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                         TFIN
                         (THE FUTURE IS NOW)


About the right attitude for progressive media/tech companies


                                                     Mehrdad Piroozram
                                                       Serial Entrepreneur
                                                        twitter:@piroozram
                                               facebook:mehrdad.piroozram
                                                       mehrdad@iSteps.de

                                                         © Copyright 2007-2012 by iSteps
 
„People who have a vision should go see a doctor.“
                                        Helmut Schmidt




                                              © Copyright 2007-2012 by iSteps
The difficulty of being visionary


Honestly...

   # Who   envisioned the game changing power of the
                   	
  
   iPhone back in 2007?

   #   Who forecasted the massive success of Facebook
   and the meltdown of MySpace 5 years ago?

           Predictions may be impossible –
                      but conclusions are drawable
                                                     © Copyright 2007-2012 by iSteps
Look back but don‘t stare
Internet – 20 years ago...

   # Lines   installed

   # Bridges   built
                       	
  
   # People    enabled to connect

   # Physical   barriers remained relevant




                                             © Copyright 2007-2012 by iSteps
Status Quo
Internet – Right here, right now.

  #   Ruled by social networks

  #   Total user involvement
                    	
  
  #   Software to service

  #   Fragmentation of devices

  # Switch   from desktop to mobile

         Apps – the new browser

                                      © Copyright 2007-2012 by iSteps
„Knowing me, knowing you“
Social Airtime




                 	
  




                            © Copyright 2007-2012 by iSteps
„Knowing me, knowing you“
Getting more personal




                 	
  




                                    Source: YouTube

                            © Copyright 2007-2012 by iSteps
„We like to move it, move it!“
Mobile Switch




                	
  




                                 © Copyright 2007-2012 by iSteps
„Just can‘t get enough.“
Airtime Fragmentation




                 	
  




                           © Copyright 2007-2012 by iSteps
„Just can‘t get enough.“
Seamless flow of content




                 	
  




                                  Source: YouTube

                           © Copyright 2007-2012 by iSteps
  „Learning to fly“
                   Tom Petty




                               © Copyright 2007-2012 by iSteps
Meaning for products
Pace makes the race

  #   Faster rollouts

  #   Faster rises of good ideas
                     	
  
  #   Faster fall of bullshit

  #   Geography doesn’t matter

  #   Scalability becomes crucial




                                    © Copyright 2007-2012 by iSteps
Meaning for companies
       Everything goes „Hyper“

         #   War of talents

         #   Financial requirements
                          	
  
         #   Gap between achievers & lame ducks

         #   Speed of growth (Dropbox, Facebook, Twitter...)

         # Evolution   of new Tech-Giants
	
  
	
  

                                                           © Copyright 2007-2012 by iSteps
Meaning for macro economics
Faith pays off

   #   Massive effect on states economy
       ($714 million in federal income tax from Facebook*)
   # Achievers   attract investors
                     	
  
   #   Development of „winning regions“



          Social/Mobile is the new steel


                                                         *Source: L.A.Times

                                                     © Copyright 2007-2012 by iSteps
Conclusion


 Move faster
   with 	
  better people
       at the right place.


                         © Copyright 2007-2012 by iSteps
Thanks! :)
	
     slidesha.re/piroozram




                 © Copyright 2007-2012 by iSteps

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CnB

  • 1.   TFIN (THE FUTURE IS NOW) About the right attitude for progressive media/tech companies Mehrdad Piroozram Serial Entrepreneur twitter:@piroozram facebook:mehrdad.piroozram mehrdad@iSteps.de © Copyright 2007-2012 by iSteps
  • 2.   „People who have a vision should go see a doctor.“ Helmut Schmidt © Copyright 2007-2012 by iSteps
  • 3. The difficulty of being visionary Honestly... # Who envisioned the game changing power of the   iPhone back in 2007? # Who forecasted the massive success of Facebook and the meltdown of MySpace 5 years ago? Predictions may be impossible – but conclusions are drawable © Copyright 2007-2012 by iSteps
  • 4. Look back but don‘t stare Internet – 20 years ago... # Lines installed # Bridges built   # People enabled to connect # Physical barriers remained relevant © Copyright 2007-2012 by iSteps
  • 5. Status Quo Internet – Right here, right now. # Ruled by social networks # Total user involvement   # Software to service # Fragmentation of devices # Switch from desktop to mobile Apps – the new browser © Copyright 2007-2012 by iSteps
  • 6. „Knowing me, knowing you“ Social Airtime   © Copyright 2007-2012 by iSteps
  • 7. „Knowing me, knowing you“ Getting more personal   Source: YouTube © Copyright 2007-2012 by iSteps
  • 8. „We like to move it, move it!“ Mobile Switch   © Copyright 2007-2012 by iSteps
  • 9. „Just can‘t get enough.“ Airtime Fragmentation   © Copyright 2007-2012 by iSteps
  • 10. „Just can‘t get enough.“ Seamless flow of content   Source: YouTube © Copyright 2007-2012 by iSteps
  • 11.   „Learning to fly“ Tom Petty © Copyright 2007-2012 by iSteps
  • 12. Meaning for products Pace makes the race # Faster rollouts # Faster rises of good ideas   # Faster fall of bullshit # Geography doesn’t matter # Scalability becomes crucial © Copyright 2007-2012 by iSteps
  • 13. Meaning for companies Everything goes „Hyper“ # War of talents # Financial requirements   # Gap between achievers & lame ducks # Speed of growth (Dropbox, Facebook, Twitter...) # Evolution of new Tech-Giants     © Copyright 2007-2012 by iSteps
  • 14. Meaning for macro economics Faith pays off # Massive effect on states economy ($714 million in federal income tax from Facebook*) # Achievers attract investors   # Development of „winning regions“ Social/Mobile is the new steel *Source: L.A.Times © Copyright 2007-2012 by iSteps
  • 15. Conclusion Move faster with  better people at the right place. © Copyright 2007-2012 by iSteps
  • 16. Thanks! :)   slidesha.re/piroozram © Copyright 2007-2012 by iSteps