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Michelle Ferguson, Senior Vice President, McGraw Hill
Financial, and
Sanjay Tripathy, Principal, Booz and Company,

© 2013 IAOP® All Rights Reserved
Agenda
McGraw Hill Financial - A New Company with 125 Year Heritage
Speaker Introductions
Scope of Global Business Services
Outsourcing Approach
Challenges and Lessons Learnt
Trends in End to End (E2E) BPO
Q&A

© 2013 IAOP® All Rights Reserved










A new company, with a 125‐year‐old heritage, focused on
providing essential intelligence
Our vision is to be the foremost provider of ratings,
benchmarks, and analytics in the global capital and
commodity markets
Strong balance sheet enables financial flexibility
Will continue to invest in businesses while returning cash to
shareholders
Solid track record of top‐ and bottom‐line growth
2013 guidance indicates solid growth:
 High single‐digit, top‐line growth
 Adjusted diluted EPS guidance of $3.15 ‐ $3.25

© 2013 IAOP® All Rights Reserved






© 2013 IAOP® All Rights Reserved

Senior Vice President, Global
Business Services
• Finance
• Human Resources
• ERP System
• Global Real Estate
BBA – University of Notre Dame
• Advisory Council for DeBartolo
Performing Arts Council
• Member of Alumni Board
MBA – Columbia Business School


Senior Principal, Americas Leader for Outsourcing and Shared
Services Advisory, focused across industries for • Strategy, Operating Model, Organization Design, Business and
Cost Transformation, People and Change
• Fit for Growth (FFGTM) platform
• Finance and Accounting
• Procurement
• Human Resources
• Customer Relationship Management
• Real Estate and Facilities Management
• KPO, Analytics, R&D and Engineering Services
• Platform and SaaS Services
• Other G&A Functions
• Governance, Transition, Re-negotiations
• Global supplier relations


© 2013 IAOP® All Rights Reserved

Over 18 years of global industry and consulting experience
McGraw Hill E2E Finance Outsourcing

•

Process “towers” with cross functional support
–
–
–
–
–
–
–

•

Global Finance and Accounting – Order to Cash, Procure to Pay, Record to Report
ERP Implementation
Global Payroll
Global Employee Care / Special Programs
Global Sourcing and Disbursements
Special project support (e.g., People Fluent, Physical Separation)
Cross tower support (financial planning/estimating, contract administration, service
delivery and governance)

OBJECTIVE: Deliver predictable, scalable, lower cost Finance/HR
service consistently across company. Outsource transactional
activities to global partners
–
–
–
–
–
–

Relationships with industry leading providers that have global capabilities
Strong governance
Measurements focused (e.g., service level agreements, process health)
Aligned to support our businesses
Process improvement mindset with end to end transformation
Opportunities for direct access, self service

© 2013 IAOP® All Rights Reserved
McGraw Hill E2E Finance Outsourcing

Transformation Goals
 Achieve higher and sustained
global growth
 Capture horizontal synergies
across businesses
 Drive scalability and
predictability in cost structure
 Drive business impact through
end to end process
transformation
 Treat talent and data as
strategic corporate assets

Growth: Position great businesses for scalable
growth

Performance: Enhance business impact with end to
end process transformation (e.g. Order to Cash)

People: Become a high-performance employer of
choice

Cost: Reshape to be fit for growth with best in class
economics
Operating Model: Increase speed, agility and global
connectivity, while building enterprise capability

© 2013 IAOP® All Rights Reserved
McGraw Hill E2E Finance Outsourcing

Growth & Value Plan
Theme
Organization
Architecture
P&Ls
Governance &
Decision-Making
Capabilities & Talent
Collaboration &
Alignment
Culture
Change Orientation

Geographic Leadership

Critical Metrics

© 2013 IAOP® All Rights Reserved

“Evolving”

Stand Up MHFI
“Sustained High Performance”

 Vertical and layered

 Flatter and compressed

 Competing metrics and opaque allocations

 Transparent, consistent, precise

 Uneven criteria and pace

 Clear, selective shifts to align on emerging
enterprise decision rights

 Individual business-based

 Selective shared enterprise capabilities &
talent

 Shifting to greater flexibility and
cross-business leverage

 Leadership alignment, with mechanisms
established and integration underway

 Publishing heritage, avoidance of risk

 Market orientation with risk management

 Hesitant but building momentum

 Shared common purpose and vision

 US-focused with shifting focus to global –
Limited accountability for regional results

 Regional measurement with cross-LoB
management and accountability by
geographic sub-region (i.e., ex-Americas)

 Revenue and profits

 Financial and strategic metrics, with clear
accountability
McGraw Hill E2E Finance Outsourcing

Outsourcing Approach: A swift yet structured process
Rapid Outsourcing Approach and Timeline
Month 1

Month 2

Month 4

Month 5

Month 8

Provider Selection & Contract Development
RFP Responses
& down-selection

Base Case

Solution
Development
Site Visits &
Inbound Due
Diligence/BAFO

To be Vision
Outsourcing
Objectives
RFP/Spec
Package
MH specific activities
Joint activities with Provider

Provider
Selection

Negotiations and
Contract Award

Outbound Due
Diligence

Transition
Begins
Transition
Ends

Governance Design & Transition
Planning

Change and Risk
Management

Communication and Change Management
Engagement Package
& MSA to PreSelected Providers
© 2013 IAOP® All Rights Reserved

