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BIO International Convention
       Attendee and Exhibitor Summary

Highlights from:
June 27-30, 2011, Monday - Thursday
Walter E. Washington Convention Center
Washington, DC USA




                  OverOverSummary Results
Find Inside:

      Attendance Overview
      Attendee Profile
      BIO Business Forum One-on-One Partnering
      BIO Exhibition and Product Interest and new Exhibitor Partnering in 2012!
      Worldwide Press Coverage
      Program Covering Vital Topics
      How to Contact Us




                                                        http://convention.bio.org
The BIO International Convention is produced by our trade association, the Biotechnology
                      Industry Organization (BIO). Profits from BIO Global are returned to the biotech industry by
                      supporting BIO advocacy, member programs, and initiatives. Our staff works together with
                      members throughout the year to create a policy environment that enables the industry to
                      fulfill its vision of bettering the world through new innovations. www.bio.org




The BIO International Convention is the Global Event for Biotechnology.

The main components include:
     BIO Business Forum with One-On-One Partnering®, centrally located in
      the BIO Exhibition
     Educational Program
          o 125+ breakout sessions, Super Sessions
          o Keynote speakers
     BIO Exhibition with Exhibitor Booth Partnering
     Networking Opportunities – evening events, Meetups and other programs
     BIO Career Fair and Services
BIO Attendee Profile
The 2011 BIO International Convention hosted a good mix of new and repeat attendees. 42% of the attendees came for
the first time and 58% were event alumni. 21% can be considered regular attendees (attended at least three
consecutive years).

                            2011 BIO INTERNATIONAL CONVENTION ATTENDANCE (Verified)
                    Full Convention Access and other registration categories    7,799
                    Media                                                         460
                    BIO Exhibition Visitors                                     2,208
                    Exhibit Booth Personnel                                     3,970
                    Grand Total                                                15,626




BIO gathers biotechnology R&D and pharmaceutical companies that
help to heal, fuel and feed the world
   PRIMARY COMPANY INDUSTRY SEGMENTS
       1.    Pharmaceutical
       2.    Professional Advisor/Consultant/Legal/Accounting Service
       3.    Therapeutics R&D
       4.    Academic
       5.    CMO/CRO Service
       6.    Diagnostics R&D
       7.    Finance/Investor
       8.    Food and Agriculture R&D
       9.    Foundation/Patient Advocacy
       10.   Industrial and Environmental R&D
       11.   Other/Non-Profits




The 2011 attendees came from thousands of organizations including the leading biotech
companies, the top 25 pharma companies, top 20 CROs and CMOs, more than 300 academic
institutions including the major research labs and government agencies and the leading
consultants and service companies.
BIO attracts business owners and upper management

                       2011 Attendance by Job Level




                                             Executive
                         Managers           Management
                           33%                 28%




                                               C-Level
                                                15%
                                Directors
                                  24%




BIO hosts large and small companies

               Company Size by Number of Employees


                                                         0-49
                 33%
                                             41%         50-99

                                                         100-250

                                                         250-499

                                                         500+
                  7%

                          11%        8%
More than 35% of attendees come from 65 countries
  ◦   Most international attendees visit as part of an international delegation; an official group of 10 or more
      attendees from a country other than the U.S., organized on a national level.
  ◦   With an abundance of global leaders attending our event we encourage you to get in touch with your country
      delegation organizer.
  ◦   For more information on international attendees or to find your delegation organizer, email
      international@bio.org or visit our website at convention.bio.org.




Top 10 international delegations in 2009, 2010, and 2011
                            TOP 10 INTERNATIONAL DELEGATIONS (by # of Attendees)
             2009 Atlanta                   2010 Chicago                    2011 Washington, DC
        1. Canada                         1. Canada                               1. Canada
        2. Germany                        2. United Kingdom                       2. United Kingdom
        3. United Kingdom                 3. Germany                              3. Germany
        4. France                         4. France                               4. France
        5. Spain                          5. South Korea                          5. South Korea
        6. South Korea                    6. Spain                                6. Japan
        7. Australia                      7. Australia                            7. China
        5. India                          8. China                                8. Belgium
        9. Netherlands                    9. Japan                                9. Spain
       10. Switzerland                   10. India                               10. Australia
A diverse group of organizations attend BIO
Companies of all types take advantage of the opportunities available at the BIO International Convention. The company
size splits with 40% from large companies of 500 or more employees and 40% small companies of 50 employees or
fewer. In 2011, there was a strong presence of service providers as well as companies developing and manufacturing
biotherapeutics.



