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1




Ethics and Values in the Digital Age
             Mark Briggs | The News Tribune | Journalism 2.0
2




New territory
2




New territory


Comments on
stories, blogs
2




New territory


Comments on
stories, blogs




           Databases
2




New territory


Comments on            User generated
stories, blogs            content




           Databases
2




New territory


Comments on            User generated
stories, blogs            content




           Databases          Video, slideshows
2




New territory


Comments on            User generated
stories, blogs                                    Breaking news
                          content




           Databases          Video, slideshows
2




New territory


Comments on            User generated
stories, blogs                                    Breaking news
                          content




           Databases          Video, slideshows         Mobile reporting
3




Competition vs. Friends
4




Commercial journalism?
5




What are your policies?




                     New tools bring new questions.
5




What are your policies?

 Can staff blogs contain opinion?




                                    New tools bring new questions.
5




What are your policies?

 Can staff blogs contain opinion?

 Can you edit a comment on a news story
 or a message board?



                                          New tools bring new questions.
5




What are your policies?

 Can staff blogs contain opinion?

 Can you edit a comment on a news story
 or a message board?

 Can you use personal information to
 contact someone who registers on your
 site?                                    New tools bring new questions.
5




What are your policies?

 Can staff blogs contain opinion?

 Can you edit a comment on a news story
 or a message board?

 Can you use personal information to
 contact someone who registers on your
 site?                                    New tools bring new questions.


 Can you post news that is rumor or
 speculation, before you have facts?
6




Ask these questions to make good ethical decisions




                            Source: Bob Steele, Poynter Institute
6




Ask these questions to make good ethical decisions

 What do I know? What do I need
 to know?




                                  Source: Bob Steele, Poynter Institute
6




Ask these questions to make good ethical decisions

 What do I know? What do I need
 to know?

 What is my journalistic purpose?




                                    Source: Bob Steele, Poynter Institute
6




Ask these questions to make good ethical decisions

 What do I know? What do I need
 to know?

 What is my journalistic purpose?

 What are my ethical concerns?




                                    Source: Bob Steele, Poynter Institute
6




Ask these questions to make good ethical decisions

 What do I know? What do I need
 to know?

 What is my journalistic purpose?

 What are my ethical concerns?

 What organizational policies and
 professional guidelines should I
 consider?



                                    Source: Bob Steele, Poynter Institute
6




Ask these questions to make good ethical decisions

 What do I know? What do I need     How can I include other people,
 to know?                           with different perspectives and
                                    diverse ideas, in the process?
 What is my journalistic purpose?

 What are my ethical concerns?

 What organizational policies and
 professional guidelines should I
 consider?



                                    Source: Bob Steele, Poynter Institute
6




Ask these questions to make good ethical decisions

 What do I know? What do I need     How can I include other people,
 to know?                           with different perspectives and
                                    diverse ideas, in the process?
 What is my journalistic purpose?
                                    What if the roles were reversed?
 What are my ethical concerns?      How would I feel if I were in the
                                    shoes of the stakeholders?
 What organizational policies and
 professional guidelines should I
 consider?



                                    Source: Bob Steele, Poynter Institute
6




Ask these questions to make good ethical decisions

 What do I know? What do I need     How can I include other people,
 to know?                           with different perspectives and
                                    diverse ideas, in the process?
 What is my journalistic purpose?
                                    What if the roles were reversed?
 What are my ethical concerns?      How would I feel if I were in the
                                    shoes of the stakeholders?
 What organizational policies and
 professional guidelines should I   What are the possible
 consider?                          consequences of my actions?
                                    Short term? Long term?

                                    Source: Bob Steele, Poynter Institute
7
7




And don’t forget ...
7




How will this decision affect the brand?




                And don’t forget ...
7




How will this decision affect the brand?

Will this decision improve my social capital?




                And don’t forget ...
7




How will this decision affect the brand?

Will this decision improve my social capital?

