SlideShare une entreprise Scribd logo
1  sur  7
•

Saying that most other networks are
basically guaranteed to have data
dilemmas






The short clips of the
game leads to the rise
of suspense
Ends with and you
didn’t see it
The towel over his
shoulder and the sweat
coming from his body
contributes to his tired
after game work that he
did and makes us feel
worse



Takes place in a basketball arena
Appears to be directly after the game, the
people in the back are all cleaning the stands


Also somewhat of bias here, it is not likely to
download doodle jump instead of a basketball
game




O'Loughlin, Eugene. "How To... Embed a
YouTube Video into a PowerPoint 2010
Presentation [WORK-AROUND]." YouTube.
YouTube, 13 Sept. 2013. Web. 01 Nov. 2013.
<http://www.youtube.com/watch?v=mVO
MzSztCKo>.
Overture Networks. "Overture 6500:
Telecommunications Product of the Year."
Carrier Ethernet Services by Overture
Networks. N.p., 2013. Web. 01 Nov. 2013.
<http://www.overturenetworks.com/>.

















Slide One:
In this commercial by Sprint, Kevin Durant, one of the best players in the NBA, conveys a mixture of emotional appeal,
humor, setting, and a little bit of bias to persuade the people to buy sprint.

Slide Two:
Towards the end of the commercial, sprint says: avoid a data dilemma. This tends to be bias because it’s basically saying
that sprint is the only network that doesn’t have data dilemmas: in which they clearly do. It also says that if you buy
from another network, that you’re basically guaranteed to get a dilemma. Sprint uses a pretty good marketing strategy
here, because the sad thing about the public is that most people believe it. In some of the other commercials by Sprint,
they say how they’re the only network with true unlimited data, but paying 100 dollars a month for one phone really
supports unlimited data.
Slide Three:
Kevin Durant has always come to me as being a funny player in the NBA, and it shows in this commercial. In the
commercial, it shows him talking about the breakdown of the final seconds of the Thunder facing the Timberwolves. The
way he explains it and the short clips from the actual game lead to a rise of suspense. But then we missed watching it
because we didn’t have sprint. This is actually another example of bias. But then he appears to look tired after the game,
and is wearing a towel over his shoulder. This all supports his emotional appeal in this commercial. The combination of
all these is supposed to make us feel bad for not seeing his game winning shot.
Slide Four:
This commercial takes place in a somewhat empty arena. It looks like it was taken directly after the game happened. The
people in stands are all cleaning them and wearing the same thing. This setting supports his emotional appeal more than
say if it was somewhere else.
Slide Five:
Doodle Jump? Man that’s messed up. Here he’s clearly upset that the people were playing doodle jump instead of
watching his game winning shot. Doodle Jump was an extremely popular game in 2010, when this commercial was aired
so it supports his claim. But this commercial is more of a humorous one rather than a sad one. Like I said before, Kevin
Durant is a very humorous person, so I think the emotional appeal is supposed to make us laugh rather than actually
make us feel bad. Many commercials today tend to use humor to get the people to buy their products, because
commercials are usually boring and no one wants to see them. If it adds some humor in between shows, more people
would get interested and want to buy their products.
Slide Six: And this wraps up Kevin Durants use of emotional appeal in this sprint commercial.

Contenu connexe

Tendances

Ass 3 group research production and distribution compaines horror/comedy
Ass 3 group research production and distribution compaines horror/comedyAss 3 group research production and distribution compaines horror/comedy
Ass 3 group research production and distribution compaines horror/comedykatiamartins96
 
Where's the Last Twinkie?
Where's the Last Twinkie?Where's the Last Twinkie?
Where's the Last Twinkie?rosekim
 
Ufva presentation 2015 - video games - final as presented
Ufva presentation   2015 - video games - final as presentedUfva presentation   2015 - video games - final as presented
Ufva presentation 2015 - video games - final as presentedKeith Giglio
 
Test Api
Test ApiTest Api
Test Apiahrakib
 
How is a Teaser Trailer Made
How is a Teaser Trailer MadeHow is a Teaser Trailer Made
How is a Teaser Trailer MadeAlice Kelly
 
Marketing
MarketingMarketing
Marketingtizpete
 
Film trailer marketing analysis
Film trailer marketing analysisFilm trailer marketing analysis
Film trailer marketing analysisDaniel Grimley
 
Q1 evaluation final
Q1 evaluation finalQ1 evaluation final
Q1 evaluation finalamiie666
 
