1. A Recipe for Productivity
By Lisa Du Bois Low
#socialmedia201
@ldlow
&
lecake.wordpress.com

2. Confession: I’m a Hoarder
#socialmedia201

3. Step 1
• Choose tools that
– Combine personal and professional
– Are free and user-friendly
– Are cloud-based, device agnostic
Like a diet or exercise plan, I build time into every day to
plan and use the tools. But I also forgive myself. If I fall off
the wagon, I get right back up again.
#socialmedia201

4. Step 2
• Don’t be afraid to try something new
• It takes 2-4 weeks to form new habits
• There is no magic formula
• Know yourself … these work for me, they
may not work for you!
I’m not afraid to discard something that doesn’t work for
MY life/work style or is no longer meeting my goals. This
is all about ME!
#socialmedia201

5. Caution!
• A word about apps/accounts
– Don’t store sensitive PII
– Be deliberate about using oauth
– Change your passwords
– BACK UP YOUR DATA!
It’s okay to use the same “handle” across the web, just
be careful to keep your passwords safe.
#socialmedia201

6. #socialmedia201
Gather Your Recipes
• Reading/reference/retrieval
– Flipboard [ios, Android, Kindle Fire & NOOK]
– Pinterest [web, ios, android]
– Hootsuite: hashtags, people, brands
[web, ios, android, bb]
– Linkedin groups [web, ios, android, bb]

7. #socialmedia201
Assemble the Ingedients
• To Do/Prioritization/Collaboration
– Tracky [web, ios]
– Evernote [web, ios
android, windows, bb, mac/windows (+browser
plugin)]
– Google Drive; Docs [web]

8. Bake the Cake
• Web/Blog Development
– WordPress [web, ios, android, bb]
– flickr [web, ios, android]

9. Bon Appetit #socialmedia201
• Social Media Community Management
– Facebook Pages [ios only]
– Hootsuite [web, ios, android, bb]
– Google Alerts (email)
– addictomatic (web)

10. Taming Your Inbox
• Only check email 4-5 X Day
• Try not to handle an email more than once
• Triage (Urgent, Non-Urgent, FYI)
• Use your tools …

11. Taming Your Inbox
• Disable email notifications
• Unsubscribe
• Pick up the phone!
• Get to know your email client
– Rules
– Organization
#socialmedia201

12. More Reading
• http://mashable.com/2012/04/16/tracky-web-app/
• http://allfacebook.com/how-to-facebook-pages-manager-
app_b89572
• http://www.fastcompany.com/mba/2421/kate-white-how-
do-you-manage-your-inbox
• http://getmegeeky.com/2012/07/25/master-lifes-juggling-
act-maximize-daily-productivity-with-evernote-gtd-and-a-
daily-portfolio/
…and remember, Life is Short, eat cupcakes …
#socialmedia201