SlideShare une entreprise Scribd logo
1  sur  10
A Face Lift For the Future Lansing Glass Company Lansing, Michigan
History ,[object Object]
Started out with a glass rack on Curt's Dodge pick-up
Used tools acquired from over 34 years of glass gazing
In 1996 they were able to purchase their first service van and hired the now Vice President, project manager Ron VanHorn
In 1999 Robb and Dot were able to move to a larger office abling them to take part in larger projects,[object Object]
Recent Projects DeWitt High School MSU Clara Bell Smith Student Athlete Academic Center Jackson National Life Insurance  World Headquarters MSU Spartan Stadium
Challenges Creating an audience that is outside of the greater Lansing Area Lack of Web or social media  Lack of providing information to the consumer on your webpage
Twitter By creating an account on Twitter you are closer to your potential clients This will allow you to inform clients what jobs you are working on and what type of services you have  It will give you the opportunity to reach someone that would not have been a client before
Facebook Allow your company to provide a more in depth description of what your company does It will allow people to recommend your company Another place of reference for potential clients to search for a service

Contenu connexe

En vedette

Research for Shooting
Research for ShootingResearch for Shooting
Research for Shootingalicesoph96
 
El bibliotecario escolar y la formación de usuarios 2.0
El bibliotecario escolar y la formación de usuarios 2.0El bibliotecario escolar y la formación de usuarios 2.0
El bibliotecario escolar y la formación de usuarios 2.0Mónica Jorgelina Cabral
 
Information technology contributions
Information technology contributionsInformation technology contributions
Information technology contributionsSatriadafit
 
Are you ready to discover the world of twitter ?
Are you ready to discover the world of twitter ? Are you ready to discover the world of twitter ?
Are you ready to discover the world of twitter ? Johan Bruynseels
 
The impact of mobile technology on education markets
The impact of mobile technology on education marketsThe impact of mobile technology on education markets
The impact of mobile technology on education marketsOutsell
 
Nevat gpi on industrial branding 9 june 2011
Nevat gpi on industrial branding 9 june 2011Nevat gpi on industrial branding 9 june 2011
Nevat gpi on industrial branding 9 june 2011david
 
Getting your hands on archival gold
Getting your hands on archival goldGetting your hands on archival gold
Getting your hands on archival goldAmanda Hill
 
Promotion Marketing
Promotion MarketingPromotion Marketing
Promotion Marketingalconceptz
 
2.11 04 drenthe kansenvoor horecaondernemers
2.11 04 drenthe kansenvoor horecaondernemers2.11 04 drenthe kansenvoor horecaondernemers
2.11 04 drenthe kansenvoor horecaondernemersAl Sauerfield
 
LIS5786 - HackLibSchool.com Sitemap
LIS5786 - HackLibSchool.com SitemapLIS5786 - HackLibSchool.com Sitemap
LIS5786 - HackLibSchool.com SitemapMicah Vandegrift
 
Dn13 u3 a24_mbe cms
Dn13 u3 a24_mbe cmsDn13 u3 a24_mbe cms
Dn13 u3 a24_mbe cmsUtec Dn
 

En vedette (15)

Research for Shooting
Research for ShootingResearch for Shooting
Research for Shooting
 
Estructura de una pagina web
Estructura de una pagina webEstructura de una pagina web
Estructura de una pagina web
 
El bibliotecario escolar y la formación de usuarios 2.0
El bibliotecario escolar y la formación de usuarios 2.0El bibliotecario escolar y la formación de usuarios 2.0
El bibliotecario escolar y la formación de usuarios 2.0
 
Information technology contributions
Information technology contributionsInformation technology contributions
Information technology contributions
 
Are you ready to discover the world of twitter ?
Are you ready to discover the world of twitter ? Are you ready to discover the world of twitter ?
Are you ready to discover the world of twitter ?
 