Film trailer marketing analysis
Film trailer marketing analysisFilm trailer marketing analysis
Film trailer marketing analysisOwen Astill
 
Effects debates
Effects debatesEffects debates
Effects debatesLewisB2013
 
Horror Films; Research
Horror Films; ResearchHorror Films; Research
Horror Films; Researchcatereidy
 
Sorority Row HMWK
Sorority Row HMWKSorority Row HMWK
Sorority Row HMWKogden7722
 
Shawn Tobin - Deus Ex Movie presentation
Shawn Tobin - Deus Ex Movie presentationShawn Tobin - Deus Ex Movie presentation
Shawn Tobin - Deus Ex Movie presentationStobin91
 
Laurent Boiteux CV July 2016 (clean shaven)
Laurent Boiteux CV July 2016 (clean shaven)Laurent Boiteux CV July 2016 (clean shaven)
Laurent Boiteux CV July 2016 (clean shaven)Laurent Boiteux
 

Tendances (15)

Ass 3 group research production and distribution compaines horror/comedy
Ass 3 group research production and distribution compaines horror/comedyAss 3 group research production and distribution compaines horror/comedy
Ass 3 group research production and distribution compaines horror/comedy
 
Where's the Last Twinkie?
Where's the Last Twinkie?Where's the Last Twinkie?
Where's the Last Twinkie?
 
Ufva presentation 2015 - video games - final as presented
Ufva presentation   2015 - video games - final as presentedUfva presentation   2015 - video games - final as presented
Ufva presentation 2015 - video games - final as presented
 
Test Api
Test ApiTest Api
Test Api
 
How is a Teaser Trailer Made
How is a Teaser Trailer MadeHow is a Teaser Trailer Made
How is a Teaser Trailer Made
 
Marketing
MarketingMarketing
Marketing
 
Film trailer marketing analysis
Film trailer marketing analysisFilm trailer marketing analysis
Film trailer marketing analysis
 
Q1 evaluation final
Q1 evaluation finalQ1 evaluation final
Q1 evaluation final
 
Film trailer marketing analysis
Film trailer marketing analysisFilm trailer marketing analysis
Film trailer marketing analysis
 
Effects debates
Effects debatesEffects debates
Effects debates
 
Horror Films; Research
Horror Films; ResearchHorror Films; Research
Horror Films; Research
 
Sorority Row HMWK
Sorority Row HMWKSorority Row HMWK
Sorority Row HMWK
 
Shawn Tobin - Deus Ex Movie presentation
Shawn Tobin - Deus Ex Movie presentationShawn Tobin - Deus Ex Movie presentation
Shawn Tobin - Deus Ex Movie presentation
 
Ideas for camera
Ideas for cameraIdeas for camera
Ideas for camera
 
Laurent Boiteux CV July 2016 (clean shaven)
Laurent Boiteux CV July 2016 (clean shaven)Laurent Boiteux CV July 2016 (clean shaven)
Laurent Boiteux CV July 2016 (clean shaven)
 

En vedette

En vedette (20)

Dossier de Production, groupe 76
Dossier de Production, groupe 76Dossier de Production, groupe 76
Dossier de Production, groupe 76
 
Manneken Pis PP
Manneken Pis PPManneken Pis PP
Manneken Pis PP
 
CURRICULUM VITAE
CURRICULUM   VITAECURRICULUM   VITAE
CURRICULUM VITAE
 
E-Cristal.
E-Cristal.E-Cristal.
E-Cristal.
 
Resume (1)
Resume (1)Resume (1)
Resume (1)
 
共好讀書會x 台中_賽局意識
共好讀書會x 台中_賽局意識共好讀書會x 台中_賽局意識
共好讀書會x 台中_賽局意識
 
Casting considerations
Casting considerationsCasting considerations
Casting considerations
 
Power valdez RoEj10
Power valdez RoEj10Power valdez RoEj10
Power valdez RoEj10
 
Gonzalez yuliana.a2.
Gonzalez yuliana.a2.Gonzalez yuliana.a2.
Gonzalez yuliana.a2.
 
