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Table of Contents free eBook series

Social Media: How to Create an
How to Get Started Event on Facebook
Introduction by Ram Dutt

How to Get Opening Your
Started on Facebook First Flickr Group!
by Courtney Dirks by Francis Raymond

How to Get How to Find and Source
Started on Twitter an Image with Creative
by Francis Raymond Commons and Flickr
by Jason Dirks

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Introduction / by Ram Dutt
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Social media is a process...it's just • Start Slow: Start slow and get
like building any great relationship, used to one medium at a time.
it takes time and effort. Success is • Inform with Good Content: Use
built with dedication and passion social media to be useful to others.
and although we may see overnight • Make it Short and Sweet: Summarize
success, a long term approach is and get to the point quickly.
usually more effective. Several • Promote Others: Find ways to
mediums such as Facebook, Twitter share and talk about others that
and Flickr have emerged over the provide value.
past few years to help us in building • Listen and Respond: Keep the
not only professional relationships, channels of communication always
Photo credit: Matt Hamm but personal relationships as well. humming.
Whether you want to be more • Ensure Consistency and Honesty:
Social media is a great medium to efficient in your creative business, Consistency builds networks and
help creatives nurture relationships develop new relationships with fellow honesty will always win in the long
and become more efficient in their artists, or just share more regularly run.
businesses. It can be used for both with your family and friends, let us
personal and professional growth as show you a SIMPLE way to build We sincerely hope this information
well as a wonderful tool to benefit your social media presence for long will help take some of the edge off
the community. term success. the social media confusion.

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How To Get subscribe to this
Started on Facebook free eBook series

Byte-Syze Learning / by Courtney Dirks
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organizations where you may have a Related Articles
shared interest.
– Get with the Facebook Program!

Facebook can be used personally – 7 Smart Ways to Juggle Social Media
and professionally. For the creative – 10 Ways to Maximize the Facebook
individual who operates on a small Fan Page
budget and a limited amount of – Find Your Flock on Facebook: 10 Tips
time, you can use Facebook to From a Community Manager
communicate to everyone in your
friends list as well as the groups you
are connected with. For example,
Photo credit: escapedtowisconsin Facebook can be used as a great
marketing tool to broadcast an
Description: upcoming event to everyone you
Facebook is a great social know and it costs you nothing. So,
networking medium. It allows your let’s get started with registering and
friends to be tuned into what’s creating your account on Facebook.
going on in your life and vice versa.
It also allows you to make new
friends and connect with groups and


eBooks Byte-Syze Learning 4


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Step 1:

Go to Facebook.com
The first step is to go to the Facebook’s website
and create your account. Fill in the information
required to create your account and then click
on the button “Sign Up”.



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Step 2:

Find Your Friends
The next screen will prompt you to
automatically find friends from your email
database. At this time we recommend to skip
this step and we will cover it later in Step 10.
Click on “skip this step” for now. If you decide
you want to find your friends now, just follow
the instructions on the screen.



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Step 3:

Your Profile
The next screen will prompt you to fill in your
profile information. Skip this step for now and
we’ll come back to it in Steps 5 and 6 where
you will be able to fill in the information. Click
on “skip”.



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Step 4:

Upload Your Picture
The next step is to upload your profile picture,
basically a nice picture to represent you on the
site. Either you can upload a photo of yourself
or your product if you like. You can do this by
clicking on “Upload a Photo” or you can use the
webcam on your computer to instantly take a
photo of you. Whatever your choice, you can
make your selection or as before you can skip
this step for now and come back to it later.



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Step 5:

Basic Information
This will lead to your main page “Account Page”.
There are four sections to this page. You can
fill in as much information as you would like
and you can choose some information to be
confidential as well. You can make this choice
under each of the four sections. The first
section is “Basic Information”.



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Step 6:

Detailed Information
Once you complete the basic information, click
on “Save Changes”. Then click on the arrow next
to “Personal Information” which will give you
more fields to fill in. Once you are done with
this, click on “Save Changes”. Proceed with the
other sections labeled “Contact Information”
and “Education and Work”. By giving as much
information as possible, Facebook will connect
you to family, old pals, and colleagues.



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Step 7:

Your Account Settings
Now, you’re done with giving your information.
The next step I would highly recommend is
to set up your account settings to manage
who can view your information and some safe
practices. To do this, click on “Settings” on
the top right side of the screen and choose
“Account Settings”. Verify the information
on each section titled “Name”, “Username”,
“Email”, “Password”, “Linked Accounts”, “Security
Question”, and “Privacy”. Make sure all the
information is correct and edit any information
that will help you with navigating in and out of
the account.



