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Knowledge doubles every 2 years
Forms of interaction multiply and generate more  information
More sources At what cost? Are they credible? How to monitor them?
What do you do with the  information?
Are always followed by doubts Decisions without correct information
And if... ... strategically important  information came  earlier  to the  right person  at the  right time ... ?   This is the objective of Competitive Intelligence
...we use the process of Competitive Intelligence for... = Obtain a position of strength = Create actionable information Competitivity Inteligence
...competitive intelligence is the process of: Dissemination Feedback  Identification of Information Needs Collection and monitoring Analysis
Strategic Projections Reports Situation Analysis Action Plan Alerts Executive Summary Client Research Collection and  Organization Analysis Dissemination
[object Object],[object Object],[object Object],[object Object],[object Object],Identification of Information Needs
[object Object],[object Object],[object Object],[object Object],Collection / Monitoring of  Secondary Sources
[object Object],[object Object],[object Object],[object Object],Collection / Monitoring of Primary Sources www.flickr.com
Analysis www.taggalaxy.de ,[object Object],[object Object],[object Object]
Dissemination  ,[object Object],[object Object],[object Object]
Products generated by competitive intelligence
Projeções estratégicas Relatórios ,[object Object],[object Object],[object Object],[object Object],[object Object],Alerts Action Plans Executive Summaries Scenario  Projection Reports Situation Analysis
Scenario Projections Reports Situation Analysis Executive Summaries Action Plans Alerts ,[object Object],[object Object],[object Object],[object Object]
Scenario Projection Reports Situation Analysis Executive Summaries Action Plans Alerts ,[object Object],[object Object],[object Object],[object Object]
Scenario Projection Reports Situation Analysis Executive Summaries Action Plans Alerts ,[object Object],[object Object],[object Object],[object Object],[object Object]
Scenario Projection Reports Situation Analysis Executive Summaries Action Plans Alerts ,[object Object],[object Object],[object Object]
Executive Summaries Action Plans Alerts   Reports Scenario Projection Situation Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tools and Competencies
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Competencies
Ferramentas ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tools
For building a solution
To see further
With precision
Globally
A position of strength
Brasília | Florianópolis | São Paulo Seattle [email_address] www.knowtec.com

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Knowtec: Competitive Intelligence