Presentación
PresentaciónPresentación
Presentación
 
Immerse Learning 'From eLearning to vLearning'
Immerse Learning 'From eLearning to vLearning'Immerse Learning 'From eLearning to vLearning'
Immerse Learning 'From eLearning to vLearning'
 
Email, annotated
Email, annotatedEmail, annotated
Email, annotated
 
Trailer analysis 6 10
Trailer analysis 6 10Trailer analysis 6 10
Trailer analysis 6 10
 
Azee Securities
Azee SecuritiesAzee Securities
Azee Securities
 
Goap – unesco global open access portal (2)
Goap – unesco global open access portal (2)Goap – unesco global open access portal (2)
Goap – unesco global open access portal (2)
 
smbiz system features and functions
smbiz system features and functionssmbiz system features and functions
smbiz system features and functions
 
Clase # 9 espacios vectoriales
Clase # 9 espacios vectorialesClase # 9 espacios vectoriales
Clase # 9 espacios vectoriales
 
Presentacion
PresentacionPresentacion
Presentacion
 
How to recognize gods voice
How to recognize gods voiceHow to recognize gods voice
How to recognize gods voice
 
Темы творческих работ
Темы творческих работ Темы творческих работ
Темы творческих работ
 

Similaire à Kevin durant sprint commerical Final

Marketing in inception
Marketing in inceptionMarketing in inception
Marketing in inceptionJackMuggy
 
Let Me Tell You (Half) a Story: How Nebulous Narratives Court Disaster
Let Me Tell You (Half) a Story: How Nebulous Narratives Court DisasterLet Me Tell You (Half) a Story: How Nebulous Narratives Court Disaster
Let Me Tell You (Half) a Story: How Nebulous Narratives Court DisasterAdrian Crook and Associates
 
Script Culture of the Digital Age.pdf
Script Culture of the Digital Age.pdfScript Culture of the Digital Age.pdf
Script Culture of the Digital Age.pdfAmyKilbride2
 
Advergaming Creating A Video Game As A Brand
Advergaming Creating A Video Game As A BrandAdvergaming Creating A Video Game As A Brand
Advergaming Creating A Video Game As A BrandZach Klein
 
Joe Vitale- Marketing the secret
Joe Vitale- Marketing the secretJoe Vitale- Marketing the secret
Joe Vitale- Marketing the secretBarryLee2016
 
Heather Close Evaluation (New)
Heather Close Evaluation (New)Heather Close Evaluation (New)
Heather Close Evaluation (New)FrontRoomFilms
 
Viral Marketing in Movies
Viral Marketing in Movies Viral Marketing in Movies
Viral Marketing in Movies Rahmaut
 
Pitch for tv show
Pitch for tv showPitch for tv show
Pitch for tv showliampage99
 
Chris Ashwell 9006
Chris Ashwell   9006Chris Ashwell   9006
Chris Ashwell 9006ChrisAshwell
 
Irn bru evaluation
Irn bru evaluationIrn bru evaluation
Irn bru evaluationJack-Lowes
 
Irn bru evaluation
Irn bru evaluationIrn bru evaluation
Irn bru evaluationkallum-sykes
 
FreeForm: Reality Invaders
FreeForm: Reality InvadersFreeForm: Reality Invaders
FreeForm: Reality InvadersMatthew Guy
 
Irn bru evaluation
Irn bru evaluationIrn bru evaluation
Irn bru evaluationJack-Lowes
 
Octoly Study: YouTube and Video Games
Octoly Study: YouTube and Video GamesOctoly Study: YouTube and Video Games
Octoly Study: YouTube and Video GamesOctoly
 
Factual Research Pro Forma
Factual Research Pro FormaFactual Research Pro Forma
Factual Research Pro FormaPineappleLarry
 
Chip OCTOBER 2013 - NEXT LEVEL HACKING
Chip  OCTOBER 2013 - NEXT LEVEL HACKINGChip  OCTOBER 2013 - NEXT LEVEL HACKING
Chip OCTOBER 2013 - NEXT LEVEL HACKINGGautham Rajesh
 

Similaire à Kevin durant sprint commerical Final (20)

Marketing in inception
Marketing in inceptionMarketing in inception
Marketing in inception
 
Evaluation
EvaluationEvaluation
Evaluation
 
Let Me Tell You (Half) a Story: How Nebulous Narratives Court Disaster
Let Me Tell You (Half) a Story: How Nebulous Narratives Court DisasterLet Me Tell You (Half) a Story: How Nebulous Narratives Court Disaster
Let Me Tell You (Half) a Story: How Nebulous Narratives Court Disaster
 
Script Culture of the Digital Age.pdf
Script Culture of the Digital Age.pdfScript Culture of the Digital Age.pdf
Script Culture of the Digital Age.pdf
 