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Step 8:

Notifications from Facebook
Now, click on the “Notification” tab and make
sure that Facebook will communicate with you
the way you prefer. Just check the boxes for
your preference.



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Step 9:

Your Privacy
The next important step is to decide on your
Privacy Settings that will allow Facebook to
show you in various searches. For this step, click
on “Settings” on the top right side of the page
and select “Privacy Settings”. This will open a
page with four sections. Click on each section
and choose how you want to be found or seen
on Facebook searches.



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Step 10:

Now, Find Your Friends
The next step is to find friends that you can
invite to create your group of friends. To do this,
click on “Friends”. There are three ways you can
search for friends. The first one is the automated
way by asking Facebook to go through your
email list on outlook or you can upload a
contact list. To do this, click on “Upload Contact
File”. The other way is the let Facebook find
all the people you email from an account such
as “Yahoo” or “Gmail”. To do this, fill out your
email address and password and click on “Find
Friends”. The last one is to find friends one at a
time by entering individual email addresses. To
do this enter the email address in the field and
click on the search icons.


How to Get subscribe to this
Started on Twitter free eBook series

Byte-Syze Learning / by Francis Raymond
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are valid concerns, but let's stop for an amazing venue to meet new
worrying and get you started. prospective customers or exchange/
follow-up with existing ones! We
Description: won't cover everything Twitter-related,
Twitter is a micro-blogging platform. though. Let's start with the basics:
It asks users to share thoughts, 140 registration.
characters at a time. Everybody can
find and read your tweets (that's what Related Articles
a message is called on Twitter) and
– Twitter what!
you can do the same. It's not unlike
sending a SMS to a friend, though – Community Building series – 5 Twitter
Photo credit: ~ilse with Twitter everybody can receive Search Engines
that message. It's like texting on a – 5 Social Media Mistakes You’re Probably
Everyone I know (myself included) has global scale! Making
had twit-fright at one point or another. – Get your Creative Business Started by
You're not alone if you're wondering, Twitter is great to meet and connect Focusing on 3 Areas
"What the heck is this Twit-thing?" with other individuals or businesses.
"Am I gonna sound dumb?" or "Who There are a number of ways to find
cares what I am doing now? I was just like-minded people, and if you sell
making tea. Hello, adrenaline!" These your craft or art online, Twitter makes




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Step 1:

Go to Twitter.com
First things first, to get started on Twitter you
need an account. Go to twitter.com to get the
process started.



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Step 2:

Sign Up Now
Click on the "Sign Up Now" button to open up
your account.



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Step 3:

Enter your Credentials
Now fill in the blanks. As you can see, Twitter
asks for a minimum of information about you.
This speeds up the registration process. Once
you're done, press "Create my Account."



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Step 4:

Find your Friends
Twitter now lets you find friends that are
already on the network, by using your email
address book! Whether you're with Gmail,
Yahoo! or AOL, it can find who's already on
Twitter so that you can connect with them right
away.



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Step 5:

Follow New People
Next Twitter asks if you'd like to follow popular
Twitterers (yes, there's a name for people who
Tweet, too!) If someone from that list inspires
you, add them to your follow list right away.
You can also add them later. Not inspired? Click
"Skip this Step" underneath the "Finish" button.



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Step 6:

Twitter's Interface
Here we are, you now have a Twitter profile!
You will get used to this interface, since this is
where most of Twitter's activity takes place.
Next steps will explain it in more detail.



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Step 7:

Following, Followers
On Twitter, you can follow people and be
followed. You will have direct access to Tweets
from the people you follow, and your followers
will have direct access to your Tweets. Clicking
on "Following" or "Followers" will bring up a list
of profiles.



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Step 8:

Direct Messages and Replies
You can send simple tweets, reply to a tweet (@
username) or send someone a direct message
(DM username). The main difference between
a reply and a direct message is its privacy - a
direct message can only be seen by the person
it is addressed to.



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Step 9:

Tweet!
Twitter asks "What are you doing now?", but
you can talk about anything you want. The
best advice we can give you is to engage with
people, and have discussions with them. Spend
some time researching cool twitterers and then
start replying to their tweets. This is how you
will get the most value out of Twitter!


