2. Affiliate
Marketing
FOR YOUR BUSINESS
Would your business benefit from a huge sales
force of people that are putting your products in
front of new clients and prospects every day of
the week?
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3. OUR APPROACH TO
AFFILIATE MARKETING !
RESEARCH
STRATEGY
CREATE
PROMOTE
Brand Analysis
Business Objectives
Target Audience
Marketing Strategy
Content Strategy
Affiliate Links
Banner Ads
Email Footers
Mobile Ads
Social Media
E-mail Marketing
Mobile Apps
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4. WHY AFFILIATE MARKETING ?
The Internet provides endless opportunities for people to
succeed. For small businesses looking to compete on the
Internet, affiliate marketing represents an efficient and
effective method for boosting traffic and increasing revenue.
However, like any business venture, it takes planning,
dedication, and the proper tools to make affiliate marketing
work. By understanding your brand, establishing realistic
goals, putting in place an efficient management system that’s
customizable and can grow along with your needs and
cultivating relationships while analyzing and adjusting to
perfect your campaigns, you can unlock the full potential of
your business and achieve desired results.
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5. WHAT BENEFITS CAN
I EXPECT?
#1 Benefit is you can increase sales by only paying for
results!
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6. Who are the players
in Affiliate Marketing?
The User
Is the customer.
They make online
purchases and sign
up for your
services.
The Advertiser The Affiliate Affiliate Network
That’s you! You are
looking for users to
purchase your
products or
services
Is the publisher.
They have relevant
websites or traffic
sources for your
target audience.
They will receive a
cut for generating a
conversion
Thats Us! We are
the middle man.
Think of us as an ad
agency for internet
marketing
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7. Company X – Online E Commerce Store
For this example we will use a $20 product
Company X is looking for ways to increase sales without spending a lot of money upfront
Company X joins MMS and creates a new campaign to sell $20 product
MMS sets up banner ads and tracking information
Company X and MMS actively recruit website owners/blog owners to advertise banner ad on site
Website/Blog applies to Advertise Banner Ad on their site – they go to MMS to sign up
Company X looks at website/blog application and decided whether or not they want their banners
that particular blog
Once approved, website/blog places Company X Ad on their site
Website/Blog reader clicks on Company X to find out more
Customer is directed to Company X to purchase item
Affiliate Software triggers a tracking code when purchase is made
Company X AND Website/Blog Advertiser can view reports in real time to monitor sales etc..
Company X will then pay website/blog owner 10% and affiliate company
5% of total sales
8. We manage all aspects of your affiliate program through our affiliate tracking
software and provide details along with the URL for the offer. Affiliate programs
will produce a tracking URL which contains several pieces of information,
including an identification number for the affiliate, the offer and the URL of the
.your offer.
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9. A conversion pixel is generated by our tracking software and then
placed on the confirmation page of their website. Placing the pixel
on the confirmation page enables affiliates to receive credit for the
sales they generate. The affiliate then publishes and places the
link on their website for potential customers to click on.
When a user clicks on a link, the affiliate program’s tracking
software records the click, the tracking URL tells them which
affiliate sent the user to the advertiser’s offer. The program tracks
sales using browser cookies containing those same identification
numbers, tracking which affiliate referred the user. The affiliate
program pays the affiliate for each lead or sale generated on their
behalf.
10. Company X decides to promote one of their best selling products in
their affiliate program. The product sells for $22.00 and Company X
agrees to pay their affliates 10% per each sale. In addition, Marine
Marketing Solutions takes 5% per sale. Marine Marketing Solutions
would then set up your offer in the affiliate tracking software where
your clicks and conversions (sales) are tracked. Your affiliates then
log-in to their account and get their unique tracking link to place on
their sites. When a user clicks on the link, it directs them to the
Company X website to make the purchase. Once the purchase has
been made, the software will track the sale as a conversion, giving
the specific affiliate credit for the sale. The customer at this point
pays Company X $22 and Company X needs to pay the affiliate
$2.20 for the sale and Marine Marketing Solution $1.10. **Please
.
note Marine Marketing Solutions takes care of paying your affiliates.
You will receive a monthly invoice of amount owed to affiliates.
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12. 379.653
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"LIKE" ON FACEBOOK & FANS ENGAGEMENT !
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Fan Likes content on Brand Facebook Page or
Website. on Fan’s News Feed.
Like posts
3
Fan’s Friends See Like in News Feed.
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13. Brought to you by :
MMS
*
www.marinemarketing solution.com
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