions and workshops -
    opportunities to speak
‣   Would ideally like to set up crowdsource tool for
    speaking submissions (like SXSW panel picker) – any
    experience or ideas?
Sponsors
‣   For the first time, dedicated exhibit area with larger booths for
    Headline and Premier sponsors
‣   Finalizing sponsorship prospectus, which should be posted in
    the next few weeks
‣   Limited availability sponsorships on a “first signed agreement”
    basis
‣   Evening events again open to sponsors
‣   Rackspace listed as organizer for the last time
‣   Please contact sponsors@openstack.org with any
    questions in the meantime
Summary of Changes for Fall Event
‣   Design Summit running 4 days rather than 3 days to allow for
    more sessions without adding tracks
‣   Design Summit & Conference running as parallel rather than
    consecutive events with two full days of Conference content
‣   One system for registration and same price for both Design
    Summit & Conference attendees – no cap or invitation for DS
‣   Hiring professional events firm to increase production quality and
    sponsor value
‣   Breaking up the general session over two days for shorter
    session each day
‣   Schedule more workshops, at least one full day
Summary of Changes for Fall Event
‣   Design Summit running 4 days rather than 3 days to allow for
    more sessions without adding tracks
‣   Design Summit & Conference running as parallel rather than
    consecutive events with two full days of Conference content
‣   One system for registration and same price for both Design
    Summit & Conference attendees – no cap or invitation for DS
‣   Hiring professional events firm to increase production quality and
    sponsor value
‣   Breaking up the general session over two days for shorter
    session each day
‣   Schedule more workshops, at least one full day
Spring 2013 Date & Location
‣   Setting date much earlier, so we have more choice &
    negotiating power with venue
‣   Ideally we can secure Spring 2013 venue and be ready
    to announce at Fall event
‣   Tentatively looking at April 22-26, 2013 for the Spring
    conference according to release schedule
‣   International event in 2013?

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OpenStack Summit Fall 2012

  • 3. April Event Feedback - Programming ‣ Desire for more Design Summit sessions, and more time per session, but not more sessions running parallel ‣ Workshops well-received and standing room only. Requests for more workshops ‣ Conference felt short (1 ½ days + ½ day workshops) for traveling long distance. Should be at least two full days ‣ General session felt too long – break it over two days
  • 4. April Event Feedback - Logistics ‣ A/V needs improvement; took too long to get the videos online ‣ Most did not favor capped Design Summit registration and that invitations were first sent to previous contributors ‣ Schedules and maps need to be more prominent in the venue ‣ Internet worked very well and is critical for a successful event ‣ Sponsors interested in more visibility, especially booth size ‣ Received many walk-up requests for registration, but lacked ability to process payments on-site. Also need to monitor badges more closely ‣ Need for more space overall – general session, breakout rooms and hallways full – also made it noisy in breakout rooms – hotel rooms sold out / got expensive
  • 6. Dates ‣ Folsom Release | September 27 ‣ Design Summit & Conference | October 15-18
  • 7. Proposed Format ‣ Design Summit runs Monday – Thursday with four blueprint-driven tracks + Related Projects + DevOps ‣ Conference runs Tuesday & Wednesdays with 3-4 tracks, followed by workshops Thursday ‣ General session for all attendees Tuesday & Wednesday mornings ‣ Potential to add workshops Monday or Friday, or more Conference tracks Thursday ‣ Space to organize development sprints Friday if anyone is interested
  • 8. Lunch Evening Morning Afternoon Design Summit DevOps Kickoff Related Projects Design Summit Monday Design Summit OpenStack Summit DevOps Commercial Ecosystem Session General Getting Started Tuesday Design Summit DevOps Community Building Session General OpenStack in Action Design Summit Design Summit Deployment Workskops Developing For OSAPI Wednesday Thursday
  • 9. Location Search ‣ Broad search for venue to accommodate 1,200 plus addition meeting space for parallel events ‣ National search for venues including Anaheim, Denver, Los Angeles, Miami, New Orleans, San Diego, Seattle and Vegas ‣ Based on requirements (budget, space, etc.), best option is San Diego
  • 10. San Diego ‣ San Diego Manchester Grand Hyatt ‣ Best meeting space and ample hotel rooms – entire event can comfortably fit in one venue ‣ Comparable network infrastructure to San Francisco ‣ Great hotel room price, and more options nearby
  • 11. Floor Plans General Session Conference Sessions Exhibitor Area Second Floor Design Summit Sessions Main Floor
  • 12. Registration ‣ One registration system for both Design Summit & Conference ‣ Discount or free registration for all code contributors ‣ Fee waved for attendees that qualify for scholarship – non-profit, students, individual contributors ‣ No invitation required or cap for Design Summit ‣ Programming designed to route attendees to sessions that are the best fit rather than register for separate events
  • 13. Speakers ‣ Design Summit session topics still selected by technical leads through a specific website ‣ Conference will again have call for presentations ‣ More Conference breakout sessions and workshops - opportunities to speak ‣ Would ideally like to set up crowdsource tool for speaking submissions (like SXSW panel picker) – any experience or ideas?
  • 14. Sponsors ‣ For the first time, dedicated exhibit area with larger booths for Headline and Premier sponsors ‣ Finalizing sponsorship prospectus, which should be posted in the next few weeks ‣ Limited availability sponsorships on a “first signed agreement” basis ‣ Evening events again open to sponsors ‣ Rackspace listed as organizer for the last time ‣ Please contact sponsors@openstack.org with any questions in the meantime
  • 15. Summary of Changes for Fall Event ‣ Design Summit running 4 days rather than 3 days to allow for more sessions without adding tracks ‣ Design Summit & Conference running as parallel rather than consecutive events with two full days of Conference content ‣ One system for registration and same price for both Design Summit & Conference attendees – no cap or invitation for DS ‣ Hiring professional events firm to increase production quality and sponsor value ‣ Breaking up the general session over two days for shorter session each day ‣ Schedule more workshops, at least one full day
  • 16. Summary of Changes for Fall Event ‣ Design Summit running 4 days rather than 3 days to allow for more sessions without adding tracks ‣ Design Summit & Conference running as parallel rather than consecutive events with two full days of Conference content ‣ One system for registration and same price for both Design Summit & Conference attendees – no cap or invitation for DS ‣ Hiring professional events firm to increase production quality and sponsor value ‣ Breaking up the general session over two days for shorter session each day ‣ Schedule more workshops, at least one full day
  • 17. Spring 2013 Date & Location ‣ Setting date much earlier, so we have more choice & negotiating power with venue ‣ Ideally we can secure Spring 2013 venue and be ready to announce at Fall event ‣ Tentatively looking at April 22-26, 2013 for the Spring conference according to release schedule ‣ International event in 2013?