Top 10 Reasons for Attending BIO International Convention
                     Partnering, networking, leads, insights….and more
    TOP 10 REASONS FOR ATTENDING BIO
        1.    Participate in partnering meetings in the BIO Business Forum
        2.    Make new business contacts
        3.    Obtain leads for products/services
        4.    Keep up to date on industry trends/issues
        5.    Network with colleagues
        6.    Attend the educational programs/sessions
        7.    See specific potential partners/company(s) within the BIO Exhibition
        8.    Meet with existing customers/partners/vendors
        9.    Marketing my company’s products
        10.   See new products or developments




Various job functions come together
All in one place, you can meet industry innovators, business leaders, decision makers, global policymakers, and public
officials.

    JOB FUNCTION (% of Total Attendees)                                                                     2011
    Business Development (Life Science)                                                                      17%
    Chief Executive Officer/President/Principal/Founder                                                      13%
    Director - all levels (includes Managing Director/Partner)                                               12%
    Other                                                                                                    10%
    Manager - all levels                                                                                      8%
    Vice President/ Senior / Executive Vice President                                                         8%
    Attorney/General Counsel/Associate                                                                        6%
    Marketing and/or Sales – CMO, Director                                                                    5%
    Consultant (all types and areas)                                                                          4%
    Researcher (all types)                                                                                    4%
    Tech Transfer (all types/levels)                                                                          3%
    Coordinator/Administrator                                                                                 2%
    Chief Business, Financial, Information, Medical, Operating/Technology Officer                             2%
    Other*                                                                                                    5%
*Sampling of ‘Other’ includes: Professor, Student, Board Member, Public Official
Attendees focus on vital technologies
At BIO, you can discover pathways to success in the biotech industry. The BIO International Convention has you covered
with the vital life science technologies to start conversations about the industry’s future and formulate innovative
plans—all under one roof!

    PRIMARY TECHNOLOGY (% of Total Attendees)                                                            2011
    Animal-made & Plant-made Pharmaceuticals                                                              4%
    Aquaculture                                                                                           1%
    Biocatalysis                                                                                          1%
    Bioinformatics                                                                                        3%
    Biomanufacturing                                                                                      6%
    Cell Biology                                                                                          4%
    Clinical Research Services                                                                            4%
    Combinatorial & Computational Chemistry                                                               2%
    Drug Delivery                                                                                         6%
    Drug Discovery & Development                                                                          19%
    Functional Genetics                                                                                   2%
    Gene/Cell Therapy                                                                                     4%
    Genomics                                                                                              3%
    Government (All Types/All Levels)                                                                     4%
    Imaging                                                                                               2%
    Medical Devices                                                                                       5%
    Micro Arrays                                                                                          2%
    Microfluidics                                                                                         1%
    Nanotechnology                                                                                        3%
    Pharmacogenomics                                                                                      2%
    Proteomics                                                                                            2%
    Screening                                                                                             2%
    Stem Cell Research                                                                                    3%
    Tech Transfer                                                                                         5%
    Transgenics                                                                                           1%
    Not Applicable/Other                                                                                  10%
BIO Business Forum
BIO Business Forum hosts 21,000+ partnering meetings
The BIO Business Forum is a cornerstone of the Convention that provides an opportunity for biotechnology and
pharmaceutical companies, academic research institutions and investors from around the world to schedule 30-minute
one-on-one meetings and discuss potential business opportunities. The 2011 BIO Business Forum hosted a record-
number 21,183 partnering meetings between 2,410 companies.

Nothing beats face-to-face interaction when it comes to having productive discussions, formulating financial and
strategic plans and making deals. Using the efficiencies of BIO Business Forum One-on-One Partnering™ to investigate
your options allows you to tap strategic alternatives and drive your business forward.