Providers Down
Selected

Provider Selected

Contract
Awarded
McGraw Hill E2E Finance Outsourcing

Order to Cash E2E scope across Regions,
Business Units and GBS
Order Management
and Billing

Credit Risk and
Contract Admin

Customer Master

Cash
Application &
AR

Collections

Deductions
Management

Critical Success Factors


Outsourced Services
•
•
•
•
•

New Account Setup
Changes in Existing
Accounts
Price Mapping
Billing Types/Cycle
Tax Status

•
•
•
•

•
•

Initial Analysis
Review of Credit Limits
Receive/Validate
Contracts
Contract
Renewal/Extension
Contract Audits
Ensure compliance

•
•
•
•
•
•

% Outsourced: 90

% Outsourced: 90

Receive/Validate and
Enter PO
Order Fulfillment
Regular Open Order
Analysis
Invoicing Generation
and Presentment
Shipping and Freight
Details
Pricing Support

% Outsourced: 95

•
•
•
•
•

Customer
Segmentation
Self-Payer
Analysis
Call Prioritisation
Issue Coding and
Analysis
Research Bad
Debts

% Outsourced: 85

•
•
•
•

Processing/Cleari
ng Lockbox
Misapplied Cash
Exception Coding
Research
Unapplied Cash
and Credits

•

•

•

% Outsourced: 95

◦

Identification and
Validation of
Disputes
Resolution on
Short
Payments/Deductio
ns
Credit Memos and
Reconciliations

◦
◦
◦

% Outsourced: 85

Retained Services
• Exception Approvals



• Define Credit terms
• Develop and
Review Credit
Policies/Recommen
dations
• Exception Approvals



• Exception Approvals
• Order Release
Matrix
• Establish and
Maintain Billing
Policies



• Collection
Policies
• Strategic and
Government
Accounts

• Banking of
cheques
• Approval of writeoffs



• High-dollar
write-offs
• Deductions
Approval





◦

 OTC Process in Scope

Business Outcome E2E SLAs
Metric Category

Service Level Name
 Resolve Order Management
backlog issues for credit related
problems within 24 hours.
 Unapplied Cash / Credits &
unidentified as %age of total
collections.

Efficiency

 Sales Orders and Changes
processed within 24 hours of
receipt

Supplier
Relationship

MHE Only

Formula
 Resolved order management backlog issues for
credit related problems/All credit related backlog
issues

All business
 Value of unapplied cash and Credits/Total value of
units
ledger.
All business  Number of requests processed within 24
units
hours/Total requests received

Measuremen
t Window
Daily

© 2013 IAOP® All Rights Reserved



Monthly

Monthly

 Number of manual bills correctly processed within
48 hours/Total number of manual bills created during
Monthly
the month
All business  AR balance/Sales in the period*number of days in
 Days Sales Outstanding
Daily
units
the period
MHE Only  Number of deductions/charge backs (from short Deductions Outstanding
Monthly
payment of invoices)/Total number received in month
 Cash Collected as percentage All business
Monthly
of gross billings (or as a
units
 Cash collected in month/Gross billings or Beginning
(rolling 12
percentage of Beginning AR - for
AR
month periods)
MHE)
 Dispatch of Bills within 24
All business
 Number of bills dispatched within 24 hours/Total
hours of business unit
units
Monthly
number of bills created in a period.
requirements (to be agreed).
 Manual billing requests
processed within 48 hours

Effectiveness

Business
Units

Collaboration upfront with supplier during
joint solutioning to design/enable

MHE Only



Outsource End to end scope to enable
standardization, centralization, and process
improvements
Interim and future state process
Clear SLAs tied to performance outcomes
Engage global regions and business units in the
design, implementation
Leverage supplier tools, best practices and
expertise to move the needle on performance tied
to business outcomes to achieve more than labor
arbitrage

Agreement with supplier on clear milestones
around transition, process improvements,
productivity levers with risk sharing models
to drive transformative improvements
Established collaborative governance
including retained organization design,
decision rights, services delivery design,
implementation
McGraw Hill E2E Finance Outsourcing







Atlas ERP Implementation
◦ Project One launched June 2010; Golive July 2012
 Replacement of Lawson Financials
with Oracle 12 e-Business Suite
 Chart of Accounts
Atlas Hard Separation
◦ Project launch March 2012; go-live
January 2013
◦ Financial and operational segregation
◦ Separate and distinct bank accounts
and ledgers
Atlas Physical Separation
◦ Project launch January 2013; go-live
February 2014
◦ Two independent Oracle environments

© 2013 IAOP® All Rights Reserved
McGraw Hill E2E Finance Outsourcing

Business
Focus Area

What they do
for us

Locations

Finance

Hyderabad, India
Dalian, China
Bucharest, Romania
Juarez, Mexico

Payroll

Global Payroll

Manila, Philippines

HR services

Customer Service
Support: Portal, Taleo,
Success Factors,
Workday

Charlotte, NC
Woodland Hills, TX
Gurgaon, India

System development

Oracle

Kolkata, India

Quality control

© 2013 IAOP® All Rights Reserved

AP, OTC, R2R

Oracle

Chennai, India
Bangalore, India
McGraw Hill E2E Finance Outsourcing



Challenges were many…
Outsourcing Finance and going live with a new ERP system the same day
Outsourcing Payroll, a new Human Capital Management System for MHE at
the same time
Understanding key controls early in the project lifecycle
Enabling company separation



