Introduction to Collaboration, What is Collaboration

1. http://www.2b2collaboration.com
2009
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2. Collaboration is…
neither new…
Images: wikipedia
RaceCarRelics
SETI@Home
nor easy, quick or cheap!
Jonathan Zittrain: The Web as random acts of kindness
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

3. Collaborative Flow
But, when teams successfully reach
their collective collaborative flow…
When in Flow, the group
achieves better outcomes!
Overqualified members get
bored and under qualified
ones get frustrated
Credit: Mihály Csíkszentmihályi
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

4. Better Outcomes
…the outcomes can be larger than life!
Transformational Enterprises? Solution for the Hard Problem
of Consciousness?
Photo: PhotoDisc
New Economic Systems?
New Sources of Energy?
Access for Everyone
Everywhere?
Photo: schnappi illustration: wikipedia
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©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

5. But what is Collaboration?
Collaboration is both a process and an outcome
about people, for people and by people who
work together to create Solution Value they
cannot create individually.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

6. On Solution Value
And, what Is Solution Value?
The value of the problems that are costing
resources, innovation or competitiveness after
they have been solved—problems that can only be
addressed via collaboration!
Identify them and
focus on them!
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

7. What are the Types of
Collaboration?
• Social
• Political
• Scientific-Medical
• Disaster Management
• Educational
• Innovation
• Enterprise
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

8. Enterprise Collaboration
Opportunities
• Customer and Enterprise Relationships Management
• Employee Engagement
• Technical Support
• Distributed Intelligence & Knowing (Educational Initiatives)
• Innovative & R&D Product/Service/Processes (including
crowdsourcing)
• Sales & Marketing
• Projects or Programs Management
• Market, Business & Scientific Research
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

9. Collaborative Strategy
A successful collaborative strategy demands clear
vision, integration
with goals, long-term
commitment, time,
discipline, patience
and resources.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

10. Fundamentals for Better
Outcomes
But, more importantly it demands the clear
recognition that the
fundamentals for
better outcomes
begin and end with
people.
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

11. It’s the People, Silly
Collaborative Technology on its own
cannot achieve better outcomes…
But it EMPOWERS the people
who can!
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

12. About People
And Today…
Our societies and economies are being driven by
constantly emerging collaborative networks of
people empowered by new technologies…
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

13. For People
that are going beyond cooperation, sharing, and
coordination…
into transformational
collaborative environments!
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

14. By People
Soon…we will no longer need names like
Web 2.0 or Enterprise 2.0.
It will simply be the way we work!
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

15. Benefits?
And the Benefits for an Enterprise Are Many!
• Leverage employee’s strong, weak, and potential network ties to generate
new opportunities
• Employees receive direct & constantly growing benefits that ripple further
benefits throughout the Enterprise
• Improve remote collaboration to reduce travel requirements and costs
• Identify and access knowledge experts for difficult problem solving when
needed
• Better optimization of employees with specialized skills
• Build collective knowledge and access
• Improve productivity, agility, competiveness and responsiveness
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.

16. 2b2 Can Help…
www.2b2collaboration.com
But these things can only happen if the
Enterprise teams and leadership master the
fundamentals for better outcomes and
empower their people to enable successful
collaborative strategies!
www.2b2collaboration.com Enabling Success via Collaboration
©2009 2b2 Consulting, llc. All rights A process and outcome about people, for people and by people.
reserved.