The document discusses nominees for various categories in the Global Mobile Awards 2010, including best mobile music service, best mobile TV or video service, best mobile advertising or marketing, best mobile location based advertising campaign, best mobile internet service, best mobile money service, and best use of mobile for social and economic development. Each category lists several nominees and provides a brief summary of each nominee's mobile application or service.

1. Nominees for the Global Mobile Awards 2010

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3. ‘ Best Mobile Music Service ’ Nominees

5. ‘ Best Mobile Music Service’ Nominee Company: Aircel Limited Application: Aircel Unlimited DialerTunes Summary: Dialer Tune Card gives users the freedom to change songs, without having to worry about additional charges for song change. After recharging with this card, users can change unlimited songs until your validity expires.

7. ‘ Best Mobile Music Service’ Nominee Company: Odyssey Entertainment Ltd. Application: Deezer Summary: Deezer is a free and unlimited track platform without any copyright problems.

10. ‘ Best Mobile TV or Video Service’ Nominees

15. ‘ Best Mobile TV or Video Service’ Nominee Company: MobiTV Inc. Application: MobiTV Summary: The application enables users to watch more than 35 channels including NBC, Fox News, ESPN & TLC via mobile phone with $10 monthly subsciption.

17. ‘ Best Mobile Advertising or Marketing’ Nominees

24. ‘ Best Mobile Location Based Advertising Campaign’ Nominees

27. ‘ Best Mobile Internet Service’ Nominees

30. ‘ Best Mobile Internet Service’ Nominee Company: Vodafone Applicaion: Vodafone Mobile Broadband Always Best Connected Summary: Connection signals are listed according to Vodafone’s Always Best Connected service (ABC) so that the subcriber can connect with the best signal available. The sequence changes when the user changes his/her location and the device is always connected to the best signal.

35. ‘ Best Mobile Money Service’ Nominees

40. ‘ Best Mobile Money Service’ Nominee Company: Fundamo Application: MCB Mobile Payments Made Easy Summary: A payment system in which users can install airtime, pay mobile phone and other (electricity, water, credit card etc.) bills, transfer money to any other MCB mobile account, or make donation.

41. ‘ Best Use of Mobile for Social & Economic Development’ Nominees

42. ‘ Best Use of Mobile for Social & Economic Development’ Nominee Company: Comviva Technologies Limited Application: Virtual SIM Summary: “By using Virtual SIM – without owning a handset or a SIM the underserved segments become a part of the global mobile community, instantly. Virtual SIM has the potential to connect the 2.7 billion unconnected people globally who are covered by a mobile network, but unable to afford a mobile handset or SIM. The solution capitalizes on current community-based communication services consumption models prevalent among low-ARPU customers to achieve universal service goals by enabling a person to share a handset (perhaps of a family member or a neighbour) a significant cost is avoided.” Mayank Sharma, VP, Mobile Lifestyle Solutionsi, Comviva Technologies

49. ‘ Best ‘Mobile Money for the Unbanked’ Service’ Nominees

52. ‘ Best ‘Mobile Money for the Unbanked’ Service’ Nominee Company: BEAM Suvidha Starnet (P) Limited Application: BEAM – Simple Money Service Summary: Beam is a new age payment service especially made to add ease and convenience to users’ life. The Beam Prepaid Card enables a subscriber to make hassle-free transactions in a unique manner. It lets users shop without cash, pay utility bills, recharge mobile/top-up. Users can also get micro-credit and remit repayments to MFIs/banks as well as donations anywhere, anytime, with just an SMS from your mobile phone.

55. ‘ Best ‘Mobile Money for the Unbanked’ Service’ Nominee Company: Smart Communications Application: Islands Activation Program (IAP) Summary: Island Activation Program is designed for institutions located in remote areas where there is none if not very limited access to financial services. The solution includes provisioning Smart Money services and mobile-based applications for members of the institutions.

56. Other Nominees Company: Alcatel Lucent & 1020 Placecast Application: SonicSignals ‘ Best Mobile Location Based Advertising Campaign’ Company: T-Mobile Slovensko Application: MESSAGES

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