2. PetsPage Media Resource Guide
PetsPage Media
Resource Guide
Navigation
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
PetsPage FAST FACTS
Date Founded: March 2013
Founded and Created by Karen
Bostick
(Read Bio).
Bostick Qote “When it comes to your
pet’s health, ignorance is not bliss!”
Official Website Launch: July 15,
2013.
PetsPage.com
TagLine: “Spreading happiness
locally and globally one pet at a
time.”
Headquarters - Boise, Idaho
Staff: Kelle Sweeny – Operations
Coordinator
PetsPage Social Media:
Facebook:
We Love Tinks,
Karen Bostick & Tinks,
MyPetAdvocate.org
Twitter
Pinterest
Karen’s Blog
Facebook Fact – We Love Tinks,
Karen Bostick & Tinks and
MyPetAdvocate.org collectively have
almost 150,000 likes and counting.
Hi, I’m Karen Bostick, the creator of
PetsPage.com. Most pet owners don’t know
veterinary specialists, like the veterinary
internist needed to save my little Tinks’ life,
even exist. Thankfully, I found out just in time
to save Tinks.
I quickly learned I was not alone in my lack of
awareness of veterinary specialty medicine. So I
made it my mission to create awareness for
other pet owners, so they can be informed
should a tragedy strike.
Please take a minute to watch the introduction
video on the next page. You’ll also find more
about PetsPage.com, including our background,
photos, site features as well as other
information I hope you’ll find useful.
I’d love to share
more with you
about my
mission and
how I’m getting
the word out to
other pet owners
about veterinary
specialty
medicine. I
believe your
readers and/or
viewers will find
my story and the
information
compelling.
Please contact me at media@petspage.com or
800.832.5696 x104 to schedule an interview
today. I look forward to speaking with you
soon!
Karen Bostick, Creator and
CEO, PetsPage.com
3. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
Meet Karen Bostick and Tinks
Click the play button in the right hand corner to play video.
For Recent Press Releases, visit the PetsPage Online Media Resource Guide
at Petspage.com/media or subscribe via rss
4. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
PetsPage Mission
To make pet owners aware of a higher level of veterinary care in the form of
veterinary specialists that few pet owners know exist, and that can quite literally save
pets’ lives through an engaging social community designed to connect pet lovers with
other pet lovers as well as veterinary specialists, other pet professionals and pet
products in a fun, friendly and interactive way at PetsPage.com.
PetsPage Background
In 2009, PetsPage.com creator Karen Bostick’s beloved Maltipoo dog, Tinks became
critically ill. Tinks was diagnosed with a rare autoimmune disease, Immune
Mediated Hemolytic Anemia (IMHA). The general practice veterinarian treating
Tinks diagnosed him, but did not recommend any additional outside help. With
Tinks at death’s doorstep, Karen begged her vet for more treatment options. Finally,
with only moments to spare in Tinks’ life, she was informed that the specialized
veterinary care Tinks needed was indeed available. Tinks was ultimately saved by a
board certified veterinary internist – a veterinary specialist - and now he’s a happy,
healthy, and vibrant 9 year old member of Karen’s family.
The daughter of a veterinarian herself, Karen was surprised that even she was
unaware of veterinary specialists. Her experience with Tinks set her on a mission to
bring awareness to other pet lovers. Shortly after Tinks’ recovery in 2009, Karen co-
founded BlackwellKing, a recruiting and change consulting firm in specialty
veterinary medicine. After working for several years directly with veterinary
specialists, she knew she needed to work more closely with pet owners to increase
awareness about advanced veterinary care. She left BlackwellKing in early 2013 to
create PetsPage.com to do just that. PetsPage.com is not however, just a dry pet
health education website. In fact, it’s anything but! PetsPage.com is an engaging
social community designed to connect pet lovers with other pet lovers as well as
veterinary specialists, other pet professionals and pet products in a fun, friendly and
interactive way! PetsPage.com – “A Place for the Social Pet”.
Karen Bostick Bio Tinks Story (5 minute You Tube Video)
To Interview Karen, email; media@petspage.com or call 1-800-832-5696. Ext. 104.
5. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
Who is Karen Bostick?
Social Entrepreneur – Pet Advocate
Creator – PetsPage.Com
Karen Bostick is more than a social entrepreneur
pioneering a pet lifestyle through entrepreneurship
and pet advocacy. Karen is filled with passion and
purpose as the result of a scary personal experience
that almost ended in the tragic death of a beloved
member of her family – an adorable little Maltipoo
named Tinks.
