This is our presentation from progress day. We got chosen under the Top 20% percent and will be supported with extra mentorship. We'll see where that'll lead us.
2. Mewe Team
ROB MARTIN MURPHY (CEO)
VALLI LAKSHMANAN (CTO)
LIANE SIEBENHAAR (CMO)
13 years Management experience
Degree in Computer Science
Degree in Psychology & Marketing
3. Our Topic: Volunteer Travel
Equine Therapy, Quito, Ecuador – 2 Weeks
Teach English, Capetown, South Africa – 1 Week
Conservation, Torres del Paine, Chile – 4 Weeks
Medical Assistance, Lima, Peru– 3 Weeks
6. B) For the Organisation: Low Visibility
e.g. Crossculturalsolutions.org (50K Visits/Month)
350+ Small & Mid Size Organisations
Source: Compete 2013, Mixrank.com 2013, Facebook, Twitter, Youtube, Google Plus, 2013.
8. Mewe: Business Model
A volunteer travel search that gets more people to do more good.
9. Mewe: Business Model
Pleasant Refine Trip
TRAVELER
Search
Info
ORGANISATION
A volunteer travel search that gets more people to do more good.
10. Mewe: Business Model
Pleasant Refine Trip
TRAVELER
Search
Info
ORGANISATION
A volunteer travel search that gets more people to do more good.
EASILY FIND A TRIP
HIGHER VISIBILITY
Benefit
READ RATINGS & RATE
TRUSTWORTHINESS
ENQUIRE DIRECTLY
MORE VOLUNTEERS
5% Commission
per Order
12. Volunteer Travel Market Estimation
CONSIDER A TRIP
Every second American
University of California San Diego, 2009
RESEARCH ONLINE
82 Mio. searches per year
Google Keyword Tool 2013
TAKE A TRIP
1,6 Mio. travelers per year
Tourism & Research Marketing 2008.
13. Volunteer Travel Market Estimation
CONSIDER A TRIP
Every second American
University of California San Diego, 2009
RESEARCH ONLINE
82 Mio. searches per year
Google Keyword Tool 2013
TAKE A TRIP
1,6 Mio. travelers per year
Tourism & Research Marketing 2008.
49% Book Online * Average 1500$ * 5% Commission per Order
21. Competition: Low Usability & Cluttered Mewe: A User Centric Brand
! Bad Usability
! Easy Search and Filter Criteria
! Little Innovation
! Create Innovations
! (Price) Intransparency
! Transparent Pricing
! Medium Quality Content, Cluttered
! High Quality Content, Overview
! Little Brand Look and Feel
! Strong Brand Look and Feel
Source: Quantcast, 2013
22. Next Steps:
! Prio 1 - Content: Upload 200 more trips until April and test response.
• Prio 2 - Features: Further develop the Social Rating and fundraising feature.
• Prio 3 - Revenue Model: Test out which Revenue Model is actionable with Concierge Partners.