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Content Strategy for Social Media

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Malhar Barai
Malhar Barai

Leverage on Content Strategy to generate better business using Social Media

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Content Strategy for Social Media
Need for Social Media
Social Media Channels Blog Twitter Facebook Google+ and more… Blog is not Twitter is not Facebook is not Google+ Different Channel, different Content
Content Lost in the woods
Importance of Content Strategy
Know your audience Who is following you Age Group Subject, Background
Build your Brand Talk about your industry Talk about your brand Connect with followers
Post Frequently Schedule Posts Ensures Loyalty Caters to multiple geographies Repeat Post
These simple strategies should hold you good in the world of social media. About Me Have been writing and speaking on various topics on Social Media with focus on building content strategies for enterprises & educational institutes, drawing market strategies. I can be reached on: My Blog at http://malharbarai.blogspot.com My Tweets at http://twitter.com/#!/MalharBarai Google+ Me at https://plus.google.com/117622256636395350069/ Photos Courtesy: www.sxc.hu, http://www.freedigitalphotos.net – annankkml

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Content Strategy for Social Media

  • 1. Content Strategy for Social Media
  • 3. Social Media Channels Blog Twitter Facebook Google+ and more… Blog is not Twitter is not Facebook is not Google+ Different Channel, different Content
  • 4. Content Lost in the woods
  • 6. Know your audience Who is following you Age Group Subject, Background
  • 7. Build your Brand Talk about your industry Talk about your brand Connect with followers
  • 8. Post Frequently Schedule Posts Ensures Loyalty Caters to multiple geographies Repeat Post
  • 9. These simple strategies should hold you good in the world of social media. About Me Have been writing and speaking on various topics on Social Media with focus on building content strategies for enterprises & educational institutes, drawing market strategies. I can be reached on: My Blog at http://malharbarai.blogspot.com My Tweets at http://twitter.com/#!/MalharBarai Google+ Me at https://plus.google.com/117622256636395350069/ Photos Courtesy: www.sxc.hu, http://www.freedigitalphotos.net – annankkml