The impact of mobile technology on education markets
The impact of mobile technology on education marketsThe impact of mobile technology on education markets
The impact of mobile technology on education markets
 
Nevat gpi on industrial branding 9 june 2011
Nevat gpi on industrial branding 9 june 2011Nevat gpi on industrial branding 9 june 2011
Nevat gpi on industrial branding 9 june 2011
 
Getting your hands on archival gold
Getting your hands on archival goldGetting your hands on archival gold
Getting your hands on archival gold
 
Pandora2
Pandora2Pandora2
Pandora2
 
Praktijkervaring met het stappenplan Duurzaam Beheer en Onderhoud
Praktijkervaring met het stappenplan Duurzaam Beheer en OnderhoudPraktijkervaring met het stappenplan Duurzaam Beheer en Onderhoud
Praktijkervaring met het stappenplan Duurzaam Beheer en Onderhoud
 
Kyuubi zoekt baas!
Kyuubi zoekt baas!Kyuubi zoekt baas!
Kyuubi zoekt baas!
 
Promotion Marketing
Promotion MarketingPromotion Marketing
Promotion Marketing
 
2.11 04 drenthe kansenvoor horecaondernemers
2.11 04 drenthe kansenvoor horecaondernemers2.11 04 drenthe kansenvoor horecaondernemers
2.11 04 drenthe kansenvoor horecaondernemers
 
LIS5786 - HackLibSchool.com Sitemap
LIS5786 - HackLibSchool.com SitemapLIS5786 - HackLibSchool.com Sitemap
LIS5786 - HackLibSchool.com Sitemap
 
Dn13 u3 a24_mbe cms
Dn13 u3 a24_mbe cmsDn13 u3 a24_mbe cms
Dn13 u3 a24_mbe cms
 

Similaire à 492 final project

Gold key advisors boost your online presence
Gold key advisors   boost your online presenceGold key advisors   boost your online presence
Gold key advisors boost your online presenceLoic Jeanjean
 
Social Media - Where are we headed in 2011?
Social Media - Where are we headed in 2011?Social Media - Where are we headed in 2011?
Social Media - Where are we headed in 2011?Ben Cathers
 
Claiming your territory
Claiming your territoryClaiming your territory
Claiming your territoryJoAnn Lefebvre
 
Small Business Marketing 101-Create a Facebook Business Fan Page
Small Business Marketing 101-Create a Facebook Business Fan PageSmall Business Marketing 101-Create a Facebook Business Fan Page
Small Business Marketing 101-Create a Facebook Business Fan PageCole Information
 
Social Media Networking
Social Media NetworkingSocial Media Networking
Social Media NetworkingDerek Ross
 
Leveraging Social Media in Higher Education Marketing
Leveraging Social Media in Higher Education MarketingLeveraging Social Media in Higher Education Marketing
Leveraging Social Media in Higher Education MarketingCareer Co
 
Pitch Perfect: How to Gain Internal Buy-In
Pitch Perfect: How to Gain Internal Buy-InPitch Perfect: How to Gain Internal Buy-In
Pitch Perfect: How to Gain Internal Buy-InmStoner, Inc.
 
Optimise Events Presentation
Optimise Events PresentationOptimise Events Presentation
Optimise Events PresentationGenerate UK
 
Top Website Design Company Case Studies by Clikzy Creative
Top Website Design Company Case Studies by Clikzy CreativeTop Website Design Company Case Studies by Clikzy Creative
Top Website Design Company Case Studies by Clikzy CreativeClikzy Creative
 
Imkt120 #1 howard_keasia
Imkt120 #1 howard_keasiaImkt120 #1 howard_keasia
Imkt120 #1 howard_keasiaK.Howard20
 
Imkt120 #1 howard_keasia
Imkt120 #1 howard_keasiaImkt120 #1 howard_keasia
Imkt120 #1 howard_keasiaK.Howard20
 
SCORE social media_workshop(08202011)v2
SCORE social media_workshop(08202011)v2SCORE social media_workshop(08202011)v2
SCORE social media_workshop(08202011)v2Ralph J. Davila, APR
 
The new age of rainmaking
The new age of rainmaking The new age of rainmaking
The new age of rainmaking weinmark
 
Don't just do social. Be social.
Don't just do social. Be social.Don't just do social. Be social.
Don't just do social. Be social.Spring Creek UK
 

Similaire à 492 final project (20)

492
492492
492
 
Socialmedia
SocialmediaSocialmedia
Socialmedia
 
Gold key advisors boost your online presence
Gold key advisors   boost your online presenceGold key advisors   boost your online presence
Gold key advisors boost your online presence
 
Social Media - Where are we headed in 2011?
Social Media - Where are we headed in 2011?Social Media - Where are we headed in 2011?
Social Media - Where are we headed in 2011?
 
