During this unique once-off webcast we answered five questions that are critical for a sophisticated global content strategy: Why do content marketers need to think globally? How can you get local markets and local teams excited about your content? What’s the biggest challenge for global content marketers? What are the best skills and background for a global content role? What’s the ideal piece of global content look like?

1. #SophisticatedMktg @LinkedInMktg #SophisticatedMktg@LinkedInMktg

2. #SophisticatedMktg@LinkedInMktg

3. #SophisticatedMktg@LinkedInMktg
We will start the live Webcast at 11am GMT
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4. #SophisticatedMktg@LinkedInMktg
Global Content
Marketing Lead
LinkedIn
Digital Marcoms
Manager
LinkedIn EMEA
Senior Content
Marketing
Manager
LinkedIn NAMER
Head of Content
and Product
Marketing
LinkedIn APAC
Associate
Marketing
Manager
LinkedIn EMEA

5. #SophisticatedMktg@LinkedInMktg
One
Why do content
marketers need to
think globally?

6. #SophisticatedMktg@LinkedInMktg
Two How can you get local
markets and local teams
excited about your
content?

7. #SophisticatedMktg@LinkedInMktg
Three
What’s the biggest
challenge for global
content marketers?

8. #SophisticatedMktg@LinkedInMktg
Four What does the ideal piece
of global content look like?

9. #SophisticatedMktg@LinkedInMktg
Five What are the best skills
and background for a
global content role?

10. #SophisticatedMktg@LinkedInMktg
Six What brands are
inspiring you in this
space right now?

11. #SophisticatedMktg@LinkedInMktg
Q&A

12. #SophisticatedMktg@LinkedInMktg