Lessons Learned were many…
Communicate, communicate, communicate
Coordination
Project management
Know a Project Manager when you see one
Need different skill set in the leadership team
Don’t panic, overreact to anecdotal and isolated issues
One group does contract administration
Pricing, SOW, MSA, IT Requirements
Invest upfront in Governance, Retained Org, Roles and Responsibilities,
Decision Rights

© 2013 IAOP® All Rights Reserved
Trends in End to End (E2E) BPO

What E2E Transformation Outsourcing Involves
100

Labor Cost
Reduction

+
Operational

Improvements

+
Process

 Align partner and
client incentives to
reduce cost of service

Transformation Benefits are Not Materializing
and Governance Costs are Mounting

20

 Partner with client to
improve operations
and share in the
benefits

35%
Target

5
15

 Leverage gain share
models to align
partner and client
incentives

5
5

 Enablers for
transformational
partnership
– Benefits
Realization Model

Transformation

60

65

– Assets to enable
productivity
improvements

+
Technology
Enablement

Transformational E2E BPO Deal Economics

– Governance
structures
 Shift clients’ fixed
costs to a more
variable model

Source: Booz & Company Database and Experience

© 2013 IAOP® All Rights Reserved

Baseline
Cost

Cost
Arbitrage

Process
Process & Target Cost
Retained
Improvement Platform
Goverance
Standardization
Value Drivers
Organization

Total EndState Cost

Business Case Projection
Trends in End to End (E2E) BPO

Sell Side Dynamics (Suppliers)

Buy Side Dynamics (Clients)










Recognition that global E2E process view
enables a holistic service delivery design that
pulls on multiple levers including
standardization, automation, shared services
and outsourcing
Recognition that enduring and transformational
savings can only be achieved when a service
provider has control over end to end processes
Transformation end to end processes is difficult
to achieve internally when processes are
fragmented and process governance is difficult
to institutionalize
Scalable affordable technology platforms are
critical to E2E transformation and are best
accessed through third party solutions
End to end process outsourcing rationalizes and
consolidates multiple transactional service
providers and creates a focused set of strategic
provider partnerships

© 2013 IAOP® All Rights Reserved









Improved ability to bundle domain
expertise and outsourcing expertise into
bundled and integrated process
transformation solution
More advanced, sophisticated global end
to end process solutions from service
providers supported by proprietary tools
Growing domain expertise on how to
drive process innovation and
standardization based on network effect
of serving scores of diverse clients
Increasing appetite to commit to
productivity improvements, best-in-class
service levels and gain-sharing
agreements
Trends in End to End (E2E) BPO

Finance E2E

Distribution of FAO Contracts with End-toEnd Scope Over Time
Number of new contracts
100%

End-to-End
Scope

460

268

87

37%

Type of End-to-End Scope in FAO Contracts
Frequency of Inclusion

51%

Purchase to Pay1

55%
70%

75%

Order to Cash1
Traditional
Piecemeal
Scope

63%

Record to Report1
45%
30%

Up to 2008

2009-2011

2012-2013

Sample Size: :815 multi-process FAO contracts signed as of December 2012
Source:
Booz & Company Deal Database, Gartner, Everest Group,
© 2013 IAOP® All Rights Reserved

33%
Trends in End to End (E2E) BPO

Finance E2E

Scope of Frequently Outsourced F&A E2E Processes

Record-to-Report

Procure-to-Pay

Order-to-Cash

Collections &
Accounts Receivable

Order Management &
Billing

Manage &
Process
Collections

Maintain
Customer
Master Data

Manage Sales
Orders

Manage
Customer
Requests &
Inquiries

Manage &
Process
Disputes &
Deductions

Maintain A/R
Ledger &
Apply Cash

Manage
Contacts

Order

Service
Customers

Transaction
Processing &
Travel

Financial Integrity

Authorize &
Manage
Credit

Perform
Revenue
Assurance
Activities

Help Desk

Business Impact
Effectiveness

3rd Party &
Intercompany
Invoices/credi
ts

Vendor
Statement
Reconciliation

Irate Creditor
Reconciliation
s

Payments &
Remittances

Vendor
Master Data
Maintenance

Interface
Management

Manage &
Process
Collections

Manage &
Process
Disputes &

Deductions

Period Close & Data
Integrity

 Improve
 Increase
DSO
Order and
billing
 Reduce
accuracy
collection
s cash
 Improve
float
contract
complianc
 Optimize
e
reserves

 Reduce
overpayments

 Increase
contract
compliance
 Increase PO &
AP processing
efficiency
 Identify
duplicate
invoices

 Optimize
discount
capture

 Identify
duplicate
invoices

 Reduce time to
close

 Improve month
end close
processing
efficiency
 Reduce manual
journal entries

 Reduce
exposure
-aged
open
items

 Increase
Balance
sheet
integrity
 Optimize
& crash
period

Maintain
Customer
Master Data

Manage Sales
Orders

Manage
Customer
Requests &
Inquiries

Maintain A/R
Ledger & Apply
Cash

Manage
Contacts

Support
Center

Financial &
Government
Perform
Reporting
Authorize &
Revenue

Service
Customers

© 2013 IAOP® All Rights Reserved

Manage
Credit

Controls

 Reduce writeoffs
 Improve
collections
efficiency

Payment
Accuracy
Controls

Asset & Transactional
Processing

Working
Capital

 Reduce
cancellation of
orders
 Capture invalid
deductions
 Optimize trade
promotion
 Improve order to
bill cycle TA