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If you enjoy this eBook, please You Can:
consider sending it to your – Download This eBook
friends and network! – Share This eBook by Email
– Post or Embed This eBook on Your Blog
with Slideshare
– Post to Twitter

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How to Create an subscribe to this
Event on Facebook free eBook series

Byte-Syze Learning / by Ram Dutt
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give them an opportunity to listen print multiple flyers or invitations.
when they have time.
Related Articles
Description – 6 Basic Principles for Organizing an
We will walk you through the steps Art and Craft Event
for creating an event on Facebook
and the various activities to invite – Creative Ways to Increase Your Fan
your friends and utilize their network Base
of friends to spread the word. – Community Building Series – Your
Facebook Community
It doesn’t cost anything, it’s very – Working your network: 5 Ways
Photo credit: Benstein effective and it’s easy to use! Budget Networking Can Boost Business
is important and today we have
Facebook provides a great platform access to several online mediums
to leverage your network and that effectively communicate
communicate with them on their our messages to a wide reaching
schedule and at no cost to you. audience at a minimal cost. And
Instead of interrupting your friends don’t forget, there is a great
to let them know what’s happening environmental benefit to using these
in your life, this format allows you to online mediums by not having to




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Step 1:

Go to facebook.com
Log into your account. If you do not have an
account, we have a Byte-Syze Learning on How
To Get Started on Facebook.



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Step 2:

Navigating to the Events Calendar
Click on Settings on the top right corner of the
page and choose “Application Settings”.



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Step 3:

Where are Your Events
Along with several other things that you can
do such as join “Groups”, upload “Photos” and
“Video”, there is a place where you can create
an event and see a list of events that you’ve
been invited to. Click on the “Event” icon.



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Step 4:

Creating a New Event
Click on the “Create an Event” button to get
started creating the new event you are planning.



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Step 5:

Scheduling the Event
On this page, you will fill out the “Title”,
“Location” and “Date & Time” of the event.
You can also choose who can view this event.
There are three choices: Open, Close or Secret.
Anyone can see an “Open” event and join. A
“Closed” event can be seen by everyone but
only invitees can join. A “Secret” event does not
show up on searches and if you stumble upon
one you can view information only if you get
invited. Click on “Create Event”.



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Step 6:

Add Details of Your Event
On this page you can add an image to represent
your event. This could be pictures of products, a
flyer, etc. You can choose the type of the event
and the event theme. If this is an open event
then the event will be found in appropriate
searches. Add a description of the event and
think about what will attract attendees.



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Step 7:

More Details of Your Event
Select the options on how you would like the
event to be seen to someone coming to the
event page. Click “Save and Continue” after you
make your selection.



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Step 8:

Confirmation
Click on “Skip” so that you can select your
friends to invite to the Event.



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Step 9:

Invitee List
There are two ways you can invite people to
your event. First, add them from your friends
list. Go through the many pages of the friends
list and keep adding them by clicking on each
individual friend you would like to invite.



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Step 10:

Personal Touch
The second way to add others is by listing
their email addresses in the box titled “Invite
People via Email”. Below this box you can add
a personal note to all the guests you want
to invite. Once you are done click on “Send
Invitation” and magically the invitations are sent.



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Step 11:

Your Event
This is your event page. You can add “Photos”
to show more images which could be products
of all the artists and crafters who will be
showcasing at the event or any other photo
you would like to share. Similarly you can add
“Video” content or list any links as a reference.
You can also manage the event by inviting
others, sending messages to invitees, and much
more on the right hand pane of the screen.



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Step 12:

Making changes to your Event
Congratulations! You have created the event
and sent your invitations. If you need to make
any changes, it can easily be done by clicking
on “Settings” and choose “Application Settings”.
Then click on the “Events” button as described
in steps 2 & 3 above. Here you can make
changes, edit information, send messages and
just about anything else you want to do as the
event coordinator.


Opening Your subscribe to this
First Flickr Group! free eBook series

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social network, it is time to have effort into it, it will do great things
a closer look at starting your own for you.
Flickr Group. Without further ado,
let's start the next installment of the Related Articles
Byte-Syze Learning tutorial series!
– How to Get Started on Flickr:
Registering!
Description
A Flickr group is a fantastic tool to – Flickr Groups – Crafting, Blogging and
meet likeminded folks and promote Promoting
your art and craft. Setting up your – Community Building Strategy Series:
own group is also dead easy! Connecting Inside Flickr
Photo credit: ~BostonBill~ – The Benefits of Hooking Up With An
Well, opening and managing your Online Craft Community Part 1
I have some more Flickr love to own Flickr Group can give your
– The Benefits of Hooking Up With An
spread around today. Remember business some much needed
Online Craft Community Part 2
the last Byte-Syze Learning on visibility. Of course, you will
how to register on Flickr and the need to get in touch with fellow
Flickr Groups overview? Well, now Flickr members and get them to
that you are acquainted with the participate in your group for it to
basics of sharing photos on this work, but if you put some time and




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Step 1:

Your Interface
Start by logging into your Flickr account. If you
don't have one yet, check out this tutorial to get
you started on Flickr. Once you're in, look for
the "Groups" item in the top menu.



