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Onlinew shopping in india
1. A Presentation on Online
Shopping in India
Prepared By:
Manu Thakor
Nayan Goswami
Nilesh Vaghela
Navin Parmar
Batch 2011-13
2. What is Online Shopping?
Online shopping or online retailing is a form of
electronic commerce whereby consumers directly
buy goods or services from a seller over the
internet without an intermediary service.
3. Introduction of online shopping
Online shopping are Business to Consumer(B2C)
business of selling.
First online system started by Germen company
Intershop introduce in 1994 and in 1995 Amazon
launched its online shopping site.
Online shopper commonly use credit card to make
payments but some of them use mobile billing, Cash
on Delivery, Cheque, Debit Card, Postal Money order
etc.
The largest online Retailing corporations are EBay
& Amazon.com both of which are US-based.
4. Cont……
There are 875 million consumers worldwide, who
have shopped on the web.
85% internet users have shop online.
Most of e-shoppers hail from South Korea with first
numbers and German, UK, Japanese consumers
comes second in online shopping in the world
Egypt consumers are lowest adopter of online
shopping(67% Egypt online population never
purchase online)
In India 29% internet users shops online
5. Growth of Online Shopping
There are over 70000 new websites put on the
internet every hour and internet traffic doubling
every three months so thousands of online shopping
sites on internet.
60% of all Indian internet users visited a Online
Ecommerce site in November 2011, with the number
of online shoppers increasing 18 percent in the past
year.
6. Online Shopping in India
The E-commerce market in India was estimated to
be Rs. 19,688 crore in 2009 and is expected to grow
to Rs. 37,000 crore this year.
Half the Indian consumers (50%) use social media
sites to help them make online purchase decisions.
Online reviews and opinions are most important for
Indians when buying Consumer Electronics (57%),
Software (50%), and a Car (47%).
More than four in ten Indians are more likely to
share negative product or service experience in
online shopping.
7. Cont…..
• Top online retails sites by unique visitors
Total Unique Visitors (000) % Reach
Total Internet : Total Audience 46,390 100.0%
Retail 27,171 58.6%
Amazon Sites 6,805 14.7%
Apple.com Worldwide Sites 3,426 7.4%
Samsung Group 2,759 5.9%
Flipkart.com 2,675 5.8%
Homeshop18.com 2,286 4.9%
Naaptol.com 2,145 4.6%
Bookmyshow.com 2,125 4.6%
Myntra.com 2,110 4.5%
Priceindia.in 2,047 4.4%
Alibaba.com Corporation 1,973 4.3%
Source: comScore Media Metrix
9. Conclusion
In India Online Shopping growing day by day but
public much not interested due to security reason.
In Online shopping people can not try or test before
purchase any visible product.
In India online Shopping sites focus on particular
target market.
Online shopping direct customer relationship easily
happen.
In India most people prefer traditional shopper
compare to online shopping.