Expense
Claims

Receipt &
Scanning (BSS
EDM)

Efficiency

Assurance
Activities

Source: Booz & Company Research
Trends in End to End (E2E) BPO

Supplier Portfolio for E2E Processes
Multi-tower Global BPO
Focused Functional Pure
Service Providers
Plays

Legacy Indian-heritage IT
Service Providers

Target
Market

 Primarily large market global
buyers, though have started
pursuing smaller opportunities
as well

 Target both mid-market and
large-market opportunities

 No rigorously defined market –
opportunistic in deal pursuits

Typical
Solution
Approach

 A platform-agnostic approach
with a good mix of onshore and
offshore delivery

 A combination of custom &
platform-based solutions

 Flexible approach depending on
the client situation with heavy
reliance on offshore delivery

 Ability to combine consulting,
technology, and process
capabilities with global reach
 Ability & experience to cover
multiple BPO towers under one
deal

 Balanced value proposition
 Value proposition centered
around cost & quality impact with around near term cost reduction
spike in transaction-intensive
with a spike in transactional
processes
processes
 Deep functional domain
 Ability to provide bundled F&A
experience
services with HR (e.g. TCS,
Infosys, Wipro,)

Key Value
Proposition

Source: Booz & Company Experience, Not exhaustive, with overlaps

© 2013 IAOP® All Rights Reserved
Trends in End to End (E2E) BPO

Description of Supplier Sourcing Models
4
Best-of-Breed Approach
Hybrid Approach
 Company outsources specialized parts of the
process to different vendors, as well as
disaggregates volume across multiple vendors
 Managing the resultant portfolio complexity
requires very mature VM capabilities
 Best suited for processes that have large scale
and scope

 Company outsources clusters of similar or related
sub-processes to different vendors, in order to
leverage their respective expertise / specialization
 Clusters generally require materially different
expertize and / or assets
 Interfaces & handoffs between clusters are relatively
few, but are clear, well defined, & can be remotely
managed; Best suited for non-core processes with
broad scope / high complexity

Disintegrated

SUB-PROCESSES

2

1

3

Exclusive Partnership Approach

Risk Diversification Approach
 Company keeps process integrated but spreads
volume across multiple vendors
 There is sufficient volume to enable more than
one vendor to realize economies of scale
 Company diversifies risk and gains ongoing
performance / price improvement by creating
competition between vendors
 Best suited for core processes with moderate
scope but large scale

Aggregated

Integrated

 Company outsources a process in its entirety to
a single vendor
 Relationship is managed as a strategic
partnership, with open collaboration and
information sharing
 Potential for high performance and
diversification risk requires high level of trust
 Best suited for non-sensitive processes with
small-to-medium scale

Disaggregated

© 2013 IAOP® All Rights Reserved

SUPPLIERS
Trends in End to End (E2E) BPO

BPO Service Provider Selection Criteria






Strategic Selection Factors









Key Criteria for Selecting a Service Provider
End to End BPO Services?

Improve Costs: provide top quartile pricing and commit
to >50% reduction in operating costs and 5% YoY
Ability/Track Record to Deliver E2E
reductions
Deliver Quality Service: adhere to SLAs and other critical
KPIs and deploy clear recourse/remediation clauses

Provide Flexible Commercial Terms: that reflect the
scale impact of end to end processes and bundling;
demonstrate flexibility in pricing strategies

Industry Specific Services

Financial Stability

Ability to Focus on Business
Outcomes, as Opposed to an
Provide Scalability: to flex with changes to volumes and Effort-Based Approach, to Pricing
requirements, and to react quickly to business changes
Demonstrate Domain Process Expertise: Showcase
specialized depth in world class practices and ability to
leverage these across diverse clients in targeted
industries
Drive Future Innovation and Transformation: redesign
end to end processes that simplify work and radically
improve the service levels and move the needle on
critical business metrics

Global Presence/Scale

Ability to Transform Processes
Ability to Provide Innovation
(i.e. New-Sources of Revenue)
in the Future

Brand Recognition

Trusted Partner/Seat at the Senior Table: demonstrate
cultural fit and C-Suite impact as assessed through
Critically Important
good-faith in solutioning and negotiations
Quite Important

Source: Booz & Company BPO Experience Source: HFS Research

© 2013 IAOP® All Rights Reserved

Nice to Have
Not Important at All
0%
20%

40%

60%

80%

100%
Tends in End to End (E2E) BPO

Strategic Success Factors
1 Clear Understanding of Your Competitively
Differentiating Capabilities

Tactical Success Factors
5 Create Coherent, Sourcing Strategies
“Optimize Internally vs., Outsource,? Captive or
Outsource,? Vendor Platform or Legacy Platform?”

“What Matters in Your Markets?”

2 Clear Understanding of Your Performance Gaps

6

“What Is the Benefit and the Cost to Achieve from
Internal vs. External Transformation?”

