13. 15% complete
“The use of game design elements in
non-gaming contexts” (Deterding, S., Sicart, M., Nacke, L.,
O’Hara, K., & Dixon, D.,2011)
(badges, points, leaderboards)
Gamification
14. 18% complete
“The use of game design elements in
non-gaming contexts” (Deterding, S., Sicart, M., Nacke, L.,
O’Hara, K., & Dixon, D.,2011)
“Game layer on top of the
world” (Priebatsch, S., 2010, http://www.ted.com/talks/
seth_priebatsch_the_game_layer_on_top_of_the_world.html)
“Games make a better
world” (McGonnigal,2010, http://www.ted.com/
talks/
jane_mcgonigal_gaming_can_make_a_better_world.html)
Gamification
15. 21% complete
process of
becoming
Game -ification
Gam ification
17. Ludification 24% complete
of
culture
Ludification of culture
“socio-cultural trend”
(Khaled, Deterding, Nacke and Dixon)
18. Ludification 26% complete
of
culture
“video games have become a cultural medium
and source of formative experiences on a par with
literature, movies, or television (...).Technologies,
tropes, references and metaphors, mindsets
and practices flowing from games increasingly
suffuse society and everyday life”
(Khaled, Deterding, Nacke and Dixon, 2011)
20. Lud ification 31% complete
Ludus -ification
play process of becoming
game
sport
training
Ludo
to play
21. 34% complete
“That complex whole which includes knowledge,
belief, art, morals, law, custom, and any other
capabilities and habits acquired by man as a
member of society” (Tylor as cited in Boellstorff, 2006)
...of culture
22. 36% complete
“That complex whole which includes knowledge,
belief, art, morals, law, custom, and any other
capabilities and habits acquired by man as a
member of society” (Tylor as cited in Boellstorff, 2006)
...of culture
23. Ludification 39% complete
of
culture
Homo Ludens
Huizinga
Play preexists culture
knowing
philosophy
art
poetry
law
war
24. Ludification 39% complete
of
culture
Culture Homo Ludens
Tylor Huizinga
Play preexists culture
knowledge knowing
belief philosophy
art art
morals poetry
law law
custom war
25. Ludification 39% complete
of
culture
Culture Homo Ludens
Tylor Huizinga
Play preexists culture
knowledge knowing
belief philosophy
art art
morals poetry
law law
custom war
26. Ludification 39% complete
of
culture
Culture Homo Ludens
Tylor Huizinga
Play preexists culture
knowledge knowing
belief philosophy
art art
morals poetry
law law
custom war
27. Ludification 39% complete
of
culture
Culture Homo Ludens
Tylor Huizinga
Play preexists culture
knowledge knowing
belief philosophy
art art
morals poetry
law law
custom war
28. Ludification 41% complete
of
culture
Culture Homo Ludens
Tylor Huizinga
Play preexists culture
knowledge knowing
belief philosophy
art art
morals poetry
law law
custom war
29. Ludification 44% complete
of
culture
Man, Play and Games playing “reveals the
Caillois character, pattern, and
values of every society”
30. Ludification 47% complete
of
culture
playing “reveals the
character, pattern, and
values of every society”
31. Ludification 47% complete
of
culture
playing “reveals the
character, pattern, and
values of every society”
custom
morals
32. Ludification 47% complete
of
culture
playing “reveals the
character, pattern, and
values of every society”
knowledge
belief
art
morals custom
Culture law
Tylor custom morals
33. Ludification 50% complete
of
culture
playing “reveals the
character, pattern, and
values of every society”
34. Ludification 50% complete
of
culture
playing “reveals the
character, pattern, and
values of every society”
custom
morals
35. Ludification 50% complete
of
culture
playing “reveals the
character, pattern, and
values of every society”
knowledge
belief
art
morals custom
Culture law
Tylor custom morals
36. Ludification 52% complete
of
culture
Ambiguity of Play ritual and festivals are
Brian Sutton-Smith forms of play.
37. Ludification 55% complete
of
culture
ritual and festivals are
forms of play.
38. Ludification 55% complete
of
culture
ritual and festivals are
forms of play.
religion
belief
39. Ludification 55% complete
of
culture
ritual and festivals are
forms of play.
knowledge
belief religion
art
morals
Culture law
Tylor custom belief
40. Ludification 57% complete
of
culture
Tylor
knowledge knowing
belief ritual and festival
art art
morals values
law law
custom pattern
Huizinga’s Homo Ludens
Sutton-Smith’s Ambiguity of Play
Callois’ Man, Play and Games
41. Ludification 60% complete
of
culture
culture play
knowledge knowing
belief ritual and festival
art art
morals values
law law
custom pattern
42. Ludification 62% complete
of
culture
• Game programs at universities
• Museum exhibitions with games
• Growth of game studies
• Studies of the “excluded” (gender, class -
literacies...)
... Gamification
47. 73% complete
“The use of game design elements in
non-gaming contexts” (Deterding, S., Sicart, M., Nacke, L.,
O’Hara, K., & Dixon, D.,2011)
“Game layer on top
of the world” (Priebatsch, S.,
2010, http://www.ted.com/talks/
seth_priebatsch_the_game_layer_on_top_of
Gamification
_the_world.html)
“Games make a better
world” (McGonnigal,2010, http://www.ted.com/talks/
jane_mcgonigal_gaming_can_make_a_better_world.html)
48. 76% complete
Khaled, Deterding, Nacke and Dixon
precursors of gamification
•in HCI
•ludic design
•persuasive technology
•in game studies
• serious games
• pervasive games
•ludification of culture Gamification Ludification
49. 78% complete
Khaled, Deterding, Nacke and Dixon
precursors of gamification
•in HCI
•ludic design
•persuasive technology
•in game studies
• serious games
• pervasive games
•ludification of culture Gamification Ludification