1. Psychology
Summer
School
2013
Psychology
in
the
21st
Century:
Research
in
Ac;on
Ma$
Hilton

2. • Why
are
ethics
so
important?
• How
has
technology
shaped
the
research
we
do?
• What
problems
do
we
face
when
collec;ng
data?
• Your
reports
• Experiment
1
Overview

3. • Ethics
can
affect
all
aspects
of
the
research
process
– Recruitment
of
par;cipants
– Collec;on
of
data
– Analysis
of
data
• How
are
ethics
dealt
with
in
the
real
world?
• What
we
do
at
Lancaster
– Psychology
Department
– University
commiMee
Why
are
ethics
so
important?

4. • Developmental
• Social
• Cogni;ve
• Health
• Forensic
• Sport
What
par;cular
areas
of
research
present
a
concern?

5. • Problem
of
knowing
what
people
actually
think/feel
• AMempt
to
avoid
bias
in
responses
• Need
for
objec;ve
measures
How
has
technology
shaped
our
research?

6. EEG

7. • Unconscious
reac;ons
• Infant/child
development
• Objec;ve
measure
• “EEG
is
like
listening
to
crowd
noises
in
soccer
game
with
a
mic
outside
the
stadium.
But
we
can
manipulate
the
game.”
Why
is
EEG
so
useful?

8. Eye
tracking

9. Eye
tracking
demo

10. • Unconscious
reac;ons
• Infant/child
development
• More
s;mulus
specific
than
EEG
• Objec;ve
• Understand
aMen;on
Why
is
it
useful?

11. • TOO
MANY!
• Recruitment
• Running
the
study
• Payment
• Funding
• Objec;vity/excluding
bias
What
problems
do
we
face
when
collec;ng
data?

12. Psychology
in
Schools
Psychology
in
the
Workplace
Gender
Psychology
Social
Psychology
Psychology
as
a
field
is
huge!
Child
Psychology
Criminal
Psychology
Language
Mental
Health
Consumer
Psychology
Compara;ve
(animal)
Psychology
Counselling
Health
Psychology

13. • Have
a
think
and
text
in
you
answer
• Text
“4390”
and
your
response
to
020
3322
5822
What
area
of
psychology
interests
you
the
most?

14. • Why
are
ethics
so
important?
• How
has
technology
shaped
the
research
we
do?
• What
problems
do
we
face
when
collec;ng
data?
• Your
reports
• Experiment
1
Overview

15. • To
read
like
a
mini
journal
ar;cle
• Introduc;on
• Method
• Results
• Discussion
Your
report

16. • Introduce
your
topic
• Why
is
this
interes;ng?
• What
has
past
research
indicated?
• What
will
I
be
doing?
• What
do
I
expect
to
happen?
Introduc;on

17. • Exactly
what
happened?
• Who?
– Males/females,
ages
• Where?
• What?
– Materials
did
you
use?
– Procedure?
– Timings?
Method

18. • Analyse
the
data
you
have
collected
Results

19. • Summary
of
the
study
• Why
its
an
important
finding
• Limita;ons
(not
too
harsh,
don’t
slag
yourself
off
–
its
weird)
• Implica;ons
• Future
direc;ons
Discussion

20. • Why
are
ethics
so
important?
• How
has
technology
shaped
the
research
we
do?
• What
problems
do
we
face
when
collec;ng
data?
• Your
reports
• Experiment
1
Overview

21. See
you
at
10.30
for
more
experiments…!
m.hilton1@lancaster.ac.uk