In 2009, Karen discovered Tinks was critically ill and
was fading fast. Her primary veterinarian continued
treatment but little Tinks was not getting any better
and fading fast. A Southern Belle, originally from
Alabama with a determined spirit, Karen was not
about to give up on Tinks. Tinks was diagnosed with a
rare autoimmune disease, Immune Mediated
Hemolytic Anemia (IMHA). The general vet treating
Tinks did not recommend any additional treatment. With Tinks at death’s doorstep,
Karen begged her vet for more treatment options. Finally, she was informed that the
specialized veterinary care Tinks needed was indeed available. Tinks was ultimately
saved by a board certified veterinary internist – a veterinary specialty and now is a
happy, healthy, and vibrant 9 year old member of Karen’s family.
The daughter of a veterinarian herself, Karen was surprised that even she was
unaware of veterinary specialists. Her experience with Tinks set her on a mission to
bring awareness to other pet lovers. In 2009, along with her sister, Karen co -
founded BlackwellKing a recruiting and change consulting firm in specialty
veterinary medicine. During her tenure at Blackwell King, Karen visited many
veterinary specialty hospitals and attended numerous specialized conventions. Now,
more than ever, Bostick was convinced it was time to bring her message of hope for
seriously ill pets with the advanced treatment options available through veterinary
specialists to a larger stage.
Karen left BlackwellKing in 2013 to purse her vision of connecting pet owners with
veterinary specialists. The result is PetsPage.com. PetsPage is not however, just a
dry pet health education website. In fact, it’s anything but! PetsPage.com is an
6. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
Who is Karen Bostick?
(Continued)
engaging social community designed to connect pet lovers with other pet lovers as
well as veterinary specialists, other pet professionals and pet products in a fun,
friendly and interactive way! “I have had great fun creating new ways to incorporate
more social features to attract pet owners to this important information,” said
Bostick.
Karen’s professional career began when she assisted her father in the day to day
management of their family veterinary practice. She enjoyed working with him and
learned a lot from his entrepreneurial spirit and her love of creating business ideas
was born. Karen’s worked closely with many business owners in a variety of
industries and growth stages to turn their visions into a profitable venture. She was
thrilled to put her skills into action when she went into business with her sister to
help grow a now successful recruiting and consulting company in the veterinary
specialty industry.
Karen received formal training in business and
accounting management as well as studio art
from Troy University and Boise State University.
Bostick holds a Bachelors of Science degree from
Troy University. She enjoys using her unique
perspective on the pet industry along with
everything she’s ever put into her tool belt to
create and grow PetsPage.com into the industry
changing vision she knows it will become.
More on Tinks Story Karen Bostick; Suggested Interview Questions Story Topics
To Interview Karen, email; media@petspage.com or call 1-800-832-5696. Ext. 104
7. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
PetsPage Veterinary Experts
Dr. Tiffany Margolin, DVM, DABVP, IVAS , Acupuncture, VOM, NAET Certified.
Dr. Tiffany Margolin began her career as a veterinarian and animal health healer in 1991
when she graduated with her Doctorate of Veterinary Medicine from UC Davis. After
practicing traditional veterinary medicine for several years, Dr. Tiffany felt compelled to
further research additional healing methods in an effort to better help her pet patients,
exploring both traditional veterinary medicine as well as holistic approaches. She became
board certified as a veterinary practitioner (ABVP) in avian medicine and surgery in 2003.
Dr. Tiffany has additional training in holistic medicine with a certification in advanced
NAET techniques.
Dr. Tiffany Margolin Full Bio
To schedule a joint interview with Karen Bostick and Dr. Tiffany or Dr. Tiffany individually,
email; media@petspage.com or call call 1-800-832-5696. Ext. 104.
8. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
Dr. Tiffany Margolin, DVM, DABVP, IVAS,
Acupuncture, VOM, NAET Certified.
Dr. Tiffany Margolin began her career as a
veterinarian and animal health healer in 1991 when
she graduated with her Doctorate of Veterinary
Medicine from UC Davis. After practicing
traditional veterinary medicine for several years,
Dr. Tiffany felt compelled to further research additional healing methods in an effort
to better help her pet patients, exploring both traditional veterinary medicine as well
as holistic approaches.
She became board certified as a veterinary practitioner (ABVP) in avian medicine
and surgery in 2003. Dr. Tiffany’s personal passion for incorporating eastern healing
techniques in her pet advocacy/healing animal work lead her to seek additional
training in holistic medicine. In 2004 she became certified in advanced NAET
techniques, where she now integrates her clinical veterinary training with
acupressure, a highly effective technique for allergy reduction as well as providing
many other health benefits to ensure the best possible overall health for pet patients.
Dr. Tiffany loves practicing fully integrative veterinary acupuncture, herbal medicine
and chiropractic techniques along with her advanced clinical veterinary training to
provide the best care possible care to our beloved pets in her thriving California
veterinary practice every day. Her unique experience in advanced clinical and
holistic techniques and her true passion to find any way possible to heal our pets
makes Dr. Tiffany one very special veterinarian and a great advocate for our pets’
health!
