HTML is one of the core languages of the Internet. You don’t HAVE to know HTML to build and maintain a WordPress website – but knowing the basic tags gives you more control over the content, presentation, and impact of your message. In this presentation we cover the basic HTML tags commonly used in WordPress. You’ll learn how to insert a link, format text size/style/position, load an image, and more, all through the WordPress HTML editor.

1. <The a> <b> <c> s of
HTML
Meagan Hanes @mhanes
Love Digimedia – LoveDM.ca
WordCamp Montreal 2013

2. @mhanes & @LoveDigimedia
Lifelong Digital Developer
200% Passion!
Lover of Rainbows
Who am I?

3. Dramatically Short History of
HTML
HTML: Hypertext Markup
Language
CSS: Cascading Style Sheets
● 80s: CERN via Tim Berners-Lee
● 1995: HTML 2.0
● 1996: CSS1.0
● 2000: XHTML 1.0
● Future: HTML 5.0, CSS 3.0, XHTML 2.0

4. Today's Hottest Web
Technologies
HTML4.0 (1999)
XHTML1.1 (2000)
CSS2.0 (1997)
JavaScript (1996)
1999?
Remember how
this looked?

5. CNN.com
June 20, 2000
Wayback Machine
Yahoo.com
June 20, 2000
Wayback Machine

6. Way to WordPress
?
“Do I need to know all
this code to make a
simple update?”
Let's separate
Presentation from
Content...

7. WordPress and HTML

8. Anatomy of an HTML Tag
<p>This is my Paragraph!</p>
<p color=”#FF0000”>This is my Paragraph.</p>
Opening Tag
Angle Brackets
“<” and “>”
Enclose Tag
Closing Tag
Backslash
“/” Ends Tag
Content being Marked Up
Is Between Tags
Attributes and Values Modify Form and Function of Tags
Note: Enclosed in Quotation Marks!

9. Top WordPress HTML Tags
<a> Anchor
<img> Image
<p> Paragraph
<strong> Strong Text
<em> Emphasized Text
<h1> Headings
<ul> <li> Lists
For this lecture: CSS Integration via Style Attribute

10. <a> : ( )Anchor Links
<a href=”http://www.wordpress.org”>My Link Text</a>
<a href=”http://www.google.com” target=”_blank”>
My New Window Link
</a>

11. <a> : ( )Anchor Links
<a href=”http://www.wordpress.org”>My Link Text</a>
<a href=”http://www.google.com” target=”_blank”>
My New Window Link
</a>

12. <img> : ( )Image Pictures
<img src=”file.jpg” height=”200” width=”400”>
<img src=”animated.gif” alt=”Animated Logo”
title=”Rollover Text!”>
Note: No “</img>” tag

13. Linking an Image
<a href=”http://www.google.com” target=”_blank”>
<img src=”file.jpg” height=”200” width=”400”
border=”0”></a>
Attributes:
border – Border Size 0 = no border
target – “_blank” Open in New Window

14. <p> : Paragraph
<p>This is my paragraph. Yay!</p>
<p style=”color:blue;font-style:italic;”>This is my
CSS-Styled Text!</p>
Learn CSS! It's fun!
May need a plugin to make P/BR tags visible in editor: depends on WP Install

15. <strong> <and em> : Simple
Style
<strong>This is my Bold Text!</strong>
<em>This is my emphasized text!</em>
<strong><em>Yes you can combine them :)</em></strong>
Use CSS for a long term solution
But for a quick-and-dirty fix, try HTML!

16. <h#> : Headings
<h1>This is the #1 Heading!</h1>
<h2>This is a subheading.</h2>
<h6>This is the smallest heading possible. Whispering!</h6>
Not just for style – SEO reasons!
Bigger = more important

17. <ul> / <li>: Lists
UL: Unordered List with bullets
(Via CSS: square, round, custom image)
OL: Ordered List with Numbers
<ul>
<li>First List Item</li>
<li>Second List Item</li>
</ul>
● First List Item
● Second List Item

18. Play with HTML and CSS via
W3Schools http://www.w3schools.com/
Inspiration: A List Apart: http://alistapart.com/
WordPress Resource List from Codex:
http://codex.wordpress.org/Know_Your_Sources
P/BR Plugin: Ultimate TinyMCE
http://wordpress.org/plugins/ultimate-tinymce/
Your OWN experience! Go PLAY!
Further Resources

19. :)
Let's connect! @mhanes @LoveDigimedia
Slides: Slideshare.net
!Thanks