3 Strong Process Ownership and Knowledge

7 Attention to Commercial Terms
“How Is Clear Accountability and Risk Sharing
Established?”

“Understanding of End to End Process Baseline,
Value Drivers and Performance Upside”

4 Strong End to End Process Governance
“Ability to Drive to Decisions on Standardization
and Transformation Aspirations”

 Successful outsourcing strategies are built on clear and
disciplined operating model blueprints
– Capabilities that determine market success
– Capabilities where cost can be managed aggressively
– Capabilities we are good at and where we need
improvement
 Governance is established early – blueprint decision
processes are clearly understood with no workarounds
© 2013 IAOP® All Rights Reserved

Utilization of a Multi-Vendor Portfolio
“Which Vendors Best Match Your E2E Processes?”

8

Deep Change Management Strategies
“What is the Transition Plan and Change Impacts?”

 Tactical success factors translate the blueprint into sourceable packages
– Careful articulation of business processes as opposed to
activities
– Bundling of these processes to best leverage markets –
and the capabilities of each vendor
 Accountability and change management ensure successful
execution
© 2013 IAOP® All Rights Reserved

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McGraw Hill Finance Outsourcing Trends and Lessons

  • 1. Michelle Ferguson, Senior Vice President, McGraw Hill Financial, and Sanjay Tripathy, Principal, Booz and Company, © 2013 IAOP® All Rights Reserved
  • 2. Agenda McGraw Hill Financial - A New Company with 125 Year Heritage Speaker Introductions Scope of Global Business Services Outsourcing Approach Challenges and Lessons Learnt Trends in End to End (E2E) BPO Q&A © 2013 IAOP® All Rights Reserved
  • 3.       A new company, with a 125‐year‐old heritage, focused on providing essential intelligence Our vision is to be the foremost provider of ratings, benchmarks, and analytics in the global capital and commodity markets Strong balance sheet enables financial flexibility Will continue to invest in businesses while returning cash to shareholders Solid track record of top‐ and bottom‐line growth 2013 guidance indicates solid growth:  High single‐digit, top‐line growth  Adjusted diluted EPS guidance of $3.15 ‐ $3.25 © 2013 IAOP® All Rights Reserved
  • 4.    © 2013 IAOP® All Rights Reserved Senior Vice President, Global Business Services • Finance • Human Resources • ERP System • Global Real Estate BBA – University of Notre Dame • Advisory Council for DeBartolo Performing Arts Council • Member of Alumni Board MBA – Columbia Business School
  • 5.  Senior Principal, Americas Leader for Outsourcing and Shared Services Advisory, focused across industries for • Strategy, Operating Model, Organization Design, Business and Cost Transformation, People and Change • Fit for Growth (FFGTM) platform • Finance and Accounting • Procurement • Human Resources • Customer Relationship Management • Real Estate and Facilities Management • KPO, Analytics, R&D and Engineering Services • Platform and SaaS Services • Other G&A Functions • Governance, Transition, Re-negotiations • Global supplier relations  © 2013 IAOP® All Rights Reserved Over 18 years of global industry and consulting experience
  • 6. McGraw Hill E2E Finance Outsourcing • Process “towers” with cross functional support – – – – – – – • Global Finance and Accounting – Order to Cash, Procure to Pay, Record to Report ERP Implementation Global Payroll Global Employee Care / Special Programs Global Sourcing and Disbursements Special project support (e.g., People Fluent, Physical Separation) Cross tower support (financial planning/estimating, contract administration, service delivery and governance) OBJECTIVE: Deliver predictable, scalable, lower cost Finance/HR service consistently across company. Outsource transactional activities to global partners – – – – – – Relationships with industry leading providers that have global capabilities Strong governance Measurements focused (e.g., service level agreements, process health) Aligned to support our businesses Process improvement mindset with end to end transformation Opportunities for direct access, self service © 2013 IAOP® All Rights Reserved
  • 7. McGraw Hill E2E Finance Outsourcing Transformation Goals  Achieve higher and sustained global growth  Capture horizontal synergies across businesses  Drive scalability and predictability in cost structure  Drive business impact through end to end process transformation  Treat talent and data as strategic corporate assets Growth: Position great businesses for scalable growth Performance: Enhance business impact with end to end process transformation (e.g. Order to Cash) People: Become a high-performance employer of choice Cost: Reshape to be fit for growth with best in class economics Operating Model: Increase speed, agility and global connectivity, while building enterprise capability © 2013 IAOP® All Rights Reserved
  • 8. McGraw Hill E2E Finance Outsourcing Growth & Value Plan Theme Organization Architecture P&Ls Governance & Decision-Making Capabilities & Talent Collaboration & Alignment Culture Change Orientation Geographic Leadership Critical Metrics © 2013 IAOP® All Rights Reserved “Evolving” Stand Up MHFI “Sustained High Performance”  Vertical and layered  Flatter and compressed  Competing metrics and opaque allocations  Transparent, consistent, precise  Uneven criteria and pace  Clear, selective shifts to align on emerging enterprise decision rights  Individual business-based  Selective shared enterprise capabilities & talent  Shifting to greater flexibility and cross-business leverage  Leadership alignment, with mechanisms established and integration underway  Publishing heritage, avoidance of risk  Market orientation with risk management  Hesitant but building momentum  Shared common purpose and vision  US-focused with shifting focus to global – Limited accountability for regional results  Regional measurement with cross-LoB management and accountability by geographic sub-region (i.e., ex-Americas)  Revenue and profits  Financial and strategic metrics, with clear accountability
