Komunikace projektu vs. komunikace v projektu

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Michal Kříž

Presentation for project manager, who want to discover work and thinking marketing specialist.

Marketing

KDO JSEM?
FMK UTB ZLÍN
OPTYS
KONFERENCE PM
ZLIN FILM FESTIVAL
ZLIN DESIGN WEEK
ENJOY PRODUCTION
KONEKTOR
FDV

KREATIVNÍ PROJEKTOVÝ MANAGEMENT
KREATIVNÍ PROJEKT

MANAŽER = PROJEKT
KOMUNIKACE = PROPAGACE

JAK KOMUNIKOVAT NÁŠ
PROJEKT A PROČ JE TO
DŮLEŽITÉ?

URČIT SI CÍL!
CO?
BUDOVÁNÍ BRANDU
ZVYŠOVÁNÍ PRODEJE
KONVERZE NA WEB

FACEBOOK POLITIKA
NEWSFEED
ORGANICKÝ DOSAH
PLACENÉ KAMPANĚ

TISKOVÁ ZPRÁVA
REDAKČNÍ OBSAH
VIZUÁL
FOTKY

STAVBA
WIREFRAME
CALL TO ACTION
OBSAH
SEO
STORY TELLING

Komunikace projektu vs. komunikace v projektu

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