A lighthearted look at the relationships among marketing roles.

1. STEAL THIS IDEA
Brand Illustrated
BY MARTY NEUMEIER

2. A lighthearted look at the relationships among marketing roles.
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

3. Here’s a fun set of slides from ZAG that you can use to kick off a meeting,
illustrate a point, or spark a discussion. It simplifies (to the point of absurdity)
the relationships among the disciplines of marketing, telemarketing, public
relations, advertising, graphic design, and branding. What makes it more than
a joke is the kernel of truth in each simplification.
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

4. “IʼM A GREAT
LOVER.”
1. MARKETING
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

5. “IʼM A GREAT
LOVER.”
“HELLO”
2. TELEMARKETING
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

6. “TRUST ME.
HEʼS A GREAT
LOVER.”
3. PUBLIC RELATIONS
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

7. “IʼM A GREAT LOVER.
IʼM A GREAT LOVER.
IʼM A GREAT LOVER.”
4. ADVERTISING
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

8. 5. D ESIGN
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

9. “I UNDERSTAND
YOUʼRE A GREAT
LOVER.”
6. BRANDING
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER

10. Find more Marty Neumeier ideas to steal at
liquidagency.com/blog
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SOURCE: ME TASKILLS BY MA RT Y NEUMEIER