Can we provide complete transparency?




                And don’t forget ...
8




Welcome to a new frontier
9




Ethics and Values in the Digital Age
               Slides available at slideshare.net/markbriggs

                    Mark Briggs | mark@journalism20.com

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Ethics and Values in the Digital Age

  • 1. 1 Ethics and Values in the Digital Age Mark Briggs | The News Tribune | Journalism 2.0
  • 5. 2 New territory Comments on User generated stories, blogs content Databases
  • 6. 2 New territory Comments on User generated stories, blogs content Databases Video, slideshows
  • 7. 2 New territory Comments on User generated stories, blogs Breaking news content Databases Video, slideshows
  • 8. 2 New territory Comments on User generated stories, blogs Breaking news content Databases Video, slideshows Mobile reporting
  • 11. 5 What are your policies? New tools bring new questions.
  • 12. 5 What are your policies? Can staff blogs contain opinion? New tools bring new questions.
  • 13. 5 What are your policies? Can staff blogs contain opinion? Can you edit a comment on a news story or a message board? New tools bring new questions.
  • 14. 5 What are your policies? Can staff blogs contain opinion? Can you edit a comment on a news story or a message board? Can you use personal information to contact someone who registers on your site? New tools bring new questions.
  • 15. 5 What are your policies? Can staff blogs contain opinion? Can you edit a comment on a news story or a message board? Can you use personal information to contact someone who registers on your site? New tools bring new questions. Can you post news that is rumor or speculation, before you have facts?
  • 16. 6 Ask these questions to make good ethical decisions Source: Bob Steele, Poynter Institute
  • 17. 6 Ask these questions to make good ethical decisions What do I know? What do I need to know? Source: Bob Steele, Poynter Institute
  • 18. 6 Ask these questions to make good ethical decisions What do I know? What do I need to know? What is my journalistic purpose? Source: Bob Steele, Poynter Institute
  • 19. 6 Ask these questions to make good ethical decisions What do I know? What do I need to know? What is my journalistic purpose? What are my ethical concerns? Source: Bob Steele, Poynter Institute
  • 20. 6 Ask these questions to make good ethical decisions What do I know? What do I need to know? What is my journalistic purpose? What are my ethical concerns? What organizational policies and professional guidelines should I consider? Source: Bob Steele, Poynter Institute
  • 21. 6 Ask these questions to make good ethical decisions What do I know? What do I need How can I include other people, to know? with different perspectives and diverse ideas, in the process? What is my journalistic purpose? What are my ethical concerns? What organizational policies and professional guidelines should I consider? Source: Bob Steele, Poynter Institute
  • 22. 6 Ask these questions to make good ethical decisions What do I know? What do I need How can I include other people, to know? with different perspectives and diverse ideas, in the process? What is my journalistic purpose? What if the roles were reversed? What are my ethical concerns? How would I feel if I were in the shoes of the stakeholders? What organizational policies and professional guidelines should I consider? Source: Bob Steele, Poynter Institute
  • 23. 6 Ask these questions to make good ethical decisions What do I know? What do I need How can I include other people, to know? with different perspectives and diverse ideas, in the process? What is my journalistic purpose? What if the roles were reversed? What are my ethical concerns? How would I feel if I were in the shoes of the stakeholders? What organizational policies and professional guidelines should I What are the possible consider? consequences of my actions? Short term? Long term? Source: Bob Steele, Poynter Institute
  • 24. 7
  • 26. 7 How will this decision affect the brand? And don’t forget ...
  • 27. 7 How will this decision affect the brand? Will this decision improve my social capital? And don’t forget ...
  • 28. 7 How will this decision affect the brand? Will this decision improve my social capital? Can we provide complete transparency? And don’t forget ...
  • 29. 8 Welcome to a new frontier
  • 30. 9 Ethics and Values in the Digital Age Slides available at slideshare.net/markbriggs Mark Briggs | mark@journalism20.com