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Sight first hospitals in present perspective a doctor’s approach
1. Sight First Hospitals in Present
Perspective - a Doctor’s Approach
Dr Soumen Chakraborty
drschak05@rediffmail.com
2. Disclosure
THE AUTHOR HAS NO FINANCIAL INTERESTS / CONFLICTS
REGARDING ANY BRAND NAME MENTIONED OR DEPICTED IN
THIS PRESENTATION
3. The need to introspect
Lions eye hospitals do more than 300 000
cataract surgeries annually
But still does not receive the importance it
deserves
Not rated at par with premier eye care
institutions
Is something being missed ?
Does something need a change ?
4. The Lions’ motto
Of service to the under privileged
Has brought down the cataract backlog from 80
to nearly 60%
Perhaps the right program for a country like
India
Inclusive of majority of the population
But with the growing economy, advent of the
insurance sector and new technology, perhaps
expectations of some are being left unfulfilled
5. The need of the hour
To diversify
To adapt
To upgrade
But at the same time consolidate our roots
6. Areas of focus
Advertisement
Patient comfort
Diversity of services
Up gradation of diagnostic equipment
Staff and doctor amenities
Training of manpower
Contribution in scientific forums
Professional hospital management team
7. Do we need to advertise?
Makes your presence felt – creates an
impact on the society
Creates a brand image of the
organization
Dissemination of information about the
services offered/ available
8. The hospital is for patients …
Patient comfort and confidence should be
ensured. Some suggestions are
Comfortable waiting room
A general sense of cleanliness
Reading material to avoid boredom of
waiting period
LCD panel showing hospital information
and entertainment programs
Availability of amenities like drinking water
and clean toilet
Helpful and courteous supportive staff
9. The hospital is for patients
Periodic PR exercises –
Calling up the patient to ask
how he is doing after surgery
Reminding his FU date
Informing him of his TPA
processing
Under no circumstances
treatment should be refused to
any patient
10. Diversification of services
Basic cataract surgery services should be
continued and consolidated
At the same time hospitals should evolve from
cataract surgery centers to eye care institutions
In addition, phacoemulsification should be
encouraged and publicized
More revenue
Positive impact on service quality
11. Diversification of services
Additional sub specialties like retina, squint , oculoplasty etc should be
made available
Choice of sub specialty shall be dictated by the demographic requirement
of the area and hospital statistics
Special clinic of the sub specialty and general OPD should run in parallel,
and single doctor system for OPD should be abandoned
12. Up gradation of diagnostic & surgical equipments
Diagnostic
Advent of instruments like OCT have
changed understanding and approach to
many clinical entities
Instruments like OCT, AP, USG etc are
presently considered basic and should be
made available
Sending a patient for a common diagnostic
procedure elsewhere usually results in a loss
of clientele
Equipment up gradation is therefore
mandatory
13. Up gradation of diagnostic & surgical equipments
Surgical
Surgical outcome depends on quality of surgical
equipments
Good equipments can be expensive – cost /
quality balance
Care and maintenance funds
Uniform protocol of instrumentation in relation to
cataract surgery
Financial returns from investment on medical
equipments ?
14. Staff and doctor amenities
Emphasis on quality of manpower and retention as well.
Attributes of appointment should be precisely set, and an in house team
should be formed to look into the selection process.
Reward retribution system should be there for the quality work done
Social security in the form of PF, ESI scheme etc should be arranged for
staff
In house canteen should be there in every hospital. Wastage of time
incurred due to staff travelling elsewhere for lunch should be avoided
For doctors
Rest room
Library with internet
15. Training of manpower
More important for people working in OR
Appropriate knowledge of asepsis /
sterilization mandatory
Periodic in house training by hospital
consultants
Off site training at larger Lions’ hospitals/
LAICO
16. Contribution in scientific forums
Academic contributions in national
conferences
and international
Publication in national / International indexed
journals
Periodic guest programs and workshops with visiting
faculties from reputed institutes
Yearly academic conference of Lions’ eye doctors
17. Professional hospital management team
An intra hospital team comprising of a Lion member, hospital doctor and
full time administrator – preferably a professional administrator
First two members to be changed periodically
Objective shall be to build a co-ordinated approach on the priorities of
hospital development and channelize resources accordingly
Coming together is a beginning. Keeping together is progress.
Working together is success. Henry Ford
18. Conclusion: the way ahead
UPGRADATION – both of perceptible and less perceptible aspects
Spectrum and variety of services should be widened
Quality of services must be ensured
Incoming technology must be assimilated