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Possible Worldwide Touch
Ideas for leveraging touch screen technologies
in physical locations
2




Why Touch?
3




 Our mission is to help brands move
from the age of communication to the
        age of participation.
4




participate = to take part, be or become
       actively involved, or share.
5




Why get people to participate?
6




“Tell me and I'll forget;
show me and I may remember;
involve me and I'll understand.”

Ancient Chinese Proverb
Macy’s Beauty Spot
guidance
inspiration
young
17




How is it working?
18




Interaction



   Interaction
Approximately 40 people per day in
each store are using the application.
20




Time
Average time spent is 04:24
22




Attraction
50 people per day per store are
compelled to the touch but not use.
Questions?
ank You
Eric Mauriello
POSSIBLE WORLDWIDE
eric.mauriello@possibleworldwide.com
212.710.2416

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