  • 9. McGraw Hill E2E Finance Outsourcing Outsourcing Approach: A swift yet structured process Rapid Outsourcing Approach and Timeline Month 1 Month 2 Month 4 Month 5 Month 8 Provider Selection & Contract Development RFP Responses & down-selection Base Case Solution Development Site Visits & Inbound Due Diligence/BAFO To be Vision Outsourcing Objectives RFP/Spec Package MH specific activities Joint activities with Provider Provider Selection Negotiations and Contract Award Outbound Due Diligence Transition Begins Transition Ends Governance Design & Transition Planning Change and Risk Management Communication and Change Management Engagement Package & MSA to PreSelected Providers © 2013 IAOP® All Rights Reserved Providers Down Selected Provider Selected Contract Awarded
  • 10. McGraw Hill E2E Finance Outsourcing Order to Cash E2E scope across Regions, Business Units and GBS Order Management and Billing Credit Risk and Contract Admin Customer Master Cash Application & AR Collections Deductions Management Critical Success Factors  Outsourced Services • • • • • New Account Setup Changes in Existing Accounts Price Mapping Billing Types/Cycle Tax Status • • • • • • Initial Analysis Review of Credit Limits Receive/Validate Contracts Contract Renewal/Extension Contract Audits Ensure compliance • • • • • • % Outsourced: 90 % Outsourced: 90 Receive/Validate and Enter PO Order Fulfillment Regular Open Order Analysis Invoicing Generation and Presentment Shipping and Freight Details Pricing Support % Outsourced: 95 • • • • • Customer Segmentation Self-Payer Analysis Call Prioritisation Issue Coding and Analysis Research Bad Debts % Outsourced: 85 • • • • Processing/Cleari ng Lockbox Misapplied Cash Exception Coding Research Unapplied Cash and Credits • • • % Outsourced: 95 ◦ Identification and Validation of Disputes Resolution on Short Payments/Deductio ns Credit Memos and Reconciliations ◦ ◦ ◦ % Outsourced: 85 Retained Services • Exception Approvals  • Define Credit terms • Develop and Review Credit Policies/Recommen dations • Exception Approvals  • Exception Approvals • Order Release Matrix • Establish and Maintain Billing Policies  • Collection Policies • Strategic and Government Accounts • Banking of cheques • Approval of writeoffs  • High-dollar write-offs • Deductions Approval   ◦  OTC Process in Scope Business Outcome E2E SLAs Metric Category Service Level Name  Resolve Order Management backlog issues for credit related problems within 24 hours.  Unapplied Cash / Credits & unidentified as %age of total collections. Efficiency  Sales Orders and Changes processed within 24 hours of receipt Supplier Relationship MHE Only Formula  Resolved order management backlog issues for credit related problems/All credit related backlog issues All business  Value of unapplied cash and Credits/Total value of units ledger. All business  Number of requests processed within 24 units hours/Total requests received Measuremen t Window Daily © 2013 IAOP® All Rights Reserved  Monthly Monthly  Number of manual bills correctly processed within 48 hours/Total number of manual bills created during Monthly the month All business  AR balance/Sales in the period*number of days in  Days Sales Outstanding Daily units the period MHE Only  Number of deductions/charge backs (from short Deductions Outstanding Monthly payment of invoices)/Total number received in month  Cash Collected as percentage All business Monthly of gross billings (or as a units  Cash collected in month/Gross billings or Beginning (rolling 12 percentage of Beginning AR - for AR month periods) MHE)  Dispatch of Bills within 24 All business  Number of bills dispatched within 24 hours/Total hours of business unit units Monthly number of bills created in a period. requirements (to be agreed).  Manual billing requests processed within 48 hours Effectiveness Business Units Collaboration upfront with supplier during joint solutioning to design/enable MHE Only  Outsource End to end scope to enable standardization, centralization, and process improvements Interim and future state process Clear SLAs tied to performance outcomes Engage global regions and business units in the design, implementation Leverage supplier tools, best practices and expertise to move the needle on performance tied to business outcomes to achieve more than labor arbitrage Agreement with supplier on clear milestones around transition, process improvements, productivity levers with risk sharing models to drive transformative improvements Established collaborative governance including retained organization design, decision rights, services delivery design, implementation
  • 11. McGraw Hill E2E Finance Outsourcing    Atlas ERP Implementation ◦ Project One launched June 2010; Golive July 2012  Replacement of Lawson Financials with Oracle 12 e-Business Suite  Chart of Accounts Atlas Hard Separation ◦ Project launch March 2012; go-live January 2013 ◦ Financial and operational segregation ◦ Separate and distinct bank accounts and ledgers Atlas Physical Separation ◦ Project launch January 2013; go-live February 2014 ◦ Two independent Oracle environments © 2013 IAOP® All Rights Reserved
  • 12. McGraw Hill E2E Finance Outsourcing Business Focus Area What they do for us Locations Finance Hyderabad, India Dalian, China Bucharest, Romania Juarez, Mexico Payroll Global Payroll Manila, Philippines HR services Customer Service Support: Portal, Taleo, Success Factors, Workday Charlotte, NC Woodland Hills, TX Gurgaon, India System development Oracle Kolkata, India Quality control © 2013 IAOP® All Rights Reserved AP, OTC, R2R Oracle Chennai, India Bangalore, India
