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1. Article Writing - The New SEO
Master Tool - Part II

2. Article writing is now a major weapon in search engine
optimisation. If you have read Part I of this article you will
see why previous linking strategies are failing miserably.
As the major search engine, Google now expects links in
order to increase your site ranking to be:

3. 1Relevant

4. 2Varying Anchor Text

5. 3One Way Links

6. These rules display that more of a natural linking strategy
need to be evolved.

7. Writing expert articles about the content of your website
helps to achieve the three objectives above.

8. First of all, you are able to place links within the resource
box of your article pointing back to your website. Some
article directories even allow you to place links within the
article body itself. Therefore any link text that points back
to your website is highly relevant to the article content
itself, and your sire.

9. It is possible to vary the anchor text from article to article
while still keeping it keyword orientated and most
importantly, relevant.

10. By submitting your article to article submission sites, you
are not committed to place a reciprocal link back to the
article site on your website. This ensures that the link to
your website is one way.

11. By writing many quality articles, you will start to be
recognised as an expert in your field.

12. You can see how writing articles about the subject of your
website can be a master SEO tool. However, things get
even better.

13. Ezine authors and webmasters also regularly scour these
sites for fresh content for their ezines and websites. Your
article is free to be distributed and republished as long as
it remains intact, with the resource box and all links live.

14. What this means is that each article can potentially create
hundreds or thousands of backlinks to your website, each
of them relevant, varying in anchor text and one way. Not
bad for about 30 minutes work. So the advice is simple -
get writing, or if you feel unable to write your own
articles, get someone to write them for you!

15. Please visit:
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for more info