Ar is coming
Ar is comingAr is coming
Ar is coming
 
Advergaming Creating A Video Game As A Brand
Advergaming Creating A Video Game As A BrandAdvergaming Creating A Video Game As A Brand
Advergaming Creating A Video Game As A Brand
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3
 
Joe Vitale- Marketing the secret
Joe Vitale- Marketing the secretJoe Vitale- Marketing the secret
Joe Vitale- Marketing the secret
 
Heather Close Evaluation (New)
Heather Close Evaluation (New)Heather Close Evaluation (New)
Heather Close Evaluation (New)
 
Viral Marketing in Movies
Viral Marketing in Movies Viral Marketing in Movies
Viral Marketing in Movies
 
Pitch for tv show
Pitch for tv showPitch for tv show
Pitch for tv show
 
Chris Ashwell 9006
Chris Ashwell   9006Chris Ashwell   9006
Chris Ashwell 9006
 
Irn bru evaluation
Irn bru evaluationIrn bru evaluation
Irn bru evaluation
 
Irn bru evaluation
Irn bru evaluationIrn bru evaluation
Irn bru evaluation
 
FreeForm: Reality Invaders
FreeForm: Reality InvadersFreeForm: Reality Invaders
FreeForm: Reality Invaders
 
Irn bru evaluation
Irn bru evaluationIrn bru evaluation
Irn bru evaluation
 
Octoly Study: YouTube and Video Games
Octoly Study: YouTube and Video GamesOctoly Study: YouTube and Video Games
Octoly Study: YouTube and Video Games
 
Factual Research Pro Forma
Factual Research Pro FormaFactual Research Pro Forma
Factual Research Pro Forma
 
Chip OCTOBER 2013 - NEXT LEVEL HACKING
Chip  OCTOBER 2013 - NEXT LEVEL HACKINGChip  OCTOBER 2013 - NEXT LEVEL HACKING
Chip OCTOBER 2013 - NEXT LEVEL HACKING
 
Irn bru evaluation(1)
Irn bru evaluation(1)Irn bru evaluation(1)
Irn bru evaluation(1)
 

Dernier

UiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to HeroUiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to HeroUiPathCommunity
 
What is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfWhat is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfMounikaPolabathina
 
Sample pptx for embedding into website for demo
Sample pptx for embedding into website for demoSample pptx for embedding into website for demo
Sample pptx for embedding into website for demoHarshalMandlekar2
 
A Deep Dive on Passkeys: FIDO Paris Seminar.pptx
A Deep Dive on Passkeys: FIDO Paris Seminar.pptxA Deep Dive on Passkeys: FIDO Paris Seminar.pptx
A Deep Dive on Passkeys: FIDO Paris Seminar.pptxLoriGlavin3
 
Emixa Mendix Meetup 11 April 2024 about Mendix Native development
Emixa Mendix Meetup 11 April 2024 about Mendix Native developmentEmixa Mendix Meetup 11 April 2024 about Mendix Native development
Emixa Mendix Meetup 11 April 2024 about Mendix Native developmentPim van der Noll
 
So einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfSo einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfpanagenda
 
Decarbonising Buildings: Making a net-zero built environment a reality
Decarbonising Buildings: Making a net-zero built environment a realityDecarbonising Buildings: Making a net-zero built environment a reality
Decarbonising Buildings: Making a net-zero built environment a realityIES VE
 
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxThe Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxLoriGlavin3
 
Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...
Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...
Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...Scott Andery
 
Testing tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examplesTesting tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examplesKari Kakkonen
 
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality AssuranceInflectra
 
Manual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditManual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditSkynet Technologies
 
Connecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdfConnecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdfNeo4j
 
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better StrongerModern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better Strongerpanagenda
 
Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...Rick Flair
 
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxMerck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxLoriGlavin3
 
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Mark Goldstein
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .Alan Dix
 
(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...
(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...
(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...AliaaTarek5
 
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024BookNet Canada
 

Dernier (20)

UiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to HeroUiPath Community: Communication Mining from Zero to Hero
UiPath Community: Communication Mining from Zero to Hero
 
What is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfWhat is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdf
 
Sample pptx for embedding into website for demo
Sample pptx for embedding into website for demoSample pptx for embedding into website for demo
Sample pptx for embedding into website for demo
 
