Beating back counterfeiters online seven best practices
1. Request FREE - Beating Back Counterfeiters
Online: Seven Best Practices
Description:
Counterfeit sales are easier than ever to perpetrate
through online auctions, B2B exchanges and
eCommerce sites and comprise between 5 and 7
percent of world trade, posing a serious threat to
your revenues, channel relationships and bottom
line.
What's unique about online counterfeit sales is the power of the
promotional channel, where counterfeiters perpetrate a wide
range of online brand scams, paid search scams, cybersquatting,
spam and others to lure consumers away from legitimate sellers.
Find out how to choke off these illicit sales, by addressing both
the criminals' promotional efforts and their distribution channels.
This white paper discusses how to:
• Shut down online counterfeit sales with technologies designed to quickly uncover, prioritize and halt the
online promotion and distribution of counterfeit goods
• Regain both revenues and lost marketing ROI by recapturing web traffic and sales hijacked by online
sellers of fake goods
• Protect customer loyalty by avoiding negative experiences-and hold down warranty and customer
service costs
Request FREE - Beating Back Counterfeiters
Online: Seven Best Practices
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3. Request FREE - Beating Back Counterfeiters
Online: Seven Best Practices
Description:
Counterfeit sales are easier than ever to perpetrate
through online auctions, B2B exchanges and
eCommerce sites and comprise between 5 and 7
percent of world trade, posing a serious threat to
your revenues, channel relationships and bottom
line.
What's unique about online counterfeit sales is the power of the
promotional channel, where counterfeiters perpetrate a wide
range of online brand scams, paid search scams, cybersquatting,
spam and others to lure consumers away from legitimate sellers.
Find out how to choke off these illicit sales, by addressing both
the criminals' promotional efforts and their distribution channels.
This white paper discusses how to:
• Shut down online counterfeit sales with technologies
designed to quickly uncover, prioritize and halt the online
promotion and distribution of counterfeit goods
• Regain both revenues and lost marketing ROI by recapturing
web traffic and sales hijacked by online sellers of fake goods
• Protect customer loyalty by avoiding negative experiences-
and hold down warranty and customer service costs
Request FREE - Beating Back Counterfeiters
Online: Seven Best Practices