Branding on a Shoestring Budget | InDemand 2014
•
0 likes•1,303 views
From InDemand 2014, Christin Davis who is the Talent Acquisition Manager at Interstate Batteries, shares how you can build a highly engaging talent brand with minimal budget. Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg Follow the LinkedIn Talent Solutions page: http://linkd.in/1cNvIFT Tweet with us: http://bit.ly/HireOnLinkedIn
Recommended
Recommended
More Related Content
More from LinkedIn Talent Solutions
More from LinkedIn Talent Solutions (20)
Recently uploaded
Recently uploaded (20)
Branding on a Shoestring Budget | InDemand 2014
- 1. Branding on a Shoestring Budget
- 2. • Introducing Interstate • Looking back three years • Why focus on Talent Brand? Interstate Batteries Overview 2
- 3. Step 1: Revamped Referral Program • “Powered Up” • Streamlined Employee Referral Process • Intro to Social Referrals & Networking Increased Focus on Social Media
- 4. Step 2: Employee Profiles & Talent Brand Manager Education • Overcoming fear • 7,615 monthly visits • Showcasing Benefits “Amp your Profile” Sessions • Interstate Culture Splash!
- 5. Step 3: Make it Easy!
- 6. Thinking like Marketers: Creating Content • Share Company News • Create “In the Moment” Videos • Leverage Marketing Videos • Promote Employee Presentations • Monthly Collaboration Meetings with Marketing
- 7. Promoting Your Talent Brand: Ensure Consistent Messaging Across all Channels
- 8. Future: Automation • How to automate • Social Scheduling Tool (via iCIMS) • Work With Us