                          2011 BIO Business Forum Company Type
                                     Breakdown (%)
              45%                           39%
              40%
              35%
              30%
              25%                                                                      18%
              20%
              15%       10%                            11%
              10%                                                    5%      7%                    6%
                                   3%
               5%
               0%




                              BIO Business Forum Volume History
              25000

              20000

              15000                                                          Attendees in the BIO Business
                                                                             Forum
              10000                                                          Companies Participated in BIO
                                                                             Business Forum
               5000
                                                                             One-On-One Partnering
                                                                             Meetings
                    0
                        2008 San   2009 Atlanta 2010 Chicago      2011
                         Diego                                 Washington,
                                                                  D.C.
BIO Exhibition and Product Zones

                          2011 BIO EXHIBITION STATISTICS
                          Exhibitors                               1,800
                          Product Focus Zones                      5
                          Total Pavilions                          64
                          Total Square Feet                        180,000




BIO Exhibition
The BIO Exhibition is larger than 4 US football fields and host more than 1,800 exhibitors. The event includes
state, country and regional pavilions who in turn, host many companies from their regions. In addition, the
BIO Exhibition organizes Product Focus Zones to help attendees and companies find each other. There are
many special events helps with in the exhibit hall to provide services to attendees and booth traffic.




BIO Exhibition Hosts More Than 55 Pavilions
             2011 U.S. STATE PAVILIONS                            2011 INTERNATIONAL PAVILIONS
          Arizona                     Missouri                  Argentina                       Israel
        California                North Carolina                 Australia                       Italy
         Colorado                    Oklahoma                     Austria                       Japan
        Delaware                   Pennsylvania                  Belgium                        Korea
          Georgia                   Puerto Rico                    Brazil                  Netherlands
          Indiana                 South Dakota                    Canada                   New Zealand
          Kansas                    Tennessee                 CCPIT Pavilion                   Poland
         Kentucky                      Texas                       China                   Queensland
         Louisiana                     Utah                   Czech Republic                   Russia
        Maryland                      Virginia                      EBD                    Scandinavia
       Massachusetts              West Virginia                   Europe                      Scotland
         Michigan                    Wisconsin                    France                     Singapore
        Minnesota                                                Germany                        Spain
                                                                Hong Kong                   Switzerland
                                                                 Hungary                       Taiwan
                                                                   India                  United Kingdom
                                                                  Ireland
Product Focus Zones connect you with key audiences
The BIO Exhibition is designed to help you make the connections you need all in one
convenient place. By tapping into any of our Product Focus Zones, you’ll take away
everything you need to make more informed business decisions in the years ahead.

2011 Product Focus Zones in BIO Exhibition:

     BioProcess Zone                                                     Contract Services Zone
     Business Services Zone                                              Discovery Zone
     Clinical Trials Zone

Attendee Buying Interest Areas by BIO Exhibition Zones
                                      Business
                           Industrial Services
                          &Environme 10%
                                ntal
                                                                  BioProcess
                                10%
                                                                     22%
                                                Discovery
                                                   12%             Clinical Trial
                                                                       19%

                                                             Bio IT
                                         Contract             15%
                                         Services
                                           12%


Exhibitors receive lead generation in the BIO Exhibition
BIO Exhibition proves to generate new business with the global industry at your finger tips. It’s where participants create
partnerships, showcase new innovations and products, network, and much more. Of the many important values in
attending the BIO Exhibition, global networking was the single greatest in 2011.


                          Biggest Value Exhibitors Received in 2011
               40%
                          36%
               35%
                                          31%
               30%
               25%
                                                       19%
               20%
               15%
                                                                      11%
               10%
                5%
                                                                                       1%         1%
                0%
                        Global           Lead        Partnering    Branding          Media      Product
                      Networking       Generation                                   Attention   Launch
Cutting Edge Program on Vital Topics
Thought leaders contribute to BIO Education
The BIO International Convention offers a variety of educational
programming with over 125 educational sessions, 5 Super Sessions, and 2
Keynote Luncheons and various special and co-located events. Our
program covers relevant topics— from healthcare, food and agriculture,
industrial and environmental, to finance and business development. The
program at the BIO International Convention provides an unparalleled
opportunity for speakers to gain publicity and recognition as a biotech
thought leader to a global audience of thousands.

Learn how to become more involved with our program by emailing
program@bio.org.


Breakout sessions motivate to solve pressing challenges
Session speakers and organizers motivate others to expand biotechnology globally and to solve the world’s most
pressing challenges including disease, energy, and hunger through the different educational tracks offered at BIO Global.