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Step 2:

Create a New Group
From that same menu, select the last item:
"Create a New Group."



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Step 3:

Public VS. Private
The next page will prompt you to choose
whether your new group will be a public, a
semi-public or a private one. If you intend to
share your photos with a select few, choose
"private group". If you're opening a group to
help boost your business, go for a public one.
Semi-public groups are visible to anyone, but
photo contributions are by invitation only.



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Step 4:

Naming your Group
Great, now it is time to name and describe your
group! Try finding a catchy name for it or simply
use the name of your shop or website. Make
sure though that people will feel compelled to
participate in your group, so if its name is all
about you, try to open it up a little by also using
some keywords related to your business such as
craft, art, knitting, etc.



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Step 5:

Your Group's Features
The next screen will ask you to choose the type
of features you want for your group. You can
enable "Group discussion" and "Group photo
pool." You probably want to enable both of
these features, especially the photo pool!



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Step 6:

The Craft Police
It is now time to attribute titles to your group
members. There are 3 types of members:
Admins, Moderators and Members. The admin
is you and/or anyone you will name as an
admin. These guys have access to all your
group's settings, so make sure your admins are
trustworthy. Moderators are named by admins
and will moderate discussions and the photo
pool. Members are users who participate within
the group.



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Step 7:

Your Setting Page
This is your setting page. I won't cover all of it
today, but we will have a look at adding an icon
for your group and changing your group's URL.



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Step 8:

Adding a Flickr Group Icon
To add an icon to your group, press on "Your
Group Icon" to get started.



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Step 9:

Uploading the Icon
Almost done! Flickr handles images in a square
format, ideally 48px by 48px. You can actually
upload any image format, though Flickr will
automatically resize it (and not always for the
best). For your own sake, crop the icon in your
favorite image editor first (Gimp and Photoshop
come to mind), so you stay in control of how it
is rendered! Once you're done, press "Upload"
to set your group's icon.



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Step 10:

Setting your Group's URL
By default, a URL will be assigned to your
group. In order to make it easier for people to
find your group in search engines, it would be a
good idea to give it a specific, descriptive URL.
Press on "Flickr Web Address" from the setting
menu to change it.



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Step 11:

Choosing your Alias
Here you can set your own alias. Your group's
name or descriptive keywords for your groups
would be ideal. Remember that once your URL
has been set you can't change it, so choose
wisely!



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Step 12:

Your Group!
Ta-da! You are now the admin of a new Flickr
group! Now start inviting members to share
in it and spend some time curating your new
community!


How to Find and Source an Image subscribe to this
with Creative Commons and Flickr free eBook series

Byte-Syze Learning / by Jason Dirks
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Description awareness and visibility which can
Creative Commons is a nonprofit lead to future business. So, let's get
organization that allows people to started on finding and sourcing a
license or grant permission for their Creative Commons image through
work (like images, video and blogs) Flickr.
for others to use. In this Byte-Syze
Learning, you will learn step by step Related Articles
how to find and source a Creative
– Create Your Blog: The Nuts and Bolts
Commons licensed image through
of a Good Blog Post
Flickr.
– Creative Commons: The What, Why
Utilizing images through Creative and How
Photo credit: c.fuentes2007
Commons is free and allows you
Have you ever wanted to improve your to improve the look and feel of
blog posts or publications with great your blog or another publication
images and didn't know how to do if you don't have the photography
it? Today, we want to share with you resources that may be required.
a Byte-Syze Learning on how to find And, for those that share their work
and source Creative Commons images through Creative Commons, it opens
on Flickr to do just that. up a place to have their work gain




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Step 1:

Sign into Flickr
Go to Flickr and sign into your account. If you
don't have an account, sign up for an account to
get a username and password.



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Step 2:

Search
Click on the drop-down list for Search and
select "Everyone's Uploads".



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Step 3:

Advanced Search
Click on the Advanced Search button to begin
your search for Creative Commons images.