  • 13. McGraw Hill E2E Finance Outsourcing  Challenges were many… Outsourcing Finance and going live with a new ERP system the same day Outsourcing Payroll, a new Human Capital Management System for MHE at the same time Understanding key controls early in the project lifecycle Enabling company separation  Lessons Learned were many… Communicate, communicate, communicate Coordination Project management Know a Project Manager when you see one Need different skill set in the leadership team Don’t panic, overreact to anecdotal and isolated issues One group does contract administration Pricing, SOW, MSA, IT Requirements Invest upfront in Governance, Retained Org, Roles and Responsibilities, Decision Rights © 2013 IAOP® All Rights Reserved
  • 14. Trends in End to End (E2E) BPO What E2E Transformation Outsourcing Involves 100 Labor Cost Reduction + Operational Improvements + Process  Align partner and client incentives to reduce cost of service Transformation Benefits are Not Materializing and Governance Costs are Mounting 20  Partner with client to improve operations and share in the benefits 35% Target 5 15  Leverage gain share models to align partner and client incentives 5 5  Enablers for transformational partnership – Benefits Realization Model Transformation 60 65 – Assets to enable productivity improvements + Technology Enablement Transformational E2E BPO Deal Economics – Governance structures  Shift clients’ fixed costs to a more variable model Source: Booz & Company Database and Experience © 2013 IAOP® All Rights Reserved Baseline Cost Cost Arbitrage Process Process & Target Cost Retained Improvement Platform Goverance Standardization Value Drivers Organization Total EndState Cost Business Case Projection
  • 15. Trends in End to End (E2E) BPO Sell Side Dynamics (Suppliers) Buy Side Dynamics (Clients)      Recognition that global E2E process view enables a holistic service delivery design that pulls on multiple levers including standardization, automation, shared services and outsourcing Recognition that enduring and transformational savings can only be achieved when a service provider has control over end to end processes Transformation end to end processes is difficult to achieve internally when processes are fragmented and process governance is difficult to institutionalize Scalable affordable technology platforms are critical to E2E transformation and are best accessed through third party solutions End to end process outsourcing rationalizes and consolidates multiple transactional service providers and creates a focused set of strategic provider partnerships © 2013 IAOP® All Rights Reserved     Improved ability to bundle domain expertise and outsourcing expertise into bundled and integrated process transformation solution More advanced, sophisticated global end to end process solutions from service providers supported by proprietary tools Growing domain expertise on how to drive process innovation and standardization based on network effect of serving scores of diverse clients Increasing appetite to commit to productivity improvements, best-in-class service levels and gain-sharing agreements
  • 16. Trends in End to End (E2E) BPO Finance E2E Distribution of FAO Contracts with End-toEnd Scope Over Time Number of new contracts 100% End-to-End Scope 460 268 87 37% Type of End-to-End Scope in FAO Contracts Frequency of Inclusion 51% Purchase to Pay1 55% 70% 75% Order to Cash1 Traditional Piecemeal Scope 63% Record to Report1 45% 30% Up to 2008 2009-2011 2012-2013 Sample Size: :815 multi-process FAO contracts signed as of December 2012 Source: Booz & Company Deal Database, Gartner, Everest Group, © 2013 IAOP® All Rights Reserved 33%
  • 17. Trends in End to End (E2E) BPO Finance E2E Scope of Frequently Outsourced F&A E2E Processes Record-to-Report Procure-to-Pay Order-to-Cash Collections & Accounts Receivable Order Management & Billing Manage & Process Collections Maintain Customer Master Data Manage Sales Orders Manage Customer Requests & Inquiries Manage & Process Disputes & Deductions Maintain A/R Ledger & Apply Cash Manage Contacts Order Service Customers Transaction Processing & Travel Financial Integrity Authorize & Manage Credit Perform Revenue Assurance Activities Help Desk Business Impact Effectiveness 3rd Party & Intercompany Invoices/credi ts Vendor Statement Reconciliation Irate Creditor Reconciliation s Payments & Remittances Vendor Master Data Maintenance Interface Management Manage & Process Collections Manage & Process Disputes & Deductions Period Close & Data Integrity  Improve  Increase DSO Order and billing  Reduce accuracy collection s cash  Improve float contract complianc  Optimize e reserves  Reduce overpayments  Increase contract compliance  Increase PO & AP processing efficiency  Identify duplicate invoices  Optimize discount capture  Identify duplicate invoices  Reduce time to close  Improve month end close processing efficiency  Reduce manual journal entries  Reduce exposure -aged open items  Increase Balance sheet integrity  Optimize & crash period Maintain Customer Master Data Manage Sales Orders Manage Customer Requests & Inquiries Maintain A/R Ledger & Apply Cash Manage Contacts Support Center Financial & Government Perform Reporting Authorize & Revenue Service Customers © 2013 IAOP® All Rights Reserved Manage Credit Controls  Reduce writeoffs  Improve collections efficiency Payment Accuracy Controls Asset & Transactional Processing Working Capital  Reduce cancellation of orders  Capture invalid deductions  Optimize trade promotion  Improve order to bill cycle TA Expense Claims Receipt & Scanning (BSS EDM) Efficiency Assurance Activities Source: Booz & Company Research