The 2011 event included 13 breakout session tracks with more than 125 breakout sessions.
The breakout sessions were rated good, very good, or excellent by 88% of session attendees:
    Achieving Regulatory Approval and Compliance                     Finance
    Biofuels & Biobased Chemicals                                    Food and Agriculture
    Biomarkers                                                       Global Innovations and Markets
    Biosecurity                                                      Health Policy and Reimbursement
    Biotech Patenting and Tech Transfer                              Innovations in Vaccines
    Business Development*                                            International Case Studies
    Diagnostics and Personalized Medicine                            Manufacturing of Biologics and Drugs
    Drug Discovery and Development*


Top 5 tracks by average # of attendees:
        2010 Chicago                                            2011 Washington, DC

        1.   Innovations in Vaccines                            1.   Biotech Patenting and Tech Transfer
        2.   Business Development                               2.   Business Development
        3.   Achieving Regulatory Approval                      3.   Diagnostics and Personalized Medicine
        4.   Finance                                            4.   Food and Agriculture
        5.   Biomarkers                                         5.   Achieving Regulatory Approval and Compliance
Worldwide Press Coverage
BIO Convention remains a widely-publicized event
Approximately 460 media registered for the 2011 event, which represents more than a 25% increase from 2010. This
increase came from the 114 international media outlets; approximately a quarter of total media registration.
The Convention made 1.5 billion media impressions in many top-tier outlets, including more than 50 U.S. newspapers,
television and radio, and more than 50 trade publications. These include the Associated Press, BioCentury, BioWorld,
Bloomberg, Bloomberg TV, Boston Globe, CNBC, Chicago Sun Times, Financial Times, Fortune, Huffington Post, NPR,
Nature, San Francisco Business Times, Science, The Economist, Thomson Reuters, Voice of America, Wall Street Journal
Online, Washington Times and Xconomy.

Social Media Further Builds the Buzz
BIO Staff and attendees embrace social media tools. Content and highlights from the event can be found on
Twitter, LinkedIn, Facebook postings and more.

      Convention content generates online viewers and readers
           o Between June 26 and July 2, the BIO blog, BIOtechNOW, posted 42 blog entries which resulted in 10,000
               page views
           o More than 7,000 tweets were posted using the hashtag #bio2011 and the potential impressions for
               Convention-related tweets numbered more than 3 million
           o BIO hosted more than two dozen podcasts 10 official guest bloggers over the course of the 4-day
               Convention
      BIO Attendees Engage Online
           o The BIO Convention Twitter account has more than 5,500 followers
           o The myBIO LinkedIn group has more than 17,000 group members and has very active discussions.
           o The myBIO personal event planning tools provide attendees to engage with commenting, messages and
               creating event plans.
           o More than 30 bloggers attend BIO and meet for a bloogers meet up.
           o More than 12 meet ups are organized on meetup.com and are held during BIO.

Complimentary Press Services Allow Media to Report at BIO


                                      460 Registered Media
             40%
                                                                         34%
             35%

             30%
                         25%                                                            24%
             25%

             20%

             15%

             10%                         8%
                                                         6%
              5%

              0%
                     International   Top Tier Print Broadcast Media      Trade       Online/Blog
                        Outlets                                       Publications   Publications
2011 U.S. Daily Coverage
Local coverage impressions totaled more than 49 million. Coverage focused primarily on investing in biotechnology,
potential growth in the biotech industry for companies and states alike, local and regional news and announcements
and major speakers at the event. Consumer print covering the Convention included:

   Baltimore Sun                                              Belleville News Democrat
   Boston Globe                                               Boston Herald
   Chicago Daily Herald                                       Chicago Sun Times
   Chicago Tribune                                            Denver Post
   Fredrick News Post                                         Hartford Courant
   Indianapolis Star                                          Kansas City Star
   Milwaukee Journal Sentinel                                 Minneapolis Star Tribune
   Orlando Sentinel                                           The Oklahoman
   San Francisco Business Times                               South Florida Sun Sentinel
   The State Journal-Register                                 Washington Post
   Washington Times                                           Wisconsin State Journal


2011 Television and Radio Coverage
The 2011 BIO International Convention generated 44 million broadcast impressions. Broadcast coverage included
interviews with speakers and industry thought leaders attending the event and highlights of the latest biotech
innovations. Broadcast outlets covering the Convention included:

   Agritalk Radio                                             Bloomberg TV
   CNBC                                                       Fox Business Network
   The Jim Bohannon Show                                      Voice of America
   WUSA-TV (CBS)                                              WJLA-TV (ABC)


2011 Trade Coverage
Trade outlet coverage was focused on industry news, announcements and trends as well as the release of study results.
Trade outlets covering the Convention included:

