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Individual Blog SWOT (?) Mónica André  &  Margarida Cardoso SHiFT, Lisboa, September 29, 2006
individual blogging (?) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
blog SWOT ,[object Object],[object Object],[object Object],[object Object]
Blog SWOT - organizations Transparency Multiple voices (un)control Editorial policies Skills visibility Employees will blog anyway Marketing / Sales / Publicity Visibility Humanizing organizations Scanning the environment Product development feedback Perceptions Literacy Hierarchical structures Information leaks Centralized Information Systems Team work Organizational memory Skills visibility Scanning / Awareness Information flows Organizational culture
inside the walls  what  they  said... More work Lack of privacy Poor motivation Hierarquical barriers Time consuming Infrastructures restrictions Unwill to share Few bloggers Poor info literacy Team work Learning Communication channel Interest groups Access to information Reducing redundance Telework Visibility Multidisciplinarity - +
Your turn
blogs’ weaknesses? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
blogs’ strengths? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Less about technology
... more about connecting
... and culture...
... of making things happen! Participants Speakers   Organizers   Pictures   [program]   People talking SHiFT06
thank you ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Individual blog SWOT (?), SHiFT

  • 1. Individual Blog SWOT (?) Mónica André & Margarida Cardoso SHiFT, Lisboa, September 29, 2006
  • 2.
  • 3.
  • 4. Blog SWOT - organizations Transparency Multiple voices (un)control Editorial policies Skills visibility Employees will blog anyway Marketing / Sales / Publicity Visibility Humanizing organizations Scanning the environment Product development feedback Perceptions Literacy Hierarchical structures Information leaks Centralized Information Systems Team work Organizational memory Skills visibility Scanning / Awareness Information flows Organizational culture
  • 5. inside the walls what they said... More work Lack of privacy Poor motivation Hierarquical barriers Time consuming Infrastructures restrictions Unwill to share Few bloggers Poor info literacy Team work Learning Communication channel Interest groups Access to information Reducing redundance Telework Visibility Multidisciplinarity - +
  • 7.
  • 8.
  • 10. ... more about connecting
  • 12. ... of making things happen! Participants Speakers Organizers Pictures [program] People talking SHiFT06
  • 13.