How the WordPress Community is Changing Your Destiny

1. How The WP
Community
WP NETWORK EFFECTS Changes Your
Destiny

2. INTRODUCTIONS
 Hi, I’m Luke Pilon
 Business and Software Architect
 Founder of Mobiah, Inc – a WP Dev and Media Agency
 Producer of GPL Compliant Mobile / Geo / Media Plugins
 Organizer a new and improved San Diego WP Meetup

3. HOW ABOUT YOU, RENO?
 Locals or Out-of-townies
 Years on The Press
 Devs | Marketers

4. DISCLAIMERS
 Not a core contributor…yet
 Not an Automattic Employee
 Just a WordPress enthusiast
 Speaks occasionally at
WordCamps
 Runs a local Meetup
 Run a business based on
WordPress as a CMS

5. CONTENT
 Goals
 Network Effects: A Brief Background and WP Connection
 WordPress: An Orientation
 WordPress and You as a Movement

6. GOALS
Own The Concept of Network Effects

7. GOALS
A Better Understanding of Open Source
Movements and How Decisions Get Made

8. GOALS
The Goal of Providing You This Presentation
Is that You Will No Longer Need A Presenter

9. NETWORK EFFECTS

10. NETWORK EFFECTS
 In economics and business, a network effect (also called
network externality) is the effect that one user of a good or
service has on the value of that product to other people.
 A phenomenon whereby a good or service becomes more
valuable when more people use it.
 The resulting increased value of a product because more and
more people use it.

11. NETWORK EFFECTS IN EVERY DAY USE
 Hardware
 Social Platforms
 Software

12. WORDPRESS AS A .com and .org
SCALING ENTITY

13. THE OVER ABBREVIATED HISTOIRE OF WP
 58 Releases
 137 WordCamps
 1,384 Themes
 14,686 Plugins
 11,908,807 Downloads of 3.1

14. NETWORK ARCHITECTURE
 WP 1.2
 May 2004 – Plugin Support
 WP 1.5
 February 2005 – Theme Support
 WP 2.7
 December 2008 – Complete Admin Redesign
 WP 3.0
 June 2010 – Custom Content Types
Estimated 11-13% Of the Total Internet

15. HUMAN PHOTONS
WordCamps
70
60
50
40
WordCamps
30
20
10
0
2006 2007 2008 2009 2010 2011

16. YOU ARE AFFORDED .com and .org
GREAT CHOICE

17. YOU HAVE A CHOICE | .COM OR .ORG

18. WORDPRESS.COM
 An Automattic Production
 80+ Distributed Employees, Based In San Francisco
 Founded by Matt Mullenweg
 Venture Backed
 Producer of some really amazing products
 Core contributing NOT core controlling

19. WORDPRESS.ORG
 The WordPress .ORG Distribution
 WordPress Foundation
 WordCamp.org
 WordPress Trademark

20. THE NATURE OF OPEN SOURCE
SOFTWARE
 Led by Corporations, Product Teams, Foundations
 UnPaid Contributors
 Paid
 Corporations
 Project Grants
 Self Funded

21. A MULTI-TIERED COMMUNIT Y EFFORT
 Product Team
 5 Lead Developers and 1 UX designer
 Extended Product Team
 15+ Contributing on Development, Design, and Documentation
 Contributors
 150-200 Per Release
 Users
 25-40 Million

22. A global
community
YOUR WP ENGAGEMENT that needs
your local
representation

23. GET INVOLVED
 Get Active With WordPress - Today
 Know the Codex
 Hit the Discussion Boards
 Patches Are a Plus
 Engage A Community Representative
 Go MeetUp

24. COMMUNIT Y LEADERS
John Hawkins Michael Erlewine Dre Armeda Chelsea Otakan
Las Vegas Boston San Diego Reno

25. COMMUNIT Y LEADERS
Andrew Nacin Pete Mall Daryl Koopersmith Sara Cannon
Washington, D.C. San Francisco ? Birmingham

26. QUESTIONS AND CONNECTIONS