Laurie Kalmanson portfolio

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Laurie Kalmanson

Technologie Business

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 2

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 3

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 4

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 5

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 6

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 7

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 8

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 9

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 10

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 11

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 12

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 13

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 14

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 15

Project: Defencell RIA / Demo and E-commerce

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 16

Project: UX/IA for gift purchases for magazines and books for subscriptions/gifts for Time, Inc.

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 17

Project: Dashboard UX/IA for dealer services and promotions portal for Mercedes-Benz

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 18

Project: UX/IA for running blogs for Time Inc. / Asics, with five personas

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 19

Project: UX/IA Wireframe for Prevention / Rodale for Pistachios, The Green Nut

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 20

Project: UX/IA Wireframe for Prevention / Rodale: Pistachios, The Green Nut

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 21

Sitemaps

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 22

Project: Sitemap for pharma company unbranded lifestyle diet, and education site

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 23

Project: Individual level sitemap for wholly owned subsidiary of integrated healthcare company

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 24

Analysis Requirements
User Flows
Branding

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 25

Project: Competitive analysis for credit card usability, rebuild and relaunch for Citi

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 26

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 27

Project: Hi level UX/IA and user flow for agency pitch for “Beat Browser” Intranet and media tool for Pepsi

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 28

CMS Workflow / Permissions for publishing company

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 29

Project: User flow for shopper experience and payment path for online digital music store

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 30

Project: Document backend modules
for digital music e-commerce

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 31

Project: Managing Digital Assets

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 32

Project: User Flow for Ebay Dedicated Store

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 33

Project: Project Requirements for Digital Music
Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 34

+
Love
Hi
Value

What
are
the
parameters
for
your
work?

What
makes
you
diﬀerent,
be?er,
more

remarkable,
than
your
compeAAon?

-‐-‐
Money

+
Money

What
are
people
saying
about
you?

When
you
know
what
you
want
to
say

about
your
work,
you
can
work
on
helping

other
people
talk
about
it.

-‐-‐
Love
Lo
Value

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 35

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 36

Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 37

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

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From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world. With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively. The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage. Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience. See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers See the original article on Forbes here: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b

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Laurie Kalmanson portfolio

1. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 1

2. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 2

3. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 3

4. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 4

5. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 5

6. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 6

7. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 7

8. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 8

9. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 9

10. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 10

11. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 11

12. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 12

13. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 13

14. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 14

15. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 15

16. Project: Defencell RIA / Demo and E-commerce Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 16

17. Project: UX/IA for gift purchases for magazines and books for subscriptions/gifts for Time, Inc. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 17

18. Project: Dashboard UX/IA for dealer services and promotions portal for Mercedes-Benz Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 18

19. Project: UX/IA for running blogs for Time Inc. / Asics, with five personas Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 19

20. Project: UX/IA Wireframe for Prevention / Rodale for Pistachios, The Green Nut Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 20

21. Project: UX/IA Wireframe for Prevention / Rodale: Pistachios, The Green Nut Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 21

22. Sitemaps Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 22

23. Project: Sitemap for pharma company unbranded lifestyle diet, and education site Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 23

24. Project: Individual level sitemap for wholly owned subsidiary of integrated healthcare company Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 24

25. Analysis Requirements User Flows Branding Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 25

26. Project: Competitive analysis for credit card usability, rebuild and relaunch for Citi Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 26

27. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 27

28. Project: Hi level UX/IA and user flow for agency pitch for “Beat Browser” Intranet and media tool for Pepsi Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 28

29. CMS Workflow / Permissions for publishing company Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 29

30. Project: User flow for shopper experience and payment path for online digital music store Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 30

31. Project: Document backend modules for digital music e-commerce Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 31

32. Project: Managing Digital Assets Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 32

33. Project: User Flow for Ebay Dedicated Store Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 33

34. Project: Project Requirements for Digital Music Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 34

35. + Love Hi Value What are the parameters for your work? What makes you diﬀerent, be?er, more remarkable, than your compeAAon? -‐-‐ Money + Money What are people saying about you? When you know what you want to say about your work, you can work on helping other people talk about it. -‐-‐ Love Lo Value Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 35

36. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 36

37. Laurie Kalmanson | UX/IA | 917.797.8675 | laurie_kalmanson@yahoo.com 37

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