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INITIAL
IDEAS FOR
BRIEF
BY LUCY HYTNER
A promotion package for a new film, to include a
trailer, together with two of the following three
options:
• a website homepage for the film;
• a film magazine front cover, featuring the film;
• a poster for the film.
MY IDEA…
I was thinking of doing a social media trailer, I want to use
ideas I have found online to create a film based on the
computer, it will depict what youngsters these days do on the
computer, and how many of our lives are no based on the
internet.
I will include a trailer for this, displaying short clips of
different computer screens and websites.
I will also create a poster and a website for the project, I think
making a website will be effective especially because of the
what I am filming.
An advertising package for a new product or service,
to include two TV advertisements, together with two
of the following three options:
• a radio advertisement;
• a TV programme sponsorship sequence;
• a web pop-up.
MY IDEA…
I want to create TV advertisements to do with social media
and the way we use it in this day and age
I may touch upon bullying online in the form of websites like
“Facebook” and “formspring”, it will be a TV advertisement
about anti-bullying
the radio advertising will also touch upon social media and
bullying
A short film in its entirety, lasting approximately
five minutes, which may be live action or
animated or a combination of both, together with
two of the following three options:
• a poster for the film;
• a radio trailer for the film;
• a film magazine review page featuring the film.
MY IDEA…
I want to base a short film similar to the short film “Noah”,
this film is 17 minutes long, however mine will be shorter
than that. I want to film a computer screen, this will depict
how people in this day and age are dependant on the internet
and how their lives can be based around it.
I will create a poster about the online short film and a radio
trailer for the film, this may be difficult as in the actual short
film there will not be much dialogue, therefore I need to
figure out what would be said in the radio advertisement.
MY FINAL IDEA
I think I want to try and create a short film, this is because I
think this format is the best way to create a social media film,
and get my overall idea across, this means that I will be
doing question 10, I may struggle creating a radio
advertisement but I think it would be an effective challenge.

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Initial ideas for brief

  • 2. A promotion package for a new film, to include a trailer, together with two of the following three options: • a website homepage for the film; • a film magazine front cover, featuring the film; • a poster for the film.
  • 3. MY IDEA… I was thinking of doing a social media trailer, I want to use ideas I have found online to create a film based on the computer, it will depict what youngsters these days do on the computer, and how many of our lives are no based on the internet. I will include a trailer for this, displaying short clips of different computer screens and websites. I will also create a poster and a website for the project, I think making a website will be effective especially because of the what I am filming.
  • 4. An advertising package for a new product or service, to include two TV advertisements, together with two of the following three options: • a radio advertisement; • a TV programme sponsorship sequence; • a web pop-up.
  • 5. MY IDEA… I want to create TV advertisements to do with social media and the way we use it in this day and age I may touch upon bullying online in the form of websites like “Facebook” and “formspring”, it will be a TV advertisement about anti-bullying the radio advertising will also touch upon social media and bullying
  • 6. A short film in its entirety, lasting approximately five minutes, which may be live action or animated or a combination of both, together with two of the following three options: • a poster for the film; • a radio trailer for the film; • a film magazine review page featuring the film.
  • 7. MY IDEA… I want to base a short film similar to the short film “Noah”, this film is 17 minutes long, however mine will be shorter than that. I want to film a computer screen, this will depict how people in this day and age are dependant on the internet and how their lives can be based around it. I will create a poster about the online short film and a radio trailer for the film, this may be difficult as in the actual short film there will not be much dialogue, therefore I need to figure out what would be said in the radio advertisement.
  • 8. MY FINAL IDEA I think I want to try and create a short film, this is because I think this format is the best way to create a social media film, and get my overall idea across, this means that I will be doing question 10, I may struggle creating a radio advertisement but I think it would be an effective challenge.