Here is the presentation from the CC & PR orientation. If you have further questions please do not hesitate to contact myself Sarah or any other individuals in the Fanshawe CC & PR 08 - 09 facebook group. We will do our best to provide you will all of the information you need to make an informed decision about your future.
1. Corporate Communications & Public Relations
FANSHAWE COLLEGE What is CC & PR really like @ Fanshawe?
Integrated Learning
Diverse Experiences
Constructive Feedback
A Fair Amount of Group Work
Opportunities to Work with Real businesses
Camaraderie & a Lot of Laughs
A Number of Lunches at Oasis & the Outback Shack
Goes Beyond the 8 Months in the Classroom
2. Corporate Communications & Public Relations Fall Semester
FANSHAWE COLLEGE
COMP-6020 - Internet Research and Web Page Design
CORP-6006 - Trends and Technologies in PR
CORP-6002 - Presentations Skills and Multimedia
CORP-6007 - InDesign 1
PBRL-6002 - Public Relations & Ethics Case Study
PBRL-6003 - Writing for Public Relations
PBRL-6011 - Intro to Public Relations & Corporate Comm.
SKLS-6001 - Facilitations Skills
3. COMP-6020
Corporate Communications & Public Relations Internet Research and Web Page Design
FANSHAWE COLLEGE
HTML / XHTML & CSS coding to create:
Web Pages
Tables
Pictures
Links
Inline, Embedded External Style Sheets
Use of Blogs, Podcasts and other social media
Utilizing Adwords
Creating effective e-newsletters
Teacher: Matthew Hoy
Status: 1 year with CC & PR
Background: CC & PR Alumni
4. CORP-6006
Corporate Communications & Public Relations Trends and Technologies in PR
FANSHAWE COLLEGE
Emerging Technology and its application to PR
Exploration of Social Media
TechAlliance Symposium
rTraction
Core Solutions
Fanshawe College
Echidna
Dovetail
MH New Safety
Teacher: Dana Morningstar
Status: 11 years with CC & PR
Background: Masters in Education
5. CORP-6002
Corporate Communications & Public Relations Presentations Skills and Multimedia
FANSHAWE COLLEGE
Impromptu Speeches
Business Presentations
Toasts
Eulogies
Over coming nervous ticks
Creating Effective Visual Aids
Teacher: Ed Wilson
Status: 8 Years with CC & PR
Background: Masters in Education &
Certificate in Alternate Dispute Resolution
6. CORP-6004
Corporate Communications & Public Relations InDesign 1
FANSHAWE COLLEGE
Learning how to use a Mac
Page layout using InDesign
Inputting text and graphics
Utilizing Leading, Kerning, Tracking
Recreating Magazine pages
Creating publications
Designing Business Cards
Teacher: Dean Rossetti
Aka: Uncle Dean
Status: 11 Years with CC & PR
Background: Graphic Designer
7. PBRL-6002
Corporate Communications & Public Relations Public Relations & Ethics Case Study
FANSHAWE COLLEGE
Role and necessity for ethical standards in Business
Case Analysis and Presentations
Potter’s Box
Case Study Assignments
Teacher: Bob Riches
Status: 11 Years with CC & PR
Background: Director of Public Relations &
Manager of Employee Communications for
Ontario Hydro
8. PBRL-6003
Corporate Communications & Public Relations Writing for Public Relations
FANSHAWE COLLEGE
Grammar 101 - weekly presentations
Pronouns
Capitals
Sentence Fragments
Mixed Modifiers
Pronoun Reference Error
Great Big Project
Teacher: Otte Rosenkrantz
Aka: Grammar Guru
Status: 11 Years with CC & PR
Background: Freelance Journalist
9. PBRL-6011
Corporate Communications & Public Relations Intro to Public Relations and Corp. Comm.