   Bio Business                                               BioCentury, SciBX
   BioPharm International                                     BioProcess International
   BioWorld                                                   Chain Drug Review
   Chemical Engineering News                                  Drug Discovery & Development
   Fierce Biotech                                             Food Chemical News
   Genetic Engineering News                                   InVivo
   Life Science Leader                                        Nature Biotechnology
   Nature blog                                                Pharmaceutical Executive
   Pharmaceutical Manufacturing                               Pharmaceutical Technology
   Pink Sheet                                                 Science (AAAS)
   Scientific American                                        Scrip World Pharmaceutical News
   The Burrill Report
CONTACT US

General and Registration Inquiries
                                                  Sponsorship Opportunities
+1.202.962.6655
                                                  +1.202.962.6656
reg2012@bio.org
                                                  sponsor@bio.org
Exhibiting Inquiries
                                                  Onsite, Signage and Promotional Opportunities
+1.202.312.9278
                                                  +1.202.312.9278
exhibit@bio.org
                                                  exhibit@bio.org
Advertising Opportunities
                                                  Media Contacts
+1.202.312.9278
                                                  Tracy Cooley, +1.202.312.9274
advertising@bio.org
                                                  Abigail Hirsch, +1.202.962.923




Future Event Dates:
       June 18-21, 2012, Monday - Thursday
        Boston Convention and Exhibition Center
        Boston, MA USA

       April 22-25, 2013, Monday - Thursday
        McCormick Place
        Chicago, IL USA

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BIO International Convention Attendee and Exhibitor Summary