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Step 4:

Enter Keyword(s) and Select Creative
Commons
Enter the keyword(s) for your search. In this
case, I've chosen to search for an image with
a "sunset". At the bottom of this window,
check the box that is titled "Only search within
Creative Commons-licensed content" and then
I've also checked the box "Find content to
modify, adapt or build upon" so if we want, we
can ensure it's going to be ok to modify the
original image.



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Step 5:

Find an Image
Find an image from the selection available and
click on that image.



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Step 6:

Confirm Creative Commons Licensing
Once you select your preferred image, scroll
down on the right and view the section for
Additional Information. Click on the link "Some
rights reserved" to see the licensing for the
image.



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Step 7:

Creative Commons Licensing
This will show you the licensing of the image
and what you are free to do. As you can see,
we can share the image on our blog as well as
remix or adapt the image as we have done by
adding the Byte-Syze Learning logo above.



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Step 8:

Select the Image Size
Once you have selected your image, select the
"All Sizes" button above the image in order to
select the size you want to download.



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Step 9:

Download the Image
Click the "Download the Original size" link
to download your image. It is always best to
download the image onto your desktop in order
to use the image from your own files rather than
link to it as the owner may move or replace the
original image and if that happens, your blog or
publication may be impacted.



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Step 10:

Save the Image
Select "Save File" and then click the "OK"
button to download the image.



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Step 11:

Add a Comment on Flickr
After you use the image, make sure you add a
comment where you found the image so the
owner can see that you have used their work.


Download This eBook! >

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If you enjoy this eBook, please You Can:
consider sending it to your – Download This eBook
friends and network! – Share This eBook by Email
– Post or Embed This eBook on Your Blog
with Slideshare
– Post to Twitter

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Contributors wildlife and nature, travel, sports and pursue a career in interaction design
Ram Dutt, an engineer by profession adventure. and enjoy all the great art and culture
who comes from a family of this city has to offer.
musicians and artists. He sees his Courtney Dirks, a recent escapee
own passion for music and art in his of the corporate world with a Stay Tuned…
nine year old son, who has already background in commercial real As part of the Meylah Byte-Syze
inspired many with his art and estate, communications, and sales. Learning eBook Series, we will be
has led Ram to foster creativity in She began alleviating her stress at releasing our next eBook in the series
many others. Ram and his family work through creating handmade on Branding this Summer 2010.
live in Seattle, which is full of life, jewelry. After bouncing around the We will share topics like designing
energy and an enthusiastic creative west coast for years, she settled your logo, creating your business
community. in Seattle and has found great cards and product tags, and all
joy traveling, playing sports and the important things that go into
Jason Dirks, a business interacting with the local creative building your brand so stay tuned!
management consultant by day and community.
a passionate outdoor photographer
by night (or any other hour he can Francis Raymond, a jack-of-all-trades
get outside and take pictures)! He with a background in fine arts and an
and his wife live in beautiful Seattle, acute sense for user-centered design.
which provides the ideal landscape Curious and well traveled, he has
for his photographic interests: settled for now in Montreal, Canada to

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About Meylah
Meylah is devoted to building an online
creative community for individuals to
learn, share and support each other’s
business growth online. We know how
difficult and time consuming being
an entrepreneur can be, but with the
proper skills at hand and togetherness
(the theme of our logo), we believe
anyone can succeed!

Our Values
• Be Committed to Helping Each • Together We Create a Great
Other Experience
• Live and Breathe Creativity • Foster Dynamic Learning
• Smile and Have Fun • Be Humble and Honest
• Show Passion in All That You Do • Do More with Less
• Give Before You Take • Embrace Change

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License Warning and Disclaimer
This work is licensed under the Every effort has been made to
Creative Commons Attribution Non- make this book as complete and as
commercial No Derivative Works accurate as possible, but no warranty
3.0 United States License. To view of fitness is implied. The information
a copy of this license, visit http:// provided is on an “as is” basis. The
creativecommons.org/licenses/ authors shall have neither liability nor
byncnd/3.0/us/ or send a letter responsibility to any person or entity
to Creative Commons, 171 Second with respect to loss or damages
Street, Suite 300, San Francisco, arising from the information
California, 94105, USA contained in this eBook.

Trademarks
All terms mentioned in this book
that are known to be trademarks
or service marks have been
appropriately capitalized. Use of
a term in this book should not be
regarded as affecting the validity of
any trademark or service mark.

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