A Deep Dive on Passkeys: FIDO Paris Seminar.pptx
A Deep Dive on Passkeys: FIDO Paris Seminar.pptxA Deep Dive on Passkeys: FIDO Paris Seminar.pptx
A Deep Dive on Passkeys: FIDO Paris Seminar.pptx
 
Emixa Mendix Meetup 11 April 2024 about Mendix Native development
Emixa Mendix Meetup 11 April 2024 about Mendix Native developmentEmixa Mendix Meetup 11 April 2024 about Mendix Native development
Emixa Mendix Meetup 11 April 2024 about Mendix Native development
 
So einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfSo einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdf
 
Decarbonising Buildings: Making a net-zero built environment a reality
Decarbonising Buildings: Making a net-zero built environment a realityDecarbonising Buildings: Making a net-zero built environment a reality
Decarbonising Buildings: Making a net-zero built environment a reality
 
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxThe Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
 
Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...
Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...
Enhancing User Experience - Exploring the Latest Features of Tallyman Axis Lo...
 
Testing tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examplesTesting tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examples
 
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
 
Manual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditManual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance Audit
 
Connecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdfConnecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdf
 
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better StrongerModern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
 
Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...
 
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxMerck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
 
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
 
(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...
(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...
(How to Program) Paul Deitel, Harvey Deitel-Java How to Program, Early Object...
 
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
 

Kevin durant sprint commerical Final

  • 1.
  • 2. • Saying that most other networks are basically guaranteed to have data dilemmas
  • 3.    The short clips of the game leads to the rise of suspense Ends with and you didn’t see it The towel over his shoulder and the sweat coming from his body contributes to his tired after game work that he did and makes us feel worse
  • 4.   Takes place in a basketball arena Appears to be directly after the game, the people in the back are all cleaning the stands
  • 5.  Also somewhat of bias here, it is not likely to download doodle jump instead of a basketball game
  • 6.   O'Loughlin, Eugene. "How To... Embed a YouTube Video into a PowerPoint 2010 Presentation [WORK-AROUND]." YouTube. YouTube, 13 Sept. 2013. Web. 01 Nov. 2013. <http://www.youtube.com/watch?v=mVO MzSztCKo>. Overture Networks. "Overture 6500: Telecommunications Product of the Year." Carrier Ethernet Services by Overture Networks. N.p., 2013. Web. 01 Nov. 2013. <http://www.overturenetworks.com/>.
  • 7.            Slide One: In this commercial by Sprint, Kevin Durant, one of the best players in the NBA, conveys a mixture of emotional appeal, humor, setting, and a little bit of bias to persuade the people to buy sprint. Slide Two: Towards the end of the commercial, sprint says: avoid a data dilemma. This tends to be bias because it’s basically saying that sprint is the only network that doesn’t have data dilemmas: in which they clearly do. It also says that if you buy from another network, that you’re basically guaranteed to get a dilemma. Sprint uses a pretty good marketing strategy here, because the sad thing about the public is that most people believe it. In some of the other commercials by Sprint, they say how they’re the only network with true unlimited data, but paying 100 dollars a month for one phone really supports unlimited data. Slide Three: Kevin Durant has always come to me as being a funny player in the NBA, and it shows in this commercial. In the commercial, it shows him talking about the breakdown of the final seconds of the Thunder facing the Timberwolves. The way he explains it and the short clips from the actual game lead to a rise of suspense. But then we missed watching it because we didn’t have sprint. This is actually another example of bias. But then he appears to look tired after the game, and is wearing a towel over his shoulder. This all supports his emotional appeal in this commercial. The combination of all these is supposed to make us feel bad for not seeing his game winning shot. Slide Four: This commercial takes place in a somewhat empty arena. It looks like it was taken directly after the game happened. The people in stands are all cleaning them and wearing the same thing. This setting supports his emotional appeal more than say if it was somewhere else. Slide Five: Doodle Jump? Man that’s messed up. Here he’s clearly upset that the people were playing doodle jump instead of watching his game winning shot. Doodle Jump was an extremely popular game in 2010, when this commercial was aired so it supports his claim. But this commercial is more of a humorous one rather than a sad one. Like I said before, Kevin Durant is a very humorous person, so I think the emotional appeal is supposed to make us laugh rather than actually make us feel bad. Many commercials today tend to use humor to get the people to buy their products, because commercials are usually boring and no one wants to see them. If it adds some humor in between shows, more people would get interested and want to buy their products. Slide Six: And this wraps up Kevin Durants use of emotional appeal in this sprint commercial.