  • 1. BIO International Convention Attendee and Exhibitor Summary Highlights from: June 27-30, 2011, Monday - Thursday Walter E. Washington Convention Center Washington, DC USA OverOverSummary Results Find Inside:  Attendance Overview  Attendee Profile  BIO Business Forum One-on-One Partnering  BIO Exhibition and Product Interest and new Exhibitor Partnering in 2012!  Worldwide Press Coverage  Program Covering Vital Topics  How to Contact Us http://convention.bio.org
  • 2. The BIO International Convention is produced by our trade association, the Biotechnology Industry Organization (BIO). Profits from BIO Global are returned to the biotech industry by supporting BIO advocacy, member programs, and initiatives. Our staff works together with members throughout the year to create a policy environment that enables the industry to fulfill its vision of bettering the world through new innovations. www.bio.org The BIO International Convention is the Global Event for Biotechnology. The main components include:  BIO Business Forum with One-On-One Partnering®, centrally located in the BIO Exhibition  Educational Program o 125+ breakout sessions, Super Sessions o Keynote speakers  BIO Exhibition with Exhibitor Booth Partnering  Networking Opportunities – evening events, Meetups and other programs  BIO Career Fair and Services
  • 3. BIO Attendee Profile The 2011 BIO International Convention hosted a good mix of new and repeat attendees. 42% of the attendees came for the first time and 58% were event alumni. 21% can be considered regular attendees (attended at least three consecutive years). 2011 BIO INTERNATIONAL CONVENTION ATTENDANCE (Verified) Full Convention Access and other registration categories 7,799 Media 460 BIO Exhibition Visitors 2,208 Exhibit Booth Personnel 3,970 Grand Total 15,626 BIO gathers biotechnology R&D and pharmaceutical companies that help to heal, fuel and feed the world PRIMARY COMPANY INDUSTRY SEGMENTS 1. Pharmaceutical 2. Professional Advisor/Consultant/Legal/Accounting Service 3. Therapeutics R&D 4. Academic 5. CMO/CRO Service 6. Diagnostics R&D 7. Finance/Investor 8. Food and Agriculture R&D 9. Foundation/Patient Advocacy 10. Industrial and Environmental R&D 11. Other/Non-Profits The 2011 attendees came from thousands of organizations including the leading biotech companies, the top 25 pharma companies, top 20 CROs and CMOs, more than 300 academic institutions including the major research labs and government agencies and the leading consultants and service companies.
  • 4. BIO attracts business owners and upper management 2011 Attendance by Job Level Executive Managers Management 33% 28% C-Level 15% Directors 24% BIO hosts large and small companies Company Size by Number of Employees 0-49 33% 41% 50-99 100-250 250-499 500+ 7% 11% 8%
  • 5. More than 35% of attendees come from 65 countries ◦ Most international attendees visit as part of an international delegation; an official group of 10 or more attendees from a country other than the U.S., organized on a national level. ◦ With an abundance of global leaders attending our event we encourage you to get in touch with your country delegation organizer. ◦ For more information on international attendees or to find your delegation organizer, email international@bio.org or visit our website at convention.bio.org. Top 10 international delegations in 2009, 2010, and 2011 TOP 10 INTERNATIONAL DELEGATIONS (by # of Attendees) 2009 Atlanta 2010 Chicago 2011 Washington, DC 1. Canada 1. Canada 1. Canada 2. Germany 2. United Kingdom 2. United Kingdom 3. United Kingdom 3. Germany 3. Germany 4. France 4. France 4. France 5. Spain 5. South Korea 5. South Korea 6. South Korea 6. Spain 6. Japan 7. Australia 7. Australia 7. China 5. India 8. China 8. Belgium 9. Netherlands 9. Japan 9. Spain 10. Switzerland 10. India 10. Australia
  • 6. A diverse group of organizations attend BIO Companies of all types take advantage of the opportunities available at the BIO International Convention. The company size splits with 40% from large companies of 500 or more employees and 40% small companies of 50 employees or fewer. In 2011, there was a strong presence of service providers as well as companies developing and manufacturing biotherapeutics. Top 10 Reasons for Attending BIO International Convention Partnering, networking, leads, insights….and more TOP 10 REASONS FOR ATTENDING BIO 1. Participate in partnering meetings in the BIO Business Forum 2. Make new business contacts 3. Obtain leads for products/services 4. Keep up to date on industry trends/issues 5. Network with colleagues 6. Attend the educational programs/sessions 7. See specific potential partners/company(s) within the BIO Exhibition 8. Meet with existing customers/partners/vendors 9. Marketing my company’s products 10. See new products or developments Various job functions come together All in one place, you can meet industry innovators, business leaders, decision makers, global policymakers, and public officials. JOB FUNCTION (% of Total Attendees) 2011 Business Development (Life Science) 17% Chief Executive Officer/President/Principal/Founder 13% Director - all levels (includes Managing Director/Partner) 12% Other 10% Manager - all levels 8% Vice President/ Senior / Executive Vice President 8% Attorney/General Counsel/Associate 6% Marketing and/or Sales – CMO, Director 5% Consultant (all types and areas) 4% Researcher (all types) 4% Tech Transfer (all types/levels) 3% Coordinator/Administrator 2% Chief Business, Financial, Information, Medical, Operating/Technology Officer 2% Other* 5% *Sampling of ‘Other’ includes: Professor, Student, Board Member, Public Official
