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Launch, Fund and Fly!
             Make Hardware Innovation Workshop
                                      05/15/2012

Alon Hillel-Tuch
CFO & Co-Founder, RocketHub Inc.
1.315.790.0858 | alon@rockethub.com
RocketHub.com
What is RocketHub?
                     Top Global Crowdfunding Platform
  Launched: February 2010
                                         RocketHub is on a mission to
  Total Projects: 8,000+                 educate and support
                                         entrepreneurs, scientists,
  Total Funding: $2,000,000+             artists, academics, and
                                         organizations.
  Homebase: Harlem, NYC




© 2012 RocketHub. All Rights Reserved.
Traditional funding is tougher to get.
                             Arts                            Sciences
                  $167MM
                                                             $7.0B


                                                                                 $6.8B

                                                $146MM



                    2010                    2012            2010            2011
                    National Endowment for the Arts           National Science Foundation
                             Annual Budget                          Annual Budget


   All of the traditional sources of cash for science – government agencies and private
   foundations – are getting harder and harder to access. So what is a scientist to do?
   – Scientific American, Fall 2011
© 2012 RocketHub. All Rights Reserved.
What is crowdfunding?
                … an event that harnesses a network
                 of supporters for funds, awareness,
                           and feedback.




© 2012 RocketHub. All Rights Reserved.
New spin on old idea.


      da Vinci (patronage)
              +
      Social Media (mass)
              =
       Crowdfunding
               (mass-patronage)



© 2012 RocketHub. All Rights Reserved.
RocketHub is hosting #SciFund…




                                         +
         …to provide a unique and innovative community funding
         solution for scientists, researchers, academics, and other
         individuals & organizations.


© 2012 RocketHub. All Rights Reserved.
How does it work?


                             The Three Pillars




© 2012 RocketHub. All Rights Reserved.
I. The Project

      Be great

      Make a statement

      Tell us why


© 2012 RocketHub. All Rights Reserved.
Case Study:
                  Kristina Killgrove – Bioarchaeologist




         Crowdfunded $10,000 to study ancient Roman DNA.

© 2012 RocketHub. All Rights Reserved.
II. The Network
 Entrepreneur, Artist, Sc




                                         Source
 ientist, Maker, etc.




                                         First Degree
 Friends, Family, Colle
 agues                                   Second
                                         Degree

 Broader
 Communities
© 2012 RocketHub. All Rights Reserved.
III. The Rewards

       Sell the value

       Levels of impact

       Fun perks


© 2012 RocketHub. All Rights Reserved.
Who it works for.
      User: Individuals and organizations with an
      established core of supporters and with a clear
      project goal.

      Fundraising sweet-spot: $2,000 - $25,000


      Timeframe: 15 – 90 Days


      Support: RocketHub offers infrastructure, credibility, and support
      through a dedicated platform and expert team.



© 2012 RocketHub. All Rights Reserved.
JOBS Act = Game Changer


                                         Crowdfunding for Equity

                                         Democratization of
                                         Venture Capital
                                         RocketHub-SEC
                                         Whitepaper

© 2012 RocketHub. All Rights Reserved.
Be our friend.

                                         @RocketHub



                                         Facebook.com/RocketHub



                                         Alon@RocketHub.com

© 2012 RocketHub. All Rights Reserved.

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Alon hillel tuch

  • 1. Launch, Fund and Fly! Make Hardware Innovation Workshop 05/15/2012 Alon Hillel-Tuch CFO & Co-Founder, RocketHub Inc. 1.315.790.0858 | alon@rockethub.com RocketHub.com
  • 2. What is RocketHub? Top Global Crowdfunding Platform Launched: February 2010 RocketHub is on a mission to Total Projects: 8,000+ educate and support entrepreneurs, scientists, Total Funding: $2,000,000+ artists, academics, and organizations. Homebase: Harlem, NYC © 2012 RocketHub. All Rights Reserved.
  • 3. Traditional funding is tougher to get. Arts Sciences $167MM $7.0B $6.8B $146MM 2010 2012 2010 2011 National Endowment for the Arts National Science Foundation Annual Budget Annual Budget All of the traditional sources of cash for science – government agencies and private foundations – are getting harder and harder to access. So what is a scientist to do? – Scientific American, Fall 2011 © 2012 RocketHub. All Rights Reserved.
  • 4. What is crowdfunding? … an event that harnesses a network of supporters for funds, awareness, and feedback. © 2012 RocketHub. All Rights Reserved.
  • 5. New spin on old idea. da Vinci (patronage) + Social Media (mass) = Crowdfunding (mass-patronage) © 2012 RocketHub. All Rights Reserved.
  • 6. RocketHub is hosting #SciFund… + …to provide a unique and innovative community funding solution for scientists, researchers, academics, and other individuals & organizations. © 2012 RocketHub. All Rights Reserved.
  • 7. How does it work? The Three Pillars © 2012 RocketHub. All Rights Reserved.
  • 8. I. The Project Be great Make a statement Tell us why © 2012 RocketHub. All Rights Reserved.
  • 9. Case Study: Kristina Killgrove – Bioarchaeologist Crowdfunded $10,000 to study ancient Roman DNA. © 2012 RocketHub. All Rights Reserved.
  • 10. II. The Network Entrepreneur, Artist, Sc Source ientist, Maker, etc. First Degree Friends, Family, Colle agues Second Degree Broader Communities © 2012 RocketHub. All Rights Reserved.
  • 11. III. The Rewards Sell the value Levels of impact Fun perks © 2012 RocketHub. All Rights Reserved.
  • 12. Who it works for. User: Individuals and organizations with an established core of supporters and with a clear project goal. Fundraising sweet-spot: $2,000 - $25,000 Timeframe: 15 – 90 Days Support: RocketHub offers infrastructure, credibility, and support through a dedicated platform and expert team. © 2012 RocketHub. All Rights Reserved.
  • 13. JOBS Act = Game Changer Crowdfunding for Equity Democratization of Venture Capital RocketHub-SEC Whitepaper © 2012 RocketHub. All Rights Reserved.
  • 14. Be our friend. @RocketHub Facebook.com/RocketHub Alon@RocketHub.com © 2012 RocketHub. All Rights Reserved.