FANSHAWE COLLEGE
History of CC & PR
Areas of CC & PR
Communication Plans
Event Planning
IABC Winter meeting & CAS gift Drive
Teacher: Sandra King-Webster
Aka: Queen of the Comm Plan
Status: 10 Years with CC & PR
Background: Communications
Specialist with London Life
10. SKLS-6001
Corporate Communications & Public Relations Facilitation Skills
FANSHAWE COLLEGE
Facilitating 101
Goal Setting
Problem Solving
Conflict Resolution
Teacher: Scott May &
Strategic Planning
Robin Rundle Drake
Myers - Briggs Status: 4 Years with CC & PR
Background: Department of Comm. & PR
at U.W.O (Scott)
Organizational Development Consultant
(Robin)
11. Corporate Communications & Public Relations
Winter Semester
FANSHAWE COLLEGE
COMP-6021 - Applied MS Office Skills
COMP-6007 - Photoshop
CORP-6008 - InDesign 2
PBRL-6012 - Strategic Planning & Crisis Management
PBRL-6013 - Specializations in Public Relations
PBRL-6007 - Writing for PR and Media Relations
FLDP-6001 - Independent Study-Program Topic
12. COMP-6021
Corporate Communications & Public Relations Applied MS Office Skills
FANSHAWE COLLEGE
Online Course
Word, PowerPoint, Excel, Access
Weekly Assignments
Weekly Web Reviews of the Programs
Quizzes
Cumulative Final Project
Teacher: Janine McComb
Status: 4 Years with CC & PR
Background: Training and Development
Consultant for Ford Canada
13. COMP-6007
Corporate Communications & Public Relations Photoshop
FANSHAWE COLLEGE
Colour Correction
Photo Resolution
Photo Manipulation
Collaging
Close Cropping
Special Effects
Professional Photo shoot Teacher: Dean Rossetti
Aka: Kung Fu Master
Super Power: Ability to catch you during
the split second you aren’t paying attention
14. CORP-6008
Corporate Communications & Public Relations InDesign 2
FANSHAWE COLLEGE
Advanced Mac tips
Advanced Page layout using InDesign
Paragraph Style Sheets
Creating a Library
Designing Business Cards with pictures
Preparing files for saving & printing
Teacher: Dean Rossetti
Motto: Microsoft Publisher Sucks
15. PBRL-6012
Corporate Communications & Public Relations Strategic Planning and Crisis Management
FANSHAWE COLLEGE
Communications Plans
Crisis Communications Plans
McLuhan’s “The Medium is the Message”
Mediums of Public Relations
Crisis Management
Teacher: Bob Riches
Interests: Skiing
16. CORP-6013
Corporate Communications & Public Relations Specializations in Public Relations
FANSHAWE COLLEGE
Government Relations
Public Affairs
Marketing Communications
Branding
Communications Audits
Special Events
This Orientation!
Field Trip Teacher: Sandra King-Webster
Interests: Biking, Skiing
17. PBRL-6007
Corporate Communications & Public Relations Writing for PR and Media Relation
FANSHAWE COLLEGE
Press Releases
Brochures
Media Kits
Portfolios
Press Conferences
Teacher: Otte Rosenkrantz
Interests: Reading
Special Projects: Fanshawe SecondLife
18. FDPL-6001
Corporate Communications & Public Relations Independent Study - Program Topic
FANSHAWE COLLEGE
Your opportunity to put your in class learning to work while gaining
valuable experience
Past Placements:
University of Western Ontario, Thames Valley District School Board, IABC,
United Way, Parkinsons Foundation, UP, Barking Frog, The London Chamber
of Commerce, London Health Science Center, London Life, 3M, Ivey School of
Business, OPP & RCMP, The Grand Theatre, Ford Canada, Citi Financial,
Universal Music, Hill & Knowlton, Much Music, Rogers, The Children’s
Hospital Foundation, Communications for MPs and MPPs, Sport Western,
Fanshawe Athletics, Redbull, Tennis Canada, Make-a-Wish Foundation, etc.
19. Corporate Communications & Public Relations
Our Graduates ...
Sarah Rowe (CC&PR Graduate 1999)
FANSHAWE COLLEGE
Assistant Director, International Projects, CEC Network
Lisa Naccarato (CC&PR Graduate 2000)
Consultant, Corporate Communications Group, Hill & Knowlton Canad
Steve Matthews (CC&PR Graduate 1997)
Emergency Response Communications Manager, World Vision
International.
Brad Kerr (CC&PR Graduate 2001)
Assistant to the Alumni Office, Fanshawe College.
Jodi Murphy (CC&PR Graduate 2003)
Project Coordinator for Student Teaching, London Occupational Safety
and Health Information Service.
Carrie Mailloux (CC&PR Graduate 1999)
Public Relations supervisor, 3M Canada Company.
20. Corporate Communications & Public Relations
So Why Choose Fanshawe CC & PR?
Experienced & Connected Faculty
FANSHAWE COLLEGE
Unique course schedule
Amazing Design Classes
Networking Opportunities in London
Hands on experience working with real companies
TechAlliance Symposium
IABC Luncheon
Field Placements
The CC & PR family 10 years strong
21. Corporate Communications & Public Relations
FANSHAWE COLLEGE A Gift From Us To You
Fanshawe CC & PR 08-09 Facebook Group
current students, alumni & faculty available to
answers questions and help you
this group will be turned over to next years class in
the fall
22. Welcome ...
Corporate Communications & Public Relations
Chris Clark Laura Ling
FANSHAWE COLLEGE
B.A. Honours English B.A. Honours Mass
U.W.O Communications with
a minor in Music
NATIONAL Public
Relations London Life
Coordinator, New Communications &
Media Advertising