  • 7. Attendees focus on vital technologies At BIO, you can discover pathways to success in the biotech industry. The BIO International Convention has you covered with the vital life science technologies to start conversations about the industry’s future and formulate innovative plans—all under one roof! PRIMARY TECHNOLOGY (% of Total Attendees) 2011 Animal-made & Plant-made Pharmaceuticals 4% Aquaculture 1% Biocatalysis 1% Bioinformatics 3% Biomanufacturing 6% Cell Biology 4% Clinical Research Services 4% Combinatorial & Computational Chemistry 2% Drug Delivery 6% Drug Discovery & Development 19% Functional Genetics 2% Gene/Cell Therapy 4% Genomics 3% Government (All Types/All Levels) 4% Imaging 2% Medical Devices 5% Micro Arrays 2% Microfluidics 1% Nanotechnology 3% Pharmacogenomics 2% Proteomics 2% Screening 2% Stem Cell Research 3% Tech Transfer 5% Transgenics 1% Not Applicable/Other 10%
  • 8. BIO Business Forum BIO Business Forum hosts 21,000+ partnering meetings The BIO Business Forum is a cornerstone of the Convention that provides an opportunity for biotechnology and pharmaceutical companies, academic research institutions and investors from around the world to schedule 30-minute one-on-one meetings and discuss potential business opportunities. The 2011 BIO Business Forum hosted a record- number 21,183 partnering meetings between 2,410 companies. Nothing beats face-to-face interaction when it comes to having productive discussions, formulating financial and strategic plans and making deals. Using the efficiencies of BIO Business Forum One-on-One Partnering™ to investigate your options allows you to tap strategic alternatives and drive your business forward. 2011 BIO Business Forum Company Type Breakdown (%) 45% 39% 40% 35% 30% 25% 18% 20% 15% 10% 11% 10% 5% 7% 6% 3% 5% 0% BIO Business Forum Volume History 25000 20000 15000 Attendees in the BIO Business Forum 10000 Companies Participated in BIO Business Forum 5000 One-On-One Partnering Meetings 0 2008 San 2009 Atlanta 2010 Chicago 2011 Diego Washington, D.C.
  • 9. BIO Exhibition and Product Zones 2011 BIO EXHIBITION STATISTICS Exhibitors 1,800 Product Focus Zones 5 Total Pavilions 64 Total Square Feet 180,000 BIO Exhibition The BIO Exhibition is larger than 4 US football fields and host more than 1,800 exhibitors. The event includes state, country and regional pavilions who in turn, host many companies from their regions. In addition, the BIO Exhibition organizes Product Focus Zones to help attendees and companies find each other. There are many special events helps with in the exhibit hall to provide services to attendees and booth traffic. BIO Exhibition Hosts More Than 55 Pavilions 2011 U.S. STATE PAVILIONS 2011 INTERNATIONAL PAVILIONS Arizona Missouri Argentina Israel California North Carolina Australia Italy Colorado Oklahoma Austria Japan Delaware Pennsylvania Belgium Korea Georgia Puerto Rico Brazil Netherlands Indiana South Dakota Canada New Zealand Kansas Tennessee CCPIT Pavilion Poland Kentucky Texas China Queensland Louisiana Utah Czech Republic Russia Maryland Virginia EBD Scandinavia Massachusetts West Virginia Europe Scotland Michigan Wisconsin France Singapore Minnesota Germany Spain Hong Kong Switzerland Hungary Taiwan India United Kingdom Ireland
  • 10. Product Focus Zones connect you with key audiences The BIO Exhibition is designed to help you make the connections you need all in one convenient place. By tapping into any of our Product Focus Zones, you’ll take away everything you need to make more informed business decisions in the years ahead. 2011 Product Focus Zones in BIO Exhibition:  BioProcess Zone  Contract Services Zone  Business Services Zone  Discovery Zone  Clinical Trials Zone Attendee Buying Interest Areas by BIO Exhibition Zones Business Industrial Services &Environme 10% ntal BioProcess 10% 22% Discovery 12% Clinical Trial 19% Bio IT Contract 15% Services 12% Exhibitors receive lead generation in the BIO Exhibition BIO Exhibition proves to generate new business with the global industry at your finger tips. It’s where participants create partnerships, showcase new innovations and products, network, and much more. Of the many important values in attending the BIO Exhibition, global networking was the single greatest in 2011. Biggest Value Exhibitors Received in 2011 40% 36% 35% 31% 30% 25% 19% 20% 15% 11% 10% 5% 1% 1% 0% Global Lead Partnering Branding Media Product Networking Generation Attention Launch
  • 11. Cutting Edge Program on Vital Topics Thought leaders contribute to BIO Education The BIO International Convention offers a variety of educational programming with over 125 educational sessions, 5 Super Sessions, and 2 Keynote Luncheons and various special and co-located events. Our program covers relevant topics— from healthcare, food and agriculture, industrial and environmental, to finance and business development. The program at the BIO International Convention provides an unparalleled opportunity for speakers to gain publicity and recognition as a biotech thought leader to a global audience of thousands. Learn how to become more involved with our program by emailing program@bio.org. Breakout sessions motivate to solve pressing challenges Session speakers and organizers motivate others to expand biotechnology globally and to solve the world’s most pressing challenges including disease, energy, and hunger through the different