1. Media
Institutions

2. IPC
(International Publishing Company)
Media
ipcmedia.com: “IPC Media is the UK’s leading consumer magazine and digital publisher”.
IPC is a Time Warner Company
IPC Media has three publishing divisions:
• IPC Connect- Women’s division, including: Women’s
weeklies such as Now and Chat. TV entertainment brands
such as What’s on TV and TVTimes.
• IPC Inspire- Men’s portfolio, including: leisure brands such
as Eventing, Golf Monthly and Rugby World. Lifestyle
brands such as Nuts, Mousebreaker and NME.
• IPC Southbank- Upmarket women’s division, including:
Luxury fashion brands such as Marie Clare and InStyle.
Lifestyle brands such as woman&home. Home interest
brands such as 25 Beautiful Homes and housetohomes.
As well as these publishing divisions is IPC Advertising and IPC
Marketforce.
IPC Advertising allows clients to buy advertising places across
all their brands.
IPC Marketforce is the link between publishers and retailers
and the main intentions is to drive the sales of the IPC
portfolio.
IPC Media has an audience of 26 million
UK adults - two thirds of UK women and
over 40% of UK men
IPC Media publishes a wide variety of
magazines from men’s lifestyle to home
interest, focusing primarily on
mainstream magazines. They have a vast
target audience and readership.
Music Magazines IPC Media publish
include NME and UNCUT.

3. Bauer Media
bauermedia.co.uk: “Europe’s largest privately owned publishing Group. The Group is a worldwide
media empire offering over 300 magazines in 15 countries, as well as online, TV and radio
stations.”
bauermedia.co.uk:“Our strategy is to connect audiences with excellent content through our broad
multi-touch point brand platforms, wherever and whenever and however they want.”
Bauer Media is a UK- based media group focused around two
divisions: Magazines and radio.
Bauer has been managed by four generations of the Bauer
family. Originally a small printing company, The Bauer
Publishing Group has now grown into worldwide publishing
and media company.
The magazine heritage began in 1953 with the launch of
Angling Times and the acquisition of Motor Cycle News in
1956.
The start of the radio division was in 1990 with the acquisition
of London dance station Kiss FM followed by the acquisition of
Liverpool's Radio City and later by TWC and the Metro Group.
Bauer publishes a wide range of
diverse magazines from Bird
Watching to Mother&Baby
Magazine meaning they have a wide
target audience.
As well as the music magazines Q
and KERRANG.

4. EMAP International Limited
East Midland Allied Press.
emap.com: “Our purpose is to connect professional communities and inspire them to know, to grow, progress
and win.”
EMAP is a British media company, specialising in the
production of business-to-business magazines, and
the organisation of business events and
conferences.
EMAP primarily publishes niche magazines a focuses
on specific genre types such as Health, Government
& Environment, Architecture and Construction &
Engineering.
Magazines they publish include Construction News,
Nursing Times.net and The Architectural Review.
EMAP published Smash Hits music magazine.