Dr. Tiffany eagerly seeks ways share her vast array of knowledge to veterinary
professionals and pet lovers everywhere and she has quickly become one of the most
sought after professionals in integrative veterinary health. Dr. Tiffany has shared her
extensive knowledge to many via her radio talk show “All About Pets” as well as her
contributions to Bird Talk and Your Health Connection magazines and countless
other publications and conferences geared to helping veterinary professionals
understand integrative veterinary medicine. Currently she is living her dream by
sharing her healing message to and helping wide variety of beloved pets. Dr. Tiffany
also speaks on the amazing healing benefits that our pets bring to humans and her
desire to help pets heal people!
Dr. Tiffany; Suggested Interview Questions Story Topics To schedule a joint interview
with Karen Bostick and Dr. Tiffany or Dr. Tiffany individually, email; media@petspage.com
or call call 1-800-832-5696. Ext. 104.
9. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
PetsPage.com Features
Exclusively for PetsPage Members:
(Note: Membership is free.)
Chat real time with other pet lovers
and pet professionals around the
world.
Set up their own PetsPage – a Face-
book style forum to share photos and
pet adventures.
Have fun and interact with other pets
and pet lovers via Page Pals.
Learn about pet related events
around the world and promote pet
events to other pet lovers in their
community.
Participate and connect with pet
professionals in PetsPage.com’s
interactive discussions.
Pet professionals can also set up a
Pets ProPage to demonstrate their
skills and expertise to PetsPage
members.
PetsPage members can post
recommendations about pet
professionals’ services and/or
products.
Tinks Listings – an online
advertisement bulletin board
including Find-a-Pet where pet lovers
can search a list of pets in need of a
good home, Help-a-Pet where pet
lovers can find listings for all sorts of
non-profit pet help organizations, an
advertising section for Pet Pro-
fessionals, a Missing and Found pet
registry and also a section where
professionals who are looking to do
business with pet professionals can
post ads, including listings for pet-
related job opportunities!
PetsPage Weekly Press – a weekly
email newsletter with all the latest
happening and news with
PetsPage.com delivered directly to
PetsPage.com’s members e-mail,
including both global and local
information specific to them.
Coming Soon:
ClubHouse – where anyone can set
up all kind of pet related clubs,
including a Poodle Play Club or
Hiking Club or a Fan Club for Bird
Dogs.
Quarterly Photography Book – Pet
Lovers can enter our “Social Pet
SuperStars of PetsPage,” a quarterly
photography book contest where fans
decide which of our social pets will be
featured in future editions! First
edition featuring We Love Tinks,
Teeny Tiny Tia and Chloe the Cool
Cat will be available in early August,
2013.
PetsPage Storybook – Submitted pet
adventure stories by PetsPage
members will be voted on by fans and
included in a bi-annual storybook.
Ongoing Contests - smallest pet,
largest pet, cutest dog, cutest cat, pet
that looks the most like their owner,
pet that looks the most like Tinks, etc.
PetsPage Foundation – where
PetsPage will let the fans choose
which of our approved pet-help
organizations will receive our awards.
10. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
PetsPage Testimonials
What members are saying about PetPage and Karen & Tinks:
“Karen and Tinks this is sooooo much fun thank you!” – Diane Chapman
“Glad to of joined. I have 2 miniature Doxies that are the joy of my life. I live alone and I
cannot wait to come home from work to have them greeting me.Their names are Jasper and
Bella. I love the adventures that Tinks goes on.” - Myra Shores
“Thank you so much. I am like everyone else, I LOVE TINKS. I think you are amazing for all
you do and your adventures with Tinks are so fun to follow. Keep up the good work.” - Diana
Jones
“ We Love Tinks fan club. I am one of his biggest fans.”
“Hi Tinks and mommy. I've been following you on facebook and tinks you are adorable.”
“I agree with Sonja - I would like to see a We Love Tinks fan club! I do love the little guy!”
“Hi everyone! Happy to be here for a place for pet lovers like me!! Can't wait to meet you!”
“We Love Tinks” Around The World
A young woman in the Philippines named Jane Gonzalez
Sent this 30 second video to Karen in honor of Tinks
Click the screenshot to play
11. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
Sample Interview Questions for Karen Bostick
Why are general veterinarians reluctant to refer veterinary specialists when it
is appropriate?
When should a pet owner seek a veterinary specialist referral?
How can a pet owner work with their general veterinarian to seek a veterinary
specialist referral if necessary?
What is the difference between a general practice veterinarian and a
veterinary specialist?
What are some of the different types of veterinary specialties?
How are you integrating a social community for pet lovers and other pet
professionals with education relating to veterinary specialists at
PetsPage.com?