educational tracks offered at BIO Global. The 2011 event included 13 breakout session tracks with more than 125 breakout sessions. The breakout sessions were rated good, very good, or excellent by 88% of session attendees: Achieving Regulatory Approval and Compliance Finance Biofuels & Biobased Chemicals Food and Agriculture Biomarkers Global Innovations and Markets Biosecurity Health Policy and Reimbursement Biotech Patenting and Tech Transfer Innovations in Vaccines Business Development* International Case Studies Diagnostics and Personalized Medicine Manufacturing of Biologics and Drugs Drug Discovery and Development* Top 5 tracks by average # of attendees: 2010 Chicago 2011 Washington, DC 1. Innovations in Vaccines 1. Biotech Patenting and Tech Transfer 2. Business Development 2. Business Development 3. Achieving Regulatory Approval 3. Diagnostics and Personalized Medicine 4. Finance 4. Food and Agriculture 5. Biomarkers 5. Achieving Regulatory Approval and Compliance
  • 12. Worldwide Press Coverage BIO Convention remains a widely-publicized event Approximately 460 media registered for the 2011 event, which represents more than a 25% increase from 2010. This increase came from the 114 international media outlets; approximately a quarter of total media registration. The Convention made 1.5 billion media impressions in many top-tier outlets, including more than 50 U.S. newspapers, television and radio, and more than 50 trade publications. These include the Associated Press, BioCentury, BioWorld, Bloomberg, Bloomberg TV, Boston Globe, CNBC, Chicago Sun Times, Financial Times, Fortune, Huffington Post, NPR, Nature, San Francisco Business Times, Science, The Economist, Thomson Reuters, Voice of America, Wall Street Journal Online, Washington Times and Xconomy. Social Media Further Builds the Buzz BIO Staff and attendees embrace social media tools. Content and highlights from the event can be found on Twitter, LinkedIn, Facebook postings and more.  Convention content generates online viewers and readers o Between June 26 and July 2, the BIO blog, BIOtechNOW, posted 42 blog entries which resulted in 10,000 page views o More than 7,000 tweets were posted using the hashtag #bio2011 and the potential impressions for Convention-related tweets numbered more than 3 million o BIO hosted more than two dozen podcasts 10 official guest bloggers over the course of the 4-day Convention  BIO Attendees Engage Online o The BIO Convention Twitter account has more than 5,500 followers o The myBIO LinkedIn group has more than 17,000 group members and has very active discussions. o The myBIO personal event planning tools provide attendees to engage with commenting, messages and creating event plans. o More than 30 bloggers attend BIO and meet for a bloogers meet up. o More than 12 meet ups are organized on meetup.com and are held during BIO. Complimentary Press Services Allow Media to Report at BIO 460 Registered Media 40% 34% 35% 30% 25% 24% 25% 20% 15% 10% 8% 6% 5% 0% International Top Tier Print Broadcast Media Trade Online/Blog Outlets Publications Publications
  • 13. 2011 U.S. Daily Coverage Local coverage impressions totaled more than 49 million. Coverage focused primarily on investing in biotechnology, potential growth in the biotech industry for companies and states alike, local and regional news and announcements and major speakers at the event. Consumer print covering the Convention included: Baltimore Sun Belleville News Democrat Boston Globe Boston Herald Chicago Daily Herald Chicago Sun Times Chicago Tribune Denver Post Fredrick News Post Hartford Courant Indianapolis Star Kansas City Star Milwaukee Journal Sentinel Minneapolis Star Tribune Orlando Sentinel The Oklahoman San Francisco Business Times South Florida Sun Sentinel The State Journal-Register Washington Post Washington Times Wisconsin State Journal 2011 Television and Radio Coverage The 2011 BIO International Convention generated 44 million broadcast impressions. Broadcast coverage included interviews with speakers and industry thought leaders attending the event and highlights of the latest biotech innovations. Broadcast outlets covering the Convention included: Agritalk Radio Bloomberg TV CNBC Fox Business Network The Jim Bohannon Show Voice of America WUSA-TV (CBS) WJLA-TV (ABC) 2011 Trade Coverage Trade outlet coverage was focused on industry news, announcements and trends as well as the release of study results. Trade outlets covering the Convention included: Bio Business BioCentury, SciBX BioPharm International BioProcess International BioWorld Chain Drug Review Chemical Engineering News Drug Discovery & Development Fierce Biotech Food Chemical News Genetic Engineering News InVivo Life Science Leader Nature Biotechnology Nature blog Pharmaceutical Executive Pharmaceutical Manufacturing Pharmaceutical Technology Pink Sheet Science (AAAS) Scientific American Scrip World Pharmaceutical News The Burrill Report
  • 14. CONTACT US General and Registration Inquiries Sponsorship Opportunities +1.202.962.6655 +1.202.962.6656 reg2012@bio.org sponsor@bio.org Exhibiting Inquiries Onsite, Signage and Promotional Opportunities +1.202.312.9278 +1.202.312.9278 exhibit@bio.org exhibit@bio.org Advertising Opportunities Media Contacts +1.202.312.9278 Tracy Cooley, +1.202.312.9274 advertising@bio.org Abigail Hirsch, +1.202.962.923 Future Event Dates:  June 18-21, 2012, Monday - Thursday Boston Convention and Exhibition Center Boston, MA USA  April 22-25, 2013, Monday - Thursday McCormick Place Chicago, IL USA