  • 18. Trends in End to End (E2E) BPO Supplier Portfolio for E2E Processes Multi-tower Global BPO Focused Functional Pure Service Providers Plays Legacy Indian-heritage IT Service Providers Target Market  Primarily large market global buyers, though have started pursuing smaller opportunities as well  Target both mid-market and large-market opportunities  No rigorously defined market – opportunistic in deal pursuits Typical Solution Approach  A platform-agnostic approach with a good mix of onshore and offshore delivery  A combination of custom & platform-based solutions  Flexible approach depending on the client situation with heavy reliance on offshore delivery  Ability to combine consulting, technology, and process capabilities with global reach  Ability & experience to cover multiple BPO towers under one deal  Balanced value proposition  Value proposition centered around cost & quality impact with around near term cost reduction spike in transaction-intensive with a spike in transactional processes processes  Deep functional domain  Ability to provide bundled F&A experience services with HR (e.g. TCS, Infosys, Wipro,) Key Value Proposition Source: Booz & Company Experience, Not exhaustive, with overlaps © 2013 IAOP® All Rights Reserved
  • 19. Trends in End to End (E2E) BPO Description of Supplier Sourcing Models 4 Best-of-Breed Approach Hybrid Approach  Company outsources specialized parts of the process to different vendors, as well as disaggregates volume across multiple vendors  Managing the resultant portfolio complexity requires very mature VM capabilities  Best suited for processes that have large scale and scope  Company outsources clusters of similar or related sub-processes to different vendors, in order to leverage their respective expertise / specialization  Clusters generally require materially different expertize and / or assets  Interfaces & handoffs between clusters are relatively few, but are clear, well defined, & can be remotely managed; Best suited for non-core processes with broad scope / high complexity Disintegrated SUB-PROCESSES 2 1 3 Exclusive Partnership Approach Risk Diversification Approach  Company keeps process integrated but spreads volume across multiple vendors  There is sufficient volume to enable more than one vendor to realize economies of scale  Company diversifies risk and gains ongoing performance / price improvement by creating competition between vendors  Best suited for core processes with moderate scope but large scale Aggregated Integrated  Company outsources a process in its entirety to a single vendor  Relationship is managed as a strategic partnership, with open collaboration and information sharing  Potential for high performance and diversification risk requires high level of trust  Best suited for non-sensitive processes with small-to-medium scale Disaggregated © 2013 IAOP® All Rights Reserved SUPPLIERS
  • 20. Trends in End to End (E2E) BPO BPO Service Provider Selection Criteria    Strategic Selection Factors     Key Criteria for Selecting a Service Provider End to End BPO Services? Improve Costs: provide top quartile pricing and commit to >50% reduction in operating costs and 5% YoY Ability/Track Record to Deliver E2E reductions Deliver Quality Service: adhere to SLAs and other critical KPIs and deploy clear recourse/remediation clauses Provide Flexible Commercial Terms: that reflect the scale impact of end to end processes and bundling; demonstrate flexibility in pricing strategies Industry Specific Services Financial Stability Ability to Focus on Business Outcomes, as Opposed to an Provide Scalability: to flex with changes to volumes and Effort-Based Approach, to Pricing requirements, and to react quickly to business changes Demonstrate Domain Process Expertise: Showcase specialized depth in world class practices and ability to leverage these across diverse clients in targeted industries Drive Future Innovation and Transformation: redesign end to end processes that simplify work and radically improve the service levels and move the needle on critical business metrics Global Presence/Scale Ability to Transform Processes Ability to Provide Innovation (i.e. New-Sources of Revenue) in the Future Brand Recognition Trusted Partner/Seat at the Senior Table: demonstrate cultural fit and C-Suite impact as assessed through Critically Important good-faith in solutioning and negotiations Quite Important Source: Booz & Company BPO Experience Source: HFS Research © 2013 IAOP® All Rights Reserved Nice to Have Not Important at All 0% 20% 40% 60% 80% 100%
  • 21. Tends in End to End (E2E) BPO Strategic Success Factors 1 Clear Understanding of Your Competitively Differentiating Capabilities Tactical Success Factors 5 Create Coherent, Sourcing Strategies “Optimize Internally vs., Outsource,? Captive or Outsource,? Vendor Platform or Legacy Platform?” “What Matters in Your Markets?” 2 Clear Understanding of Your Performance Gaps 6 “What Is the Benefit and the Cost to Achieve from Internal vs. External Transformation?” 3 Strong Process Ownership and Knowledge 7 Attention to Commercial Terms “How Is Clear Accountability and Risk Sharing Established?” “Understanding of End to End Process Baseline, Value Drivers and Performance Upside” 4 Strong End to End Process Governance “Ability to Drive to Decisions on Standardization and Transformation Aspirations”  Successful outsourcing strategies are built on clear and disciplined operating model blueprints – Capabilities that determine market success – Capabilities where cost can be managed aggressively – Capabilities we are good at and where we need improvement  Governance is established early – blueprint decision processes are clearly understood with no workarounds © 2013 IAOP® All Rights Reserved Utilization of a Multi-Vendor Portfolio “Which Vendors Best Match Your E2E Processes?” 8 Deep Change Management Strategies “What is the Transition Plan and Change Impacts?”  Tactical success factors translate the blueprint into sourceable packages – Careful articulation of business processes as opposed to activities – Bundling of these processes to best leverage markets – and the capabilities of each vendor  Accountability and change management ensure successful execution
  • 22. © 2013 IAOP® All Rights Reserved