Claiming your territory
Claiming your territoryClaiming your territory
Claiming your territory
 
Final project
Final projectFinal project
Final project
 
Small Business Marketing 101-Create a Facebook Business Fan Page
Small Business Marketing 101-Create a Facebook Business Fan PageSmall Business Marketing 101-Create a Facebook Business Fan Page
Small Business Marketing 101-Create a Facebook Business Fan Page
 
Social Media Networking
Social Media NetworkingSocial Media Networking
Social Media Networking
 
Leveraging Social Media in Higher Education Marketing
Leveraging Social Media in Higher Education MarketingLeveraging Social Media in Higher Education Marketing
Leveraging Social Media in Higher Education Marketing
 
Pitch Perfect: How to Gain Internal Buy-In
Pitch Perfect: How to Gain Internal Buy-InPitch Perfect: How to Gain Internal Buy-In
Pitch Perfect: How to Gain Internal Buy-In
 
Optimise Events Presentation
Optimise Events PresentationOptimise Events Presentation
Optimise Events Presentation
 
Week4 case
Week4 caseWeek4 case
Week4 case
 
Top Website Design Company Case Studies by Clikzy Creative
Top Website Design Company Case Studies by Clikzy CreativeTop Website Design Company Case Studies by Clikzy Creative
Top Website Design Company Case Studies by Clikzy Creative
 
Imkt120 #1 howard_keasia
Imkt120 #1 howard_keasiaImkt120 #1 howard_keasia
Imkt120 #1 howard_keasia
 
Imkt120 #1 howard_keasia
Imkt120 #1 howard_keasiaImkt120 #1 howard_keasia
Imkt120 #1 howard_keasia
 
SCORE social media_workshop(08202011)v2
SCORE social media_workshop(08202011)v2SCORE social media_workshop(08202011)v2
SCORE social media_workshop(08202011)v2
 
The new age of rainmaking
The new age of rainmaking The new age of rainmaking
The new age of rainmaking
 
9 social networking
9 social networking9 social networking
9 social networking
 
9 social networking
9 social networking9 social networking
9 social networking
 
Don't just do social. Be social.
Don't just do social. Be social.Don't just do social. Be social.
Don't just do social. Be social.
 

492 final project

  • 1. A Face Lift For the Future Lansing Glass Company Lansing, Michigan
  • 2.
  • 3. Started out with a glass rack on Curt's Dodge pick-up
  • 4. Used tools acquired from over 34 years of glass gazing
  • 5. In 1996 they were able to purchase their first service van and hired the now Vice President, project manager Ron VanHorn
  • 6.
  • 7. Recent Projects DeWitt High School MSU Clara Bell Smith Student Athlete Academic Center Jackson National Life Insurance World Headquarters MSU Spartan Stadium
  • 8. Challenges Creating an audience that is outside of the greater Lansing Area Lack of Web or social media Lack of providing information to the consumer on your webpage
  • 9. Twitter By creating an account on Twitter you are closer to your potential clients This will allow you to inform clients what jobs you are working on and what type of services you have It will give you the opportunity to reach someone that would not have been a client before
  • 10. Facebook Allow your company to provide a more in depth description of what your company does It will allow people to recommend your company Another place of reference for potential clients to search for a service
  • 11. Updated Webpage The current status of the webpage does not give much information on who or what the company has to offer Plan: update to a modern look, add connections to Twitter and Facebook, add more information about the company, create a logo that is more modern
  • 12. Evaluation of Our Process Tracking the amount of fans or followers on Twitter and Facebook See how many visits we have to the new webpage Track the amount of business the company has after the launch
  • 13. Conclusion By creating the social media and a modern website, it will allow Lansing Glass Company to stay with the changing marketing of businesses. The way society looks for advice or services is through social media and Lansing Glass Co. needs be in the now and with their competitors