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Driving innovation through social media
How do we fix a problem like… making the best use of our knowledge to unlock innovation reaching out & connecting communities
enabling customers to solve their problems together adapting to new tools and great expectations
Who’s using it?  ,[object Object],[object Object],[object Object]
Who’s using it? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Are you using it?
What are the benefits? understand   your customers involve  your communities uncover  your innovators
When & where we want to ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do it yourself ,[object Object],[object Object],[object Object],[object Object],[object Object]
From virtual reality… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Empower our local innovators… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Power of Information, Cabinet Office, 2007
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who will use it and how? ,[object Object],[object Object],[object Object]
What about internally? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
After… ,[object Object],[object Object],[object Object],[object Object]
What are the risks ,[object Object],[object Object],[object Object],[object Object],[object Object]
What are the challenges? define needs choose tools create solutions develop networks share learning
Involve people in the design of the services and understanding how they work  Define the relevance  of the tools Streamline the balance between online and offline activities Select the tools Facilitate, empower and value activity Build interest Allow different levels of participation Allow time Invite stakeholders, customers and residents to create critical mass Build trust
Attention must be given to how online activities are displayed Communicate clearly Knowledge must be built on in real-time and customised to meet outcomes and develop skills Keep the environment  flexible Customise to needs and skills of individuals or group and agreed outcomes Know your audience Access specialist software and technical expertise to operate free software Choose the technology
Would this benefit you? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],NESTA forms part of the Department for Innovation, Universities and Skills (DIUS)
“ You did it, we shared it, you solved it”

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Driving innovation through social media

  • 2. How do we fix a problem like… making the best use of our knowledge to unlock innovation reaching out & connecting communities
  • 3. enabling customers to solve their problems together adapting to new tools and great expectations
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  • 7. What are the benefits? understand your customers involve your communities uncover your innovators
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  • 18. What are the challenges? define needs choose tools create solutions develop networks share learning
  • 19. Involve people in the design of the services and understanding how they work Define the relevance of the tools Streamline the balance between online and offline activities Select the tools Facilitate, empower and value activity Build interest Allow different levels of participation Allow time Invite stakeholders, customers and residents to create critical mass Build trust
  • 20. Attention must be given to how online activities are displayed Communicate clearly Knowledge must be built on in real-time and customised to meet outcomes and develop skills Keep the environment flexible Customise to needs and skills of individuals or group and agreed outcomes Know your audience Access specialist software and technical expertise to operate free software Choose the technology
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  • 23. “ You did it, we shared it, you solved it”