To Interview Karen, email; media@petspage.com or call 1-800-832-5696. Ext.
104.
12. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
Suggested Story Topics for Karen Bostick and PetsPage
5 Reasons Pet Owners Need to be Aware of Veterinary Specialists
Karen can speak to 5 specific reasons pet owners need to become educated on
how the advanced treatment options offered by veterinary specialists can
potentially save a pet’s life.
How Pet Lover and PetsPage.com Creator, Karen Bostick, Saved
Her Little Dog, Tinks from Certain Death
Karen will walk through the heart-wrenching story of how she almost lost her
little Maltipoo, Tinks, ultimately finding a way to save him through a
veterinary specialist. Bostick can then segue into the importance of pet
owners being informed about veterinary specialists when it comes to their
pet’s health.
Why Your Neighborhood Veterinarian Isn’t Always Enough When
it Comes to Your Pet’s Health
What do you do when your general veterinarian is stumped as to how to treat
your pet? Karen will discuss why your general vet’s opinion is not the last
word when it comes to treatment options for an ill pet and how working
together with a veterinary specialist can greatly increase the outcome for your
pet.
To Interview Karen, email; media@petspage.com or call 1-800-832-5696. Ext. 10
13. PetsPage Media Resource Guide
Fast Facts
Video
Mission
Background
Karen Bostick Bio
Vet Experts
Dr. Tiffany Bio
Site Features
Testimonials
Karen Bostick;
Interview Questions
Story Topics
Dr. Tiffany, DVM;
Interview Questions
Story Topics
Photos & Logos
Contact
Sample Interview Questions for Dr. Tiffany
What is holistic medicine?
Are holistic techniques new to the treatment of pets?
What are the benefits of an integrated holistic approach to pet health?
What are some or the holistic techniques and approaches that are beneficial
in the treatment of various pet ailments?
To schedule an interview with Dr. Tiffany, email; media@petspage.com or call 1-800-832-
5696. Ext. 104.
Suggested Story Topic for Dr. Tiffany
Can Acupuncture, Acupressure, Herbal Medicine and Chiropractic
Techniques Improve Your Pet’s Health?
Dr. Tiffany will discuss how an integrated approach of traditional veterinary
medicine combined with holistic techniques can improve your pet’s health.
To schedule an interview with Dr. Tiffany, email; media@petspage.com or call 1-800-832-
5696. Ext. 104.
14. PetsPage Media Resource Guide
PetsPage Photos and Logos
All High Resolution Photos are attached in a separate file to this pdf. If you have a PetsPage
Flash Drive Media Guide, the photos are also on the drive in a file entitled
“photos and logos”
Karen Bostick and Tinks
Karen Bostick and Tinks
800 by 859
600 dpi
Karen Bostick and Tinks
800 by 533
600 dpi Karen Bostick and Tinks
682 x 1024
600 dpi
Karen Bostick, Tinks and
Dr. Ochoa (Tinks treating
veterinary specialist.)
682 x 1024
600 dpi
Karen Bostick & Tinks
800 x 877
600dpi
Karen Bostick & Tinks
800 x 1200
600dpi
15. PetsPage Media Resource Guide
PetsPage Photos and Logos
All High Resolution Photos are attached in a separate file to this pdf. If you have a PetsPage
Flash Drive Media Guide, the photos are also on the drive in a file entitled
“photos and logos”
Karen Bostick
Karen Bostick
Founder & CEO
PetsPage
800 x 1204
600dpi
16. PetsPage Media Resource Guide
PetsPage Photos and Logos
All High Resolution Photos are attached in a separate file to this pdf. If you have a PetsPage
Flash Drive Media Guide, the photos are also on the drive in a file entitled
“photos and logos”
Karen Bostick & Tinks at Play
Karen Bostick and Tinks
682 x 1024
600 dpi
Karen Bostick and Tinks
1024 x 682
600 dpi
Karen Bostick and Tinks
1024 x 682
600 dpi
Tinks
Tinks
228 x 201
600 dpi
Tinks
640 x 400
600 dpi
Tinks
434 x 337
600 dpi
17. PetsPage Media Resource Guide
PetsPage Photos and Logos
All High Resolution Photos are attached in a separate file to this pdf. If you have a PetsPage
Flash Drive Media Guide, the photos are also on the drive in a file entitled
“photos and logos”
Dr. Tiffany Margolin, DVM, DABVP, IVAS , Acupuncture, VOM, NAET
Certified
PetsPage PetPro Vet Expert
Dr. Tiffany Margolin
“Dr. Tiffany”
396 x 283
600 dpi
PetsPage Logo, Favicon, and
Quarterly Photography Book Cover
Logo
255 x 128
600 dpi
Favicon
40 by 55
600 dpi
900 x 1350
600dpi