A presentation I did for the Whitehall networking group on September 16, 2011 about the impact of mobile on business.

1. Mobile for Business
Marc Nathan Sept 16 2011

2. 2010’s – Present Mobile
2000’s – 2010’s Social
1990’s – 2000’s Search
1980’s – 1990’s Desktop
1960’s – 1980’s Mainframe
Computing Eras

3. There are 5.3 billion mobile
subscribers (that's 77 percent of
the world population)
On Average Americans spend 2.7 hours per day
socializing on their mobile phone
By the Numbers

4. Smart vs. Featured

5. 8 trillion text messages will be sent in 2011
Data surpassed voice in the US last year
On average, women speak 28% more than men
Text vs. Talk

6. Tablets

7. Apple vs. Android

8. 425,000 277,000
iTunes vs. Market
Mobile users spend 81 minutes a day using apps – surpassing the 74 minutes
spent per day on web (As read on Guardian.co.uk).

9. App vs. Web
www
Games; News; Maps; Social Networking; Music

10. With a 2011 forecast of $1.24 billion growing to $20.4
billion in 2015, U.S. will close the gap with Japan
Mobile Advertising

11. Mobile Payment

12. Near Field Communication (NFC)

13. Geo Location & Check Ins

14. UPC-A Code
Mobile Barcodes

15. Augmented Reality

16. iPhone $15k - $100k
iPad + 20%
Android $10k - $100k
Mobile Web $5k-$30k
Web $8k - $15k
Typical Development Costs

17. Thank You
Marc Nathan
marc@bulldoginterests.com
713-401-9394