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lou suSi
but i’m out sick today
thank gawd, right?
as you can probably tell
i do what i want to do
and i know how to
work the system
let’s talk about
the bigger picture
or at least
2fifthsofthebiggerpicture
cyberSurrealism
cybernetics + Surrealism
performance art
user experience testing
found systems
tension + release
shellphone telephony
provocative objects
laughter
but first, mapping
Steamy
Bohemians
Jerkus Circus
Steamy
Bohemians
Jerkus Circus
Steamy
Bohemians
Jerkus Circus
Steamy
Bohemians
Jerkus Circus
SiNuS BRaDy Stand Up | no comedy
SiNuS BRaDy Stand Up | no comedyno
seashell telephony
Dynamic Media Institute | Alex Wang + lou suSi | October 20, 2010
liminal object ( system )
performance art
exploit areas of unintended usage
commentary
Dynamic Media Institute | lou suSi + David Tamés | October 20, 2010
sherry turkle
Evocative Objects
provocative objects
create psychoaggressive objects
provoke action from the user
public humiliation
embarrassment
social dynamics
moneyShot bouquet
Dynamic Media Institute | lou suSi | October 20, 2010
hawtSeat
Dynamic Media Institute | lou suSi + David Tamés | October 20, 2010
the laughterLife
case study — stream four — exhibit d
the funny business of dynamic media
so
laugh infection
Dynamic Media Institute | lou suSi | October 20, 2010
laugh infection
project description
i will create various public scenarios that examine laughter taken out
of context as a means to explore social dynamics and laugh permission
systems ‘out there’ in the world
laugh infection
what’s the definition of ...
infectious
1 a : capable of causing infection <viruses and other infectious agents> b : communicable by infection <an infectious disease>
— compare contagious
2: that corrupts or contaminates
3: spreading or capable of spreading rapidly to others <their enthusiasm was infectious> <an infectious grin>
— in·fec·tious·ly adverb
— in·fec·tious·ness noun
laugh infection
what’s the definition of ...
contagious
1: communicable by contact : catching <contagious diseases>
2: bearing contagion <contagious people>
3: used for contagious diseases <a contagious ward>
4: exciting similar emotions or conduct in others <contagious enthusiasm>
— con·ta·gious·ly adverb
— con·ta·gious·ness noun
laugh infection
what’s the definition of ...
virus
1 archaic : venom 1
2 a : the causative agent of an infectious disease b : any of a large group of submicroscopic infective agents that are regarded
either as extremely simple microorganisms or as extremely complex molecules, that typically contain a protein coat
surrounding an RNA or DNA core of genetic material but no semipermeable membrane, that are capable of growth and
multiplication only in living cells, and that cause various important diseases in humans, lower animals, or plants; also :
filterable virus c : a disease or illness caused by a virus
laugh infection
what’s the definition of ...
virus
3: something that poisons the mind or soul <the force of this virus of prejudice — V. S. Waters>
4: a computer program that is usually hidden within another seemingly innocuous program and that produces copies of itself
and inserts them into other programs and usually performs a malicious action (as destroying data)
laugh infection
live user testing
all quantitative results will be captured using a simple
tripod + my flipVideo Mino HD — through these
experiments i hope to discover critical insights related to
context, audience, delivery, presence and non-verbal
communication
laugh infection
project plan
1. live, present laughter
photograph by Joshua Dolby
laugh infection
project plan 2. video laugh delivery
laugh infection
project plan
3. dynamic, disembodied laughter
laugh infection
added note
one of the main objectives of these cyberSurreal experiments with laughter
is to determine the invisible boundaries between what is funny ‘ha ha’ and
what is just funny ‘weird’ — i am interested in the very primal aspect of the
human stimulus-response mechanism to these different delivery modes for
laughter and how shifting the context will effect reception + reaction to
these laugh episodes
laugh infection
some conclusions
laugh infection
some conclusions
•people are extremely camera-focused
laugh infection
some conclusions
•people are extremely camera-focused
•the current laugh trigger system reacts too slowly
laugh infection
some conclusions
•people are extremely camera-focused
•the current laugh trigger system reacts too slowly
•context | location can totally change participant permission structures
laugh infection
some conclusions
•people are extremely camera-focused
•the current laugh trigger system reacts too slowly
•context | location can totally change participant permission structures
•the most delighted participants were the ones ‘in’ on the joke
laugh infection
what’s next?
results from these very simple first few laugh explorations should point out
some obvious areas of exploit for me to consider in my next rounds of
prototyping and testing — shifting the environmental context to the subway,
a library, restrooms and other interesting settings could provide interesting,
valuable data about social dynamics, laugh permissions and delivery
laugh infection
project plan
as a limited time, bonus feature — i will also then ‘infect’ multiple
machines in a local Mac Store with both the pure audio laugh +
audiovisual pre-recorded loops
photograph from a quick Google Search
infectBoston
Dynamic Media Institute | lou suSi | October 20, 2010
infectBoston
Dynamic Media Institute | lou suSi | October 20, 2010
laugh infection: Apple Store, Boylston
some conclusions
laugh infection: Apple Store, Boylston
some conclusions
•i’m really great at the failure thing
laugh infection: Apple Store, Boylston
some conclusions
•i’m really great at the failure thing
•i learn best by actively doing things improvisationally
laugh infection: Apple Store, Boylston
some conclusions
•i’m really great at the failure thing
•i learn best by actively doing things improvisationally
•next infection will need at least 30 people to ‘set off’ the laughs
laugh infection: Apple Store, Boylston
some conclusions
•i’m really great at the failure thing
•i learn best by actively doing things improvisationally
•next infection will need at least 30 people to ‘set off’ the laughs
•there are many ‘anti-fun’ forces embedded in the world
laugh infection: Apple Store, Boylston
some conclusions
•i’m really great at the failure thing
•i learn best by actively doing things improvisationally
•next infection will need at least 30 people to ‘set off’ the laughs
•there are many ‘anti-fun’ forces embedded in the world
•coffee makes everything seem achievable
lou suSi
thank you
ls@loususi.com | 617.750.2922
so, what’s next?
lou suSi
thank you
ls@loususi.com | 617.750.